| 中国旅游业实施奥运战略的对策分析 |
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| 引用本文： | 凌敏.中国旅游业实施奥运战略的对策分析[J].体育成人教育学刊,2007,23(2):29-30. |
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| 作者姓名： | 凌敏 |
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| 作者单位： | 广州中医药大学,体育健康学院,广东,广州,510405 |
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| 摘 要： | 中国作为2008年奥运会的举办国,具有悠久的历史和丰富的旅游资源,应借奥运之机,制定中长期旅游发展战略,推动经济的可持续发展,采取相应措施,解决突出问题,实现旅游业的快速发展。
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| 关 键 词： | 中国旅游业 奥运战略 旅游品牌 旅游项目 |
| 文章编号： | 24291519 |
| 修稿时间： | 01 22 2007 12:00AM |
Olympic strategy of tourism in China |
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| LING Min.Olympic strategy of tourism in China[J].Journal of Sports Adult Education,2007,23(2):29-30. |
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| Authors: | LING Min |
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| Institution: | Sport and Health College,Guangzhou Chinese Traditional Medical Univ., Guangzhou 510405, China |
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| Abstract: | As the hosting country of the 2008 Olympic Games,China boasts prolonged history and abundant tourist resources.Taking advantage of hosting of the Olympic Games,China should formulate mid-term and long-term tourist development strategy and promote the sustainable development of the economy.China should also solve the major problems and accelerate the development of the tourism to realize the success of both Olympic economy and tourist industry. |
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| Keywords: | tourism in China Olympic strategy famous tourist brand tourist project |
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