大学体育教育中影响学生学习动机诸因素分析及其对策的研究

在高校体育教育过程中，要激发巩固学生的学习动机并保持较高水平，应充分利用“兴趣”因素，在教学中增加体育文化的内容；改革和加强高校体育的行政职能管理，应借鉴高校思想系列的相关方法，设立体育辅导员与体育指导员的管理制度；把高校和社区的健身、养生活动融为一体，实施资源共享，优势互补，引进输出并举，给学校健身市场的培育、发展注入市场活力。

An analysis of factors influencing the students learning motive in college P.E. and a study on the countermeasures

In college P.E.,teachers should stimulate and keep the students' learning motive by making good use of their interest and introducing contents of sports culture. Universities should reform and strengthen the administration of college sports and build up P.E. assistant and instructor system by referring to corresponding measures for college students' morality. Universities should cooperate with the communities in bodybuilding activities by sharing sources and learning from each other. Thus,college P.E. can be powerful in market competition.