| 海峡西岸经济区体育产业的竞争优势与发展策略研究 |
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| 引用本文： | 张剑珍,胡国鹏.海峡西岸经济区体育产业的竞争优势与发展策略研究[J].首都体育学院学报,2009,21(1). |
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| 作者姓名： | 张剑珍 胡国鹏 |
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| 作者单位： | 华侨大学体育学院,福建泉州,362021 |
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| 摘 要： | 海峡西岸经济区北接长三角经济区,西临珠三角经济区,与台湾隔海相对.海峡西岸经济区在发展体育产业方面有着侨缘优势、对外贸易优势和初步的产业集群竞争优势等,但是面临着群众体育消费较低,体育人才匮乏等桎梏,海西体育产业的发展要以"创品牌"、"促消费"、"育人才"等为主.
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| 关 键 词： | 海峡西岸经济区 体育产业 |
On Competitive Advantages of Sports Industry in the West Coast Economic Zone of the Taiwan Strait and Its Developing Strategies |
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| ZHANG Jianzhen,HU Guopeng.On Competitive Advantages of Sports Industry in the West Coast Economic Zone of the Taiwan Strait and Its Developing Strategies[J].Journal of Capital College of Physical Education,2009,21(1). |
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| Authors: | ZHANG Jianzhen HU Guopeng |
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| Institution: | ZHANG Jianzhen,HU Guopeng School of P.E.,Overseas Chinese University,Quanzhou 362021,China |
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| Abstract: | The location of the West Coast economic zone of the Taiwan Strait is across the Taiwan Strait,to the south of the Changjiang river delta economic district and to the east of the Zhujiang river delta economic district.It possesses the advantages of the relations with overseas Chinese,international trade and the primary industrial clustering in the development of its sports industry.However,faced with problems of low consumption of mass sports and inadequacy of sports talents,the development of the sports ind... |
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| Keywords: | the west coast economic zone of the taiwan strait sports industry |
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