| 基于5R理念的我国城市夜间旅游开发 |
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| 引用本文： | 班远冲,骆高远,井波,秦颖.基于5R理念的我国城市夜间旅游开发[J].湖州师范学院学报,2011,33(2):91-94. |
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| 作者姓名： | 班远冲 骆高远 井波 秦颖 |
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| 作者单位： | 1. 浙江师范大学地理与环境科学学院,浙江,金华,321004
2. 浙江师范大学地理与环境科学学院,浙江,金华,321004;浙江商业职业技术学院,旅游与烹饪学院,浙江,杭州,310053 |
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| 摘 要： | 分析了城市夜间旅游兴起的背景以及城市夜间旅游发展的意义.研究认为,以再思考、减量化、再使用、再循环、再修复(5R)理念来引导当前我国城市夜间旅游发展与开发模式,比较符合科学发展观的理念,从而分别从转变消费意识、挖掘城市文化内涵、优化服务职能、加大宣传四个方面提出优化发展城市夜间旅游的对策与建议.
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| 关 键 词： | 夜间旅游 5R理念 城市 对策 |
Development of Urban Night Tourism in China Based on 5R Principles |
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| BAN Yuan-chong
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LUO Gao-yuan
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JlNG Bo
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QING Ying.Development of Urban Night Tourism in China Based on 5R Principles[J].Journal of Huzhou Teachers College,2011,33(2):91-94. |
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| Authors: | BAN Yuan-chong LUO Gao-yuan JlNG Bo QING Ying |
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| Institution: | BAN Yuan-chong1,LUO Gao-yuan1,2,JING Bo1,QING Ying1 (1.School of Geography and Environmental Sciences,Zhejiang Normal University,Jinhua 321004,China,2.School of Tourism and Culinary Science,Zhejiang Vocational College of Commerce,Hangzhou 31005,China) |
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| Abstract: | This paper first analyzes the background of the rise of the urban night tourism and the meaning of development of urban night tourism,and then uses the 5R concept to have a perspective on the current status and development model of urban night tourism and finally,from the aspect of changes in consumer awareness,proposes some strategies and suggestions on how to develop the development of the urban night tourism in tapping the urban culture connotation,optimizing service functions and increasing publicity. |
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| Keywords: | night tourism 5R concept city strategies |
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