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政务微博网络结构特征研究——以重庆市为例
引用本文:蹇洁,张英培,刘雪艳,叶芯彤.政务微博网络结构特征研究——以重庆市为例[J].现代情报,2017,37(7):55-59.
作者姓名:蹇洁  张英培  刘雪艳  叶芯彤
作者单位:1. 重庆邮电大学经济管理学院, 重庆 400065;2. 中国电信股份有限公司成都分公司, 四川 成都 610056
摘    要:通过引入复杂网络理论,对政务微博网络结构进行基于社会网络分析方法的研究。以重庆市地区的917个微博账号为研究对象,应用Matlab分析软件对重庆市政务微博账号的关注关系进行分析,从度、聚类系数和平均路径长度3个维度分析其关注系数情况和网络结构特点。研究表明,政务微博关注关系网络入度符合幂律分布,具有重尾分布的特点,其网络结构具有较好的聚集特性,符合小世界网络基本特征。此外,本文就分析得到的结果对政务微博的发展提出针对性建议。

关 键 词:网络结构  特征  政务微博  电子政务  社会网络分析  复杂网络  重庆市  

The Feature of Government Microblogging Network Structure——A Case of Government Affairs Microblogs in Chongqing
Authors:Jian Jie  Zhang Yingpei  Liu Xueyan  Ye Xintong
Institution:1. School of Economic and Management, Chongqing University of Post and Telecommunications, Chongqing 400065, China;2. Chengdu Branch, China Telecom Corp.Ltd, Chengdu 610056, China
Abstract:Thenetwork structure of government microblogging based on Social Network Analysis was studied by introducing the complex theory. Taking 917 government aff airs microblogs in Chongqing as objects of study, the features of network structure and the factors of attention were analyzed from three dimensions of degree, clustering coeffi cient and average path length. Research showed that the government microblogs' in-degree distribution followed a power-law distribution and had features of heavy tailed distribution, and its network structure had better clustering characteristics, which met the basic characteristics of small world. In addition, this paper provided some suggestions for the development of government aff airs microblogs.
Keywords:network structure  feature  government microblogging  e-government  social network analysis  complex network  Chongqing  
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