动机与目标·遗产与实践·理念与宣传——杭州2022亚运会愿景思考

赛事愿景是目标和理念的凝练和提升，是主办城市、地区、国家认同的产物，是实物、场景、建筑等有形物与理念、品牌、认同等无形物的统一。借鉴其他国际赛事，杭州亚运会的愿景应在准确把握亚运会的定位基础上，从中国两个一百年目标与浙江特色、亚洲与世界奥林匹克发展趋势、民意等总结提炼，最终达到动机与目标的对位，遗产与实践的对应，理念与宣传的对接。

Reflections on Vision of Hangzhou 2022 Asian Games: Motivation and Objectives,Heritage and Practice,Ideas and Publicity

The vision of the competition is the condensing and upgrading of the goals and concepts of sports events. It is the demonstration of the host city, region and country. It is the unification of physical objects, scenes, architecture and other tangible objects and concepts, brands and identity. Learning from the experiences of other international sports events, the vision of the Hangzhou 2022 Asian Games should be based on accurate positioning of the game, on the Two Centenary Goals of China and on the characteristics of Zhejiang, the development trend of Asia and the world Olympic Games, and the public opinion so that ultimately the matching of motives and objectives, the correspondence of heritage and practice, and the promotion of ideas and publicity can be achieved.