传媒类院校工科学生对社会主义核心价值体系的认同研究

社会主义核心价值体系对大学生具有重要的引导作用。传媒院校中的工科学生是相对特殊的群体，针对这一群体的特点，以浙江传媒学院为例，进行实证调研，对这一群体对社会主义核心价值体系的认同现状进行了深度扫描。通过SPSS交叉分析、相关分析等方法，构建这一群体对社会主义核心价值体系的认同。具体而言，即发挥专业教师的引导力、提高课堂教学的吸引力、增强志愿活动的辐射力和扩大意见领袖的感染力。

The Socialist Core Value System Recognition of Media and Communications College Engineering Students

Socialist core value system plays an important guiding role to college students. Media and Communications College en-gineering students are relatively a special group. For the charac-teristics of the group, With Zhejiang University of Media and Communications for example, this paper made an empirical re-search, and conducted an in-depth scan about the status of so-cialist core value system recognition of the group. Through cross analysis, correlation analysis and other methods of SPSS, the so-cialist core value system recognition of the group is to be built. Specifically, it is implemented through exerting the guiding force of professional teachers, enhancing the attractiveness of the classroom, enhancing radiation of volunteering and expanding appeal of opinion leaders.