浅谈邢台市旅游纪念品开发与设计

随着生活水平的提高,旅游在人们日常需求中的比重也越来越大,从而带动了当地旅游市场的繁荣,给当地景区带来重要商机。旅游纪念品作为传播景区特色和景区文化的重要载体,其开发设计水平代表了当地旅游业开发的深度和广度,其销售利润也是景区收入的重要组成部分。本文从邢台市旅游纪念品开发的可利用资源和开发类别等角度进行了可行性的探讨。

Development and Design of Tourist Souvenirs in Xingtai City

With the improvement of living standards, tourism has a bigger portion in people＇s daily demands, which has promoted the local tourism market and brought important business opportunities to the local scenic spots. As the important method of communicating scenic characteristic and scenic culture, the level of tourist souvenirs＇ development and design represents the depth and breadth of local tourism development. The selling profits of tourism souvenirs also play an important role in scenic income. In this paper, we made feasibility analysis from the perspective of the available resource for the development of tourist souvenirs in Xingtai City and the souvenirs categories.