Abstract: | This paper examines the impact of financial and socio-economic factors on repertoire decisions of the grant-aided, non-profit theatre sector in England using cross-sectional regression analysis for the seasons 1996/97 to 1998/99. The dependent variable, a conventionality index, a variant of the DiMaggio/Stenberg conformity index, is calculated first. This shows a very considerable variation in repertoire conventionality, so measured, in the non-profit English theatre sector. A model is then constructed to assess the impact of the above-mentioned factors in determining variations in this index using a dataset hitherto not analysed in this way. The empirical results show that public subsidy, the size and the location of a theatre as well as the local average income have an impact on conventionality, which confirms existing empirical findings. |