| 面向用户需求的知识付费类APP服务体系构建研究 |
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| 引用本文： | 王娜,李雅静.面向用户需求的知识付费类APP服务体系构建研究[J].现代情报,2019,39(10):66-77. |
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| 作者姓名： | 王娜 李雅静 |
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| 作者单位： | 郑州大学信息管理学院, 河南 郑州 450001 |
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| 基金项目： | 郑州大学研究生核心学位课程项目"信息资源管理理论与方法"（项目编号：YJSXWKC201565）。 |
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| 摘 要： | 目的/意义]调研知识付费类APP用户需求和用户偏好以及存在的问题，针对存在的问题，构建知识付费类APP服务体系，以期为知识付费类APP的服务建设与发展提供一定的借鉴。方法/过程]利用调查问卷对用户需求、用户偏好以及知识付费类APP存在的问题进行网络调研，并对调研结果进行分析梳理。结果/结论]在调研分析的基础上，基于用户需求提出知识付费类APP服务体系的框架与实施策略。
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| 关 键 词： | 知识付费APP 用户需求 调查问卷 服务体系 |
Research on the Construction of Knowledge Paid APP Service System for User Demand |
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| Authors: | Wang Na Li Yajing |
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| Institution: | School of Information Management, Zhengzhou University, Zhengzhou 450001, China |
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| Abstract: | Purpose/Significance]This paper investigated the needs and preferences of users of knowledge-based payment app and the existing problems.Aiming at the existing problems,it constructed a knowledge-based payment app service system,with a view to providing some reference for the development of knowledge-based payment app service construction.Method/Process]It used the questionnaire to conduct online research on user needs,user preferences,and knowledge payment APP problems,and analyzed the research results.Result/Conclusion]On the basis of investigation and analysis,the framework and implementation strategy of knowledge payment app service system were proposed based on user's needs. |
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| Keywords: | knowledge-paid App users' needs questionnaire service system |
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