岭南文化与2010年广州亚运会宣传

2010年广州亚运会宣传作为一种社会文化现象，既是文化学的重要研究领域，也成为传播学所关注的对象。岭南文化作为区域性的历史文化形态，是一种优质文化资本，将与2010年广州亚运会宣传产生良性互动。通过对岭南文化和2010年亚运会宣传互动和嵌合关系的考察，从文化学的角度探讨岭南文化与2010年广州亚运会宣传之间的多维度结合。

Lingnan culture and the promotion of Guangzhou Asian Games 2010

As a social cultural phenomenon,the promotion of Guangzhou Asian Games 2010 is an important field of study in the science of culture,and also a subject concerned by the science of communication.As a regional histori-cal cultural form,Lingnan Culture is a sort of quality cultural capital,will produce benign interaction with the pro-motion of Guangzhou Asian Games 2010.Hence,the authors tried to probe into multidimensional combination of Lingnan Culture and Guangzhou Asian Games 2010 from the perspective of the science of culture by examining the interacting and fitting relations between Lingnan Culture and Guangzhou Asian Games 2010.