| 新疆农业旅游的市场定位及开发思路 |
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| 引用本文： | 李翠林.新疆农业旅游的市场定位及开发思路[J].新疆职业大学学报,2008,16(3):10-12. |
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| 作者姓名： | 李翠林 |
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| 作者单位： | 新疆财经大学,旅游学院,新疆,乌鲁木齐830012 |
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| 摘 要： | 新疆农业旅游开发主要以观光类、务农采摘类、民俗风情类、高科技农业技术类和休闲农业类旅游产品为主。新疆发展农业旅游应该增强农业旅游的文化内涵，保持田园特色，避免城市化倾向，市场定位应以新疆区内市民为主。应树立可持续发展的理念，改善农村基础设施和旅游服务设施条件，打造新疆特色品牌、加强宣传促销。
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| 关 键 词： | 农业旅游 市场定位 开发 |
Market Location and Development Thought about Agricultural Tourism in Xinjiang |
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| LI Cui-lin.Market Location and Development Thought about Agricultural Tourism in Xinjiang[J].Journal of Xinjiang Vocational University,2008,16(3):10-12. |
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| Authors: | LI Cui-lin |
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| Institution: | LI Cui - lin( Xinjiang University of Finance and Economics, Urumqi, Xinjiang 830012, China) |
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| Abstract: | This paper sunmmarizes the basic types of the agricultural tourism in Xinjiang. Then it points out some ways of developing agricultural tourism, such as enhance of cultural connotation in agricultural tourist, maintaining rural scenery and so on. It concludes that market location in residents in Xinjiang. By sustainable development, improving the rural conditions, features of Xinjiang, marketing is the key to developing agricultural tourism. |
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| Keywords: | Agricultural tourism Market location Development |
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