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我国体育用品产业技术标准战略问题研究
引用本文:刘富生,钟丽.我国体育用品产业技术标准战略问题研究[J].军事体育进修学院学报,2012,31(2):8-13.
作者姓名:刘富生  钟丽
作者单位:1. 军事体育进修学院,广东广州,510500
2. 广东省食品进出口集团公司,广东广州,510100
摘    要:目前,体育用品产业的技术标准战略已上升到国家竞争的层面。但长期以来,标准少、水平低、标龄长等问题直接制约着我国体育用品总体质量水平的提高,影响着"中国制造"体育用品品牌的国际竞争力,尽快规范、完善我国体育用品的标准化体系,加快与国际标准接轨的步伐已经成为体育产业迫在眉睫的大事。通过分析技术标准的基本内涵、功能及作用,以及我国体育用品产业技术标准的现状及存在的主要问题,针对性地提出了我国实施体育用品技术标准战略的策略及建议。

关 键 词:体育用品  技术标准  对策

Research on the Technological Standard Strategy of the Sports Goods Industry
LIU Fu-sheng,ZHONG Li.Research on the Technological Standard Strategy of the Sports Goods Industry[J].Journal of Pla Institute of Physical Education,2012,31(2):8-13.
Authors:LIU Fu-sheng  ZHONG Li
Institution:1.PLA Institute of Physical Education,Guangzhou 510500;2.Guangdong Foodstuffs Imp.& Exp.(Group) Corp Guangzhou 510100,China)
Abstract:At present,the technological standard strategy of the sports goods industry is in the national competitive level.While for a long period of time,the quality improvement of the sports goods is restricted by few standards,low-level,aged-mark and etc.,which affects the competitive ability of the made-in-China sport goods in the world.It is extremely urgent to standardize and improve the standardization system of the sports goods,and hasten integration with the international standard.This article analyzes the basic connotation,function of the technological standard,as well as the present situation and the major problems of technological standard of the sports good industry, putting forward with a clear aim the strategy and advice.
Keywords:sports goods  technological standard  strategy
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