微博时代高校思想政治教育研究

微博时代的到来给中国各领域提出了新的话题、新的挑战和新的机遇，作为微博使用频度最高、传播和受众范围最广的高校无疑是微博流行的热点区域。微博的广泛使用已经深刻改变了传统高校舆论场和语言秩序，如何在微博时代建构高校舆论平台，管理、教育、引导和服务好在微博时代成长起来的一代大学生，与时俱进做好高校思想政治教育工作，是值得我们研究的课题。

Research on University Ideological and Political Education in the MicroBlog Era

The advent of the microblog era has brought new top-ics, challenges and opportunities for all walks of life in China, and the university, as the place where microblog is used most frequently, spread and popularized most widely, is undoubtedly a hot place for the popularization of microblog. The wide use of mi-croblog has deeply changed the traditional university public opinion field and language order. How to establish the university media platform, in order to effectively manage, educate, guide and serve the generation of university students growing in the mi-croblog era and well implement university ideological and politi-cal education work with the pace of the times, is a topic worthy of research.