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体育消费中的符号消费及体育消费分层
引用本文:张宇,罗雯,李艳翎.体育消费中的符号消费及体育消费分层[J].体育与科学,2012,33(1):104-106.
作者姓名:张宇  罗雯  李艳翎
作者单位:1. 湖南商学院体育教研部,长沙410205;湖南师范大学体育学院,长沙410012
2. 湖南财政经济学院体育部,长沙
3. 湖南师范大学体育学院,长沙,410012
摘    要:符号消费正成为体育消费的重要内容,而且基于符号消费的体育消费将不同人群清晰地定格在不同阶层上.本文一方面探讨了体育消费中的符号消费,另一方面探讨了基于符号消费的体育消费所带来的社会分层,最后分析了符号消费及其消费分层对体育消费产生的影响.

关 键 词:体育消费  符号消费  社会分层

Sports Consumption Based on Symbol Consumption and It's Stratification
ZHANG Yu , LUO Wen , LI Yanling.Sports Consumption Based on Symbol Consumption and It's Stratification[J].Sports & Science,2012,33(1):104-106.
Authors:ZHANG Yu  LUO Wen  LI Yanling
Abstract:Symbol consumption is becoming the important content of sports consumption,and sports consumption which based on symbol consumption make different social groups in different social stratum distinctly.This paper,on one hand,researched the symbol consumptin in sports consumption,and studied the social stratification bring by the sports consumption which based on symbol consumption on the other hand.We analysed that the symbol consumption and its consumptioanl stratification have an impact on sports consumption finally.
Keywords:sports consumption  symbol consumption  social stratification
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