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试论零售企业的供应链管理
作者单位:江苏经贸职业技术学院 江苏南京211168
摘    要:供应链管理作为一种新的管理思想和现代企业竞争的重要手段,其优势已日益突显。但目前我国零售业的供应链管理仍存在一些问题,应采取有效的对策和措施来优化和加强供应链管理,以不断提升零售企业竞争能力,形成其核心竞争力。

关 键 词:供应链管理  零售企业  竞争力

Study on the Supply Chain Management of Retail Enterprises
Authors:CHEN Jie
Abstract:Supply chain management,as a new management ideas and an important means of modern enterprise competition,is becoming more pronounced for its advantages.However,there are still some problems in China's retail supply chain management,we should adopt effective policies and measures to optimize and enhance supply chain management,so as to upgrade the retail competitiveness of the enterprises and form the core competitiveness.
Keywords:supply chain  supply chain management  retail enterprises  competitiveness
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