区域多种旅游资源整合开发战略研究

同一区域往往存在着多种旅游资源,在开发利用中既要突出特色,又要合理进行资源配置,其旅游资源--旅游产品整合是旅游业升级模式的重要战略措施.目前红色旅游正如火如荼地发展,对旅游业起到了一定促进作用.将红色旅游与历史文化旅游、自然生态旅游相整合,是促进区域旅游发展的良好途径之一.如延安市不仅有毛泽东等老一代革命家的故居为代表的“红色圣都”类旅游资源;更有黄陵、范仲淹祠等历史文化资源;壶口瀑布等闻名世界的自然旅游资源.改变单一发展红色旅游的观念,进行红色旅游与历史文化旅游资源、自然旅游资源等的整合开发,必将促进延安旅游产业升级和区域旅游的发展.

A study on the strategy of conforming and developing multifold tourism resources in one region

There are often multifold tourism resources in one region.When exploiting,we must stand out the feature of these tourism resources and make resource collocation reasonably.The combination of tourism resource and the production is the significant strategy of tourism upgrading mode.The revolutionary tourism which is nationwide popular has promoted the tourism.It's one of the favorable approaches to develop regional tourism by combining the revolutionary and historical culture and the natural environment.Like Yan'an City,it takes the former residences of Chairman Mao and other revolutionists as its typical character of the "red saint capital",and makes this character combined with history,culture and natural resource such as the tomb of Huangdi,the memorial hall of Fan Zhongyan and HuKou Waterfall.So Yan'an City has developed its tourism rapidly in the past decades.