| 云南省发展体育旅游的市场分析与对策研究 |
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| 引用本文： | 张丹宇,余绍华.云南省发展体育旅游的市场分析与对策研究[J].昆明大学学报,2008,19(4):45-47. |
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| 作者姓名： | 张丹宇 余绍华 |
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| 作者单位： | 1. 云南师范大学,旅游与地理科学学院,云南,昆明,650092
2. 昆明学院,旅游系,云南,昆明,650118 |
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| 摘 要： | 随着旅游业的迅速发展，集休闲、健身、娱乐于一体的体育旅游已逐步成为传统自然观光旅游的补充，受到人们的青睐。对云南省体育旅游的发展现状、存在问题的分析以及相应对策的提出，将为其规范发展体育旅游提供一定的理论依据，具有一定的现实意义。
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| 关 键 词： | 体育旅游 现状 问题 对策 |
On the Market Analyses and Countermeasures for Yunnan Sports Tourism Development |
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| ZHANG Dan-yu,YU Shao-hua.On the Market Analyses and Countermeasures for Yunnan Sports Tourism Development[J].Journal of Kunming University,2008,19(4):45-47. |
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| Authors: | ZHANG Dan-yu YU Shao-hua |
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| Institution: | ZHANG Dan-yu , YU Shao-hua ( 1. College of Tourism and Geography , Yunnan Normal University, Yunnan Kunming 650092, China; 2. Tourism Department of Kunming University, Yunnan Kunming 650118, China) |
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| Abstract: | With the rapid development of tourism, sports tour integrated with leisure, physical fitness and recreation has been a supplementary part for the traditional natural sightseeing tour and aroused people＇s great interests. This paper focuses on the analyses of the developing situation, present issues of Yunnan sports tourism and offers some theoretical and practical countermeasures for its future progress. |
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| Keywords: | sports tour developing situation issue countermeasure |
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