欧洲足球五大联赛市场治理的经验及对中国的借鉴

本文应用文献资料法、数据分析法，以欧洲足球五大联赛2017/18赛季经营状况为载体，从职业足球俱乐部内部经营和市场环境两方面讨论和研究治理做法和经验，从而指出五大联赛市场平稳有序和职业足球俱乐部可持续发展的经验。从我国足球国情出发，结合五大联赛市场治理经验，探索中超联赛市场治理创新，研究认为：创新治理主体结构，形成“三位一体”的治理格局，明确中超治理主体责任；创新职业足球市场治理体制，提高中超市场自治能力和水平；创新职业俱乐部内部治理体系，创造职业足球俱乐部健康可持续发展生态；创新治理价值体系，打造足球产业经营全产业链，创造中超市场盈利模式。     

The role of task and ego-oriented climate in explaining students’ bright and dark motivational experiences in Physical Education

Background: A distinction is made in Achievement Goal Theory (AGT) between task-oriented (i.e. effort, intra-individual progress, and self-comparison) and ego-oriented (i.e. inter-individual progress and normative comparison) climates. Combining insights from AGT and Self-Determination Theory (SDT), studies in the PE context have shown that a task-oriented climate positively relates to need satisfaction, although the findings regarding the motivating role of an ego-oriented climate are inconsistent. Moreover, little is known about the role of task- or ego-oriented climates in explaining experiences of basic psychological need frustration.

Purpose: Grounded in AGT and SDT, the aim of the present study was to examine if experiences of basic psychological need satisfaction and need frustration can explain why task- and ego-oriented climates elicit positive and negative motivational outcomes in PE, respectively.

Research design: Cross-sectional study.

Method: A sample of 524 secondary school students (51.1% boys, M_age?=?14.51; SD?=?1.81) from five different secondary schools participated in this study. Students reported on their perceptions of task- and ego-oriented climates, motivational regulations, basic psychological need satisfaction, and need frustration, as well as positive and negative outcomes in PE. Structural equation modeling was used to investigate our objective.

Results: We found that a task-oriented climate had a strong and positive relationship with basic psychological need satisfaction, eliciting a bright pathway to autonomous motivation and affective attitude. An ego-oriented climate was positively related to basic psychological need frustration, eliciting a dark pathway to amotivation and boredom. A negative cross-path from task-oriented climate to basic psychological need frustration was also found, while no significant cross-paths were found from ego-oriented climate to basic psychological need satisfaction.

Conclusions: This study provides a better understanding of the mechanisms that explain why task- and ego-oriented climates shape students’ motivational experiences in PE lessons. It is suggested that a task-oriented climate elicits a bright pathway towards more optimal functioning, because it fosters experiences of need satisfaction and buffers against experiences of need frustration. In contrast, an ego-oriented climate is primarily positively related to feelings of need frustration and negative motivational outcomes. Practical implications for PE teacher training are discussed.     

Production of green surfactants: Market prospects

Science has greatly contributed to the advancement of technology and to the innovation of production processes and their applications. Cleaning products have become indispensable in today’s world, as personal and environmental hygiene is important to all societies worldwide. Such products are used in the home, in most work environments and in the industrial sectors. Most of the detergents on the market are synthesised from petrochemical products. However, the interest in reducing the use of products harmful to human health and the environment has led to the search for detergents formulated with natural, biodegradable surfactant components of biological (plant or microbiological) origin or chemically synthesised from natural raw materials usually referred to as green surfactants. This review addresses the different types, properties, and uses of surfactants, with a focus on green surfactants, and describes the current scenario as well as the projections for the future market economy related to the production of the different types of green surfactants marketed in the world.How to cite: Farias CBB, Almeida FCG, Silva IA, et al. Production of green surfactants: Market prospects. Electron J Biotechnol 2021;51. https://doi.org/10.1016/j.ejbt.2021.02.002     

‘This could be our reality in the next five to ten years’: a blogpost platform as an expectation generation device on the future of insurance markets

William James (1919) characterises hypotheses as either live or dead. A hypothesis is live when it is taken into account as a ‘real possibility’. We follow James’ suggestion to not attribute intrinsic properties to hypotheses, but rather investigate how they came into being and look at the effects they generate. Expectations of digital technologies are a topic of vivid debate in the insurance industry. Before these expectations can become ‘live’, they have, in the first place, to be generated by market devices. We investigate how the reinsurance blogpost platform Open Minds functions as an ‘expectation generation device’ on the future of insurance markets. Combining Beckert’s work on the role of fictional expectations with the pragmatist turn in sociology of markets, we propose to study ‘expectation generation devices’, provoking expectations on economic markets. In our empirical analysis, we demonstrate the explicit fictional character of the Open Minds contributions, and analyse how a contained space of openness is generated to provoke expectations. We demonstrate how Open Minds can become live through circulation to other expectation generation sites in the insurance industry and beyond. We conclude by reflecting on the importance of expectation generation devices as a particular type of market devices.     

对我国企业体育目前的现状、不足和发展趋势的研究

通过分析我国目前企业体育在市场经济制度下存在的不足 ,找出原因。借鉴国外企业体育的发展过程 ,从而得知职工体育俱乐部是我国企业体育的必然发展趋势。     

论我国媒体与体育的合作态势及前景

运用文献资料法，讨论了电视、报纸、杂志和网络4种媒体与体育的关系；分析了各类媒体在开发体育市场过程中的特点；提出各类媒体的相应市场策略；揭示了各媒体与体育的合作态势及潜在的市场变化。认为，体育电视行业如何拓展盈利模式是当务之急；网络将是电视最强有力的竞争对手；体育报纸的转型已不可避免；体育杂志则应通过精致化和娱乐化来吸引读者。整合各种体育媒体资源，组成跨媒体平台，节约成本，获得更大的利润。是未来体育媒体的发展趋势。     

论大众竞技运动与精英竞技运动的协调发展

体育与竞技运动是两个不同的概念 ,两者都有普及与提高的问题 ,精英竞技运动的发展不是建立在大众体育和学校体育的基础之上的 ,其发展的基础是竞技运动在全社会的普及。传统的认识存在许多缺陷 ,导致在实践中产生很多偏差。讨论了大众竞技运动与精英竞技运动的异同 ,分析了西方国家管理与发展竞技运动的模式、中国发展竞技运动成功的经验及存在的问题 ,说明了应如何理解所谓大众竞技运动与精英竞技运动协调发展的问题 ,最后从 5个方面探讨了大众竞技运动与精英竞技运动协调发展的基本对策。     

中外竞技体育后备人才培养体制的比较研究

运用文献资料法、专家咨询等方法,对中外竞技体育后备人才培养体制进行了比较研究。结论:中国应借鉴国外社会自治型的经验,转变政府职能,在充分保障原有体制运行效率的基础上,构建教育系统一体化人才培养体系;引入市场机制,动员社会力量参与竞技体育后备人才培养。     

资金·瓶颈·效率--市场经济条件下政府体育投资行为的理性分析(二)

采用文献资料法和逻辑分析方法。讨论和分析了在市场经济中政府体育投资行为动机和体育投资过程中常见的行为偏差。主要结论 :政府体育投资的主要动机是 ,满足社会对体育的公共需要 ;维护社会公平 ,实现社会大众参与体育的机会相对均等以及确保体育与经济社会的协调发展等。体育投资行为偏差是 ,社会功利性过强 ;投资稳定性不够以及投资的随意性和盲目性等。纠正体育投资行为偏差的措施是 ,加强体育投资的立法 ;提高体育投资的透明度 ;完善体育投资管理体制和加强社会监督等     

论体育赞助对赞助企业的影响

体育赞助对体育和赞助企业来说是一种双赢的活动。本旨在通过分析体育赞助对赞助企业带来的积极影响，为体育赞助提供一定的理论依据。