| 上海体育赛事发展定位研究 |
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| 引用本文： | 张林,李南筑,姚芹,张颖慧,陆林飞.上海体育赛事发展定位研究[J].上海体育学院学报,2010,34(2). |
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| 作者姓名： | 张林 李南筑 姚芹 张颖慧 陆林飞 |
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| 作者单位： | 上海体育学院,体育赛事研究中心,上海200438 |
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| 基金项目： | 上海市决策咨询研究重点项目 |
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| 摘 要： | 在论述上海体育赛事发展定位依据的基础上,根据定位的原则与方式,将上海体育赛事发展定位的主题词确定为"国际知名体育赛事城市",并围绕此提出5个中心的建设.根据这一定位目标,分析上海体育赛事与国际知名体育赛事城市——纽约、伦敦、墨尔本的差距及存在的现实问题,对此进行分析并形成解决矛盾的基本思路.
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| 关 键 词： | 上海 体育赛事 体育赛事知名城市 发展定位 国际比较 |
Research on Development Orientation of Shanghai Sports Events |
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| ZHANG Lin,LI Nan-zhu,YAO Qin,ZHANG Ying-hui,LU Lin-fei.Research on Development Orientation of Shanghai Sports Events[J].Journal of Shanghai Physical Education Institute,2010,34(2). |
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| Authors: | ZHANG Lin LI Nan-zhu YAO Qin ZHANG Ying-hui LU Lin-fei |
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| Institution: | ZHANG Lin,LI Nan-zhu,YAO Qin,ZHANG Ying-hui,LU Lin-fei Research Center of Sports Events,Shanghai University of Sport,Shanghai 200438,China |
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| Abstract: | On the basis of the discussion of the foundation of development orientation of Shanghai sports events and the principles and ways of the orientation,the research identified the subject words of the development orientation of Shanghai sports events as internationally renowned city in sports events and put forward the construction of five centers around this.According to this orientation target,it analyzed the gaps between Shanghai and the other three world famous sports metropolis of New York,London and Melb... |
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| Keywords: | Shanghai sports events renowned city in sports events development orientation international comparison |
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