浅析高职高专商务英语专业学生核心竞争力培育策略

从培育高职高专商务英语专业学生核心竞争力出发,结合黑龙江农业工程职业学院商务英语专业现状,归纳总结培育商务英语专业学生核心竞争力的三大策略,立足人才培方案的制定,以切实可行的学生管理体系为保障,配以完善的实践教学体系,从而为培育商务英语专业学生核心竞争力理论提供实践操作途径,商务英语专业培育实践应用性人才提供方案。     

Individual differences in English Learning Strategies

Some learners’ personal factors, such as gender, major, motivation and language proficiency, influence the use of language learn- ing strategies. This paper reports the results of a survey study which investigates the individual differences and the employment of English learning strategies, examines the association between enjoyment and strategy use, motivation and strategy use, gender and strategy use, major and strategy use, English proficiency and strategy use.     

创建学习型饭店的探讨

近年来,越来越多的企业纷纷致力于创建学习型组织,并且很多企业取得了显著的成绩。饭店业作为一个在改革开放后才真正发展起来的产业也不例外。该文首先根据学习型组织的内涵及饭店业的特点,对学习型饭店的内涵进行新的界定,然后在分析创建学习型饭店过程中出现的主要问题的基础上,从学习理念、学习方式、培训体系、知识共享等几个方面提出创建学习型饭店的具体策略。     

对外汉语教师海外文化传播策略研究——以利玛窦在中国传教为例

在赴海外完成对外汉语教学的任务中,如何在异文化氛围中处理与当地文化的关系、如何亲和而有效地进行汉语教学与文化传播是海外对外汉语教师亟待解决的问题。文章通过梳理利玛窦在华传教的过程,总结其中的历史经验与教训,以为今日对外汉语教师海外文化传播提供借鉴。     

从语用学角度谈公示语的翻译

公示语是日常应用于现实生活中的一种文体形式,它不仅折射出不同的文化习俗和生活方式,而且还具有审美观及价值取向等深刻文化内涵。本文试图运用对比分析的方式,从语用学的角度对国内公示语翻译进行剖析并提出翻译原则和策略,以实现公示语的价值和功能最大化。     

社交媒体时代的广告创意策略分析

Web2.0时代,互联网越来越多地融入了交流、互动、分享的人性化元素。社交媒体带给网络用户更加新鲜的体验,更具创意的网络传播应用模式。受众接受和传播信息的方式发生巨大变化,广告创意传播面临巨大挑战,在社交媒体时代如何通过广告创意使得广告传播取得理想效果,是论文研究的内容。     

Comparing active delay and procrastination from a self-regulated learning perspective

Researchers have proposed that the act of postponing academic work may be divided into a traditional definition of procrastination, viewed as maladaptive, and adaptive forms of delay. Adaptive forms of delay may be more consistent with certain facets of self-regulated learning. The current study investigated this issue by examining whether the relations between aspects of self-regulated learning and active delay may be distinct from the relations these aspects of self-regulated learning have with procrastination. Among 206 undergraduates, procrastination was positively predicted by mastery-avoidance goals and negatively by metacognitive strategy usage, whereas active delay was negatively predicted by avoidance goals and positively by self-efficacy. Furthermore, students who reported higher levels of active delay also received better grades. These findings provide support that active delay is a distinct form of delay from procrastination that may be more positive due to its associations with some adaptive self-regulatory processes and academic achievement.     

中亚留学生汉语写作策略调查分析——以中级阶段中亚留学生为例

对新疆师范大学的43名中级阶段中亚留学生进行了问卷调查,其目的在于了解中级阶段中亚留学生汉语写作策略的使用状况.通过调查分析发现:(1)从写作策略的各维度来看,使用较多的是写时策略,其次是写前策略,而使用相对较少的是修改策略;(2)从写作策略各维度的具体策略来看,使用较多的分别是"认真审题,考虑文章的主题"、"在写作时...     

开放教育环境下提高英语教学效果的思考

在电大开放教育环境下,学员很难在较短时间内取得良好学习效果。探讨电大开放教育环境下适合各专业学员学习的有效方法,提高英语面授辅导课教学效果,切实增强开放教育各专业学员英语应用能力和综合素质具有十分重要的意义。     

With Tools and Strategies Teachers Use in Online Courses： A Mexican Public University Case

The rapid development of ICT （information technology and communication） in the last two decades has changed society substantially as a whole. For higher education institutions, the external environment pressure to incorporate ICT in their educational and administrative processes has forced them to invest in resources for infrastructure and training. In addition, teachers have found that they can use technology in their teaching, but lack of full knowledge of how to use it effectively from a pedagogical point of view. The incorporation of new education modalities depends largely on the contextual variables prevailing in the institution and teachers. In UABC （Autonomous University of Baja California）, the early days of online education go hack to 1996, so the study period was from 1996 to 2009. An online survey was designed to fmd out the teachers＇ backgrounds and involvement in online education, their experience as online teachers, and the tools and practices used. Of 97 teachers who were identified with some experience in online teaching, 70% responded to the Survey （68）. It was found that the highest percentage （33%） of teachers who responded the survey started teaching online between 2003 and 2006. 56% of teachers have been teaching between one and five online courses. On the other hand, most teachers recognized that 30%-79% of the content of their courses were online based. The most popular learning management system used is moodle followed by blackboard in teachers＇ preference. In general, teachers expressed using the three main communication tools of online education： forums, chat and e-mail, favoring the use of e-mail. The communication slrategies teachers often use in their courses promoted student-student and student-teacher interaction. In their evaluation strategies, most said that they used self-assessment, rubrics and to a lesser extent online exams and co-evaluation. The results show that most teachers who have been involved in online education in UABC campus have expressed havi