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| ASEB栅格分析法在银川市郊区旅游市场实证分析中的应用 | |
| 引用本文： | 全晓虎,马会文. ASEB栅格分析法在银川市郊区旅游市场实证分析中的应用[J]. 科技与管理, 2007, 9(3): 104-106,109 |
| 作者姓名： | 全晓虎 马会文 |
| 作者单位： | 宁夏大学,资源环境学院,宁夏,银川,750021;宁夏大学,资源环境学院,宁夏,银川,750021 |
| 摘 要： | 对银川市郊区旅游市场的实证分析建立在问卷调查的基础之上,基于第一手的游客调查资料,运用ASEB栅格分析法,通过研究和实证分析,发现并解决银川市郊区旅游市场的行为特征及供给双方可能存在的问题。 |
| 关 键 词： | ASEB栅格分析法 市场分析 银川市郊区旅游 |
| 文章编号： | 1008-7133（2007）03-0104-03 |
| 收稿时间： | 2007-01-16 |
| 修稿时间： | 2007-01-16 |
Application of ASEB to the analysis on tourism market in the suburb of Yinchuan |
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| QUAN Xiao-hu,MA Hui-wen. Application of ASEB to the analysis on tourism market in the suburb of Yinchuan[J]. Science-Technology and Management, 2007, 9(3): 104-106,109 | |
| Authors: | QUAN Xiao-hu MA Hui-wen |
| Affiliation: | 1.School of Environment and Resource,Ningxia University,Yinchuan 750021 ,China; 2.Department of Engineering Technology of the First Branch of Ningxia No.1 Construction Company,Yinehuan 750011, China |
| Abstract: | Based on the questionnaires of tourists,this paper analyses the tourism market in the suburb of Yinchuan,and applies method of ASEB which is based on the first-hand questionnaires of tourists.Through the research and analysisi,the paper wants to find the feature of tourism market in the suburb of Yinchuan's travel behavior and the possible problems of the needs and the supplies.Finally,the paper explores the potential market and some problems in development.It may supply the theory approvement for the tourism apartment of Yinchuan to further work at developing construction,management and marketing etc. |
| Keywords: | the method of ASEB tourism analysis on market in the suburb of Yinchuan |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ | |