| 论体育产业的经营思想及战略选择 |
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| 引用本文： | 钟成.论体育产业的经营思想及战略选择[J].体育科技,2001,22(4):10-13. |
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| 作者姓名： | 钟成 |
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| 作者单位： | 西南财经大学体育部,成都,610074 |
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| 摘 要： | 体育不仅是一项向社会提供"公共产品或劳务"的事业,而且是一项产业.体育产业的经营思想除了所有经营单位都应有的共性之外,还应包括其自身的特殊性.本文就针对其特殊性对体育产业经营和战略方面作一些探讨.
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| 关 键 词： | 体育产业 经营思想 战略 |
A Discussion on the Operational Philosophy and Strategic Choice of Physical Industry |
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| Zhong Cheng.A Discussion on the Operational Philosophy and Strategic Choice of Physical Industry[J].Sport Science And Technology,2001,22(4):10-13. |
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| Authors: | Zhong Cheng |
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| Abstract: | P.E. is not only a social undertaking which offers the public products and services, but also an industry guided by an operational philosophy which differs from the traditional one and shared by every enterprise. This article focuses on this operational philosophy and the strategy of physical industry. |
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| Keywords: | physical industry operational philosophy strategy |
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