被经验的中介和被中介的经验——从传播理论教材的译介看传播学在中国

本文以国外传播理论教材的译介作为视角,考察了欧美传播理论话语在中国的诠释和变异,研究了西方客观经验主义的大众传播理论如何被潜移默化地等同于传播学的过程,同时以《传播理论导引:分析与应用》为例,对我国目前传播学的教学与研究中存在的一些问题进行了探讨,提出应该进一步开阔视野、注重研究范式、重新思考传播理论的教学与应用。

The Media Being Experienced and the Experience Being Mediated:A Reflection on Communication Studies in China from Translation and Introduction of Textbooks of Communication Theory

With a brief retrospect on the translation of western communication theory textbooks,this paper scrutinizes the interpretation and variation of the discourse of communication theory in China.It analyses how western positive pragmatism mass communication theories has been equalized to the field of communication studies in China without any overt conflict.Taking the textbook Introducing Communication Theory: Analysis and Application as an example,the author discusses some important issues in communication theory teaching and studies in China,including broadening the theory horizon,paying attention to paradigm and rethinking the teaching and application of communication theories.