| 商务英语专业的文化教学策略 |
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| 引用本文： | 熊瑛.商务英语专业的文化教学策略[J].湖南第一师范学报,2009,9(1):69-70. |
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| 作者姓名： | 熊瑛 |
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| 作者单位： | 湖南第一师范学院,湖南,长沙,410205 |
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| 摘 要： | 随着经济全球化的发展，商务英语在国际社会交流中起着重要的作用。当前商务英语专业已成为培养国际商务人才的重要途径。经研究，目前商务英语教学中存在着文化教学方面的问题。由此提出了两种开展商务英语文化教学的有效策略，即调整课堂教学法与改进课程内容，以提高商务英语专业的文化教学效果，培养更优秀的商务英语人才。
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| 关 键 词： | 商务英语 文化教学 现状问题 策略 |
Strategies of Cultural Teaching for Business English Major |
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| XIONG Ying.Strategies of Cultural Teaching for Business English Major[J].Journal of First Teachers College of Hunan,2009,9(1):69-70. |
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| Authors: | XIONG Ying |
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| Institution: | XIONG Ying(Hunan First Normal College,Changsha,Hunan 410205) |
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| Abstract: | With the development of economic globalization,business English plays an important role in international social communication.Business English major is an important way in cultivating international commercial talents.There are some problems in cultural teaching for business English major.Based on the problems,some effective strategies are put forward,such as,classroom teaching method and adjusting courses approach,so as to improve the effects of cultural teaching in business English and cultivate more excel... |
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| Keywords: | business English cultural teaching current situation and problems strategies |
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