关于山西省本科院校体育宣传工作开展的问题研究

体育宣传工作为高校精神文明建设、和谐校园的构建发挥着重要的作用。随着高校体育宣传内容与形式的增加,宣传的作用和效果日益明显,体育宣传工作越来越被人们所重视。作为宣传对象的大学生,在接受高校体育宣传的同时必然会受到一定的影响和改变,因此文章对山西省本科院校体育宣传工作的现状进行了研究和分析,找出制约体育宣传工作开展的主要因素,为相关部门在加强和改进高校体育宣传工作方面提供理论参考。

On the Problems of Sport Publicity in Shanxi Universities and Colleges

College sports publicity for the building of spiritual civilization and harmonious construction of the campus plays an important role.With college sports content and forms of propaganda and increase the role and effectiveness of propaganda is increasingly clear.Sports publicity is increasingly being valued by people.As the target audience of sport publicity,university students is bound to be influenced to a certain degree and be changed,so this study of undergraduate institutions in Shanxi Province sports publicity impact on college students is conducted,and in response to the conclusions drawn,for the relevant departments in colleges and universities to strengthen and improve the work of sports publicity and provide a theoretical reference.