| 安徽省体育与文化产业融合发展策略研究 |
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| 引用本文： | 董成文,许大庆,祁国杰,吴敏.安徽省体育与文化产业融合发展策略研究[J].南京体育学院学报(社会科学版),2013(6):72-75,81. |
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| 作者姓名： | 董成文 许大庆 祁国杰 吴敏 |
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| 作者单位： | 合肥学院公共体育教学部,安徽合肥230601 |
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| 基金项目： | 2013年安徽省体育社会科学研究项目（编号：ASS2013309） |
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| 摘 要： | 采用文献资料法等研究方法分析安徽省体育与文化产业融合的发展状况。安徽省体育与文化产业的发展还处于初级阶段,未来安徽省体育产业发展的方向为将基本建设完成各类运动、结构优化,具有本省特色的体育产业体系。建立有利于体育产业科学发展的机制,大力发展体育文化,形成体育产业与文化相互协调发展的新局面。安徽省将开发具有特色优势的体育项目和体育产品为主导的体育产业基地,建立体育功能集聚区。使体育产业与体育文化的发展相互融合,相互促进,进入新的阶段。
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| 关 键 词： | 体育产业 体育文化 安徽省 |
Research on Strategies for the Fusion of Sports and Cultural Industry in Anhui Province |
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| DONG Cheng-wen;XU Da-qing;QI Guo-jie;WU Min.Research on Strategies for the Fusion of Sports and Cultural Industry in Anhui Province[J].Journal of Nanjing Institute of Physical Education,2013(6):72-75,81. |
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| Authors: | DONG Cheng-wen;XU Da-qing;QI Guo-jie;WU Min |
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| Institution: | DONG Cheng-wen;XU Da-qing;QI Guo-jie;WU Min;Hefei University; |
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| Abstract: | This paper analyzes the situation in which sports and cultural industry are integrated in Anhui Province. Still in its infancy,sports industry in the province aims to develop into a well-structured sports industry series involving a wide range of sports,and to build a mechanism which is conducive to its scientific development,and to promote coordinated development between sports industry and sports culture. The province also plans to set up sports industry bases where priority is given to sports events and sports products with peculiar advantages,and to build sports clusters. |
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| Keywords: | sports industry sports culture Anhui province |
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