“一战成名”的媒介黑马——半岛电视台

进入21世纪,世界就一直不太平。先是9·11恐怖事件,接着是阿富汗战争、伊拉克战争,整个世界硝烟弥漫。国际传播领域也掀起了一场没有硝烟的战争。在这场大战中,名不见经传的海湾小国卡塔尔的半岛电视台,如一匹黑马,一鸣惊人。半岛卫视是由卡塔尔政府在1996年斥资1.5亿美元启动的。根据半岛卫视的统计数据,每天有4500万的观众收看他们的节日,在北美的电视台网站拥有30万日访问量,是中东地区最有影响力的媒体,被称为“阿拉伯世界的CNN”。一、“半岛”强势地位的形成虽然半岛在报道海湾战争,巴以冲突等重大事件中已有了出色的表现,但它真正…     

舆论

·盘点·2006电视大事记省级卫视竞争日趋激烈2006年选秀争奇斗艳,“斗”得最厉害的莫过于湖南卫视的《超级女声》和东方卫视号称超男的《加油!好男儿》。选秀过后,两台又相继把真人秀摆上了擂台:湖南卫视有《变形计》和《我是冠军》,东方卫视则有《舞林大会》及《创智赢家》。     

求新求变天地宽

《朝阳行动·2004》春节特别直播节目,是陕西电视台在农历大年初一奉献给全省和全国电视观众的一道特殊的“年饭”。陕西卫视、陕西一套并机直播3个小时,节目播出后,立即引起强烈反响,受到媒体同行和广大电视观众的好评。《朝阳行动·2004》以“关注社会热点、奉献温暖真情、观众广泛参与、春节气氛浓烈”的崭新风格和样式,完成了     

《图书馆学刊》1992年度分类篇名总索引

率业吐设新年,向全省公共图书馆的同志们致t·“”一刘效炎l:3东北地区公共图书馆协作委员会第三次扩大 会议纪要····“”·“····“·““····”···”·…彭玉丰1:弓努力提高办馆质t和办馆效益 积极为经济建设中心服务·”···”·“·“一刘效炎3:l全国公共田书馆肖位堵训工作座谈会 在广西佳林召开“·”··”“·”·····”···“一康尔平3:6辽宁省乡、镇图书馆工作管理办法·一辽宁省文化厅5:l第二届省、自治区、直箱市、单列市图书馆馆长 联庸会翻记·····“·“·”·“·····”…。二本刊记者6:I…     

《新闻业务》一九六四年总目录

第期筑二期毛主席在读报《照片)“·“·”·”·“·”..“…吕厚民报(封劲把革命的号角吹得更响亮····“”·“·“·”一本刊编辑室(2》 一新年献词报纸工作的根本问皿是提高马克思列宁主义理论水平 学习马克思列宁主义,学习毛泽东同志的著作 ....“..···.....·““·····“·“·“··””二“””·…齐正(5) 扭事实讲道理·”“·“······”“““·”·””一野艾(7) 深入实际对提高理论水平的意义·““·“”··…李半黎(9)中共山西省委发出进一步办好山西日报农村版 的指示·”·”·”··········,…     

美国电视脱口秀女王——奥普拉·温弗里

一、红红火火闯世界在美国芝加哥有一个价值２，０００万美元的电影电视制作中心，它的主人是奥普拉·温弗里（ＯｐｒａｈＷｉｎｆｒｅｙ）。温弗里是美国历史上第三个独立拥有大型制片公司的女性。在全世界林林总总的电视脱口秀中，知名度最高的要数“奥普拉·温弗里节目”。它的主人是奥普拉·温弗里。自１９８６年开播以来，该节目不断向全美、全世界推广，市场占有率不断上升。据１９９８年底的统计数据，“奥普拉·温弗里节目”在美国国内２０６个电视台、美国以外１３５个电视台播放。香港卫视也是该节目的海外客户之一。该节目始终处…     

《出版工作》1983年(1—12期)总目录

文件·会议·讲话人大代表和政协委员对出版工作的意见·”···“···········“··········“一(1 .1)全国出版工作会议在京召开············”··“·“···”····”······“····……(2 .1)把八亿农民放在眼前··················“·“····“·····“········……邓力群(3 .3)大兴出版改革之风 —出版、印刷、发行改革座谈会侧记··················……世平(3.5)国家出版委员会座谈出版改革·········,······”·…     

美国安利公司创始人之一理查·狄维士先生获伍德罗·威尔逊国际学者中心授予“模范企业公民”

2006年4月27日,美国安利公司创始人之一理查·狄维士先生,因其在服务公众方面做出的杰出贡献,赢得了伍德罗·威尔逊(Woodrow Wilson)国际学者中心所授予的“模范企业公民”殊荣。该项荣誉专门授予那些身体力行、“用自己的言行诠释责任与理想”的商业人士。伍德罗·威尔逊国际学者中心是一家著名的政策性机构,旨在研究全球统一认知     

《新闻业务》一九六五年总目录

第一、二期黑龙江日报学习毛主席著作取得成绩··,·“······……(4D (封面设计.叶然)工人对报纸工作的意见···············”···············……(1)贡农下中农对报纸工作的意见……”·…南县报编辑部(5)试谈“上纲”····,·········“·········“”.…”……陈佐平(7)扭高自觉性克服盲目性···“·······”·····“······”·……(11) --咧、轶青同志在中国青年报干部大会上的讲话摘要学习解放军报札记··················”·“·”·…     

三位女性因何盖过布什

万众瞩目的《时代》周刊2002年度“风云人物”评选结果出炉了。与行家们的预测大相径庭,当选的不是“恐怖大亨”本·拉丹,不是“抗美英雄”萨达姆,也不是策动、指挥国际反恐和武力倒萨的美国总统布什,而是勇敢“告密”、揭发自己所在部门和公司弊端与丑闻的三位女性:科琳·罗莉、辛西娅·库珀、莎朗·沃特金斯。 与鼎鼎大名、叱咤风云的布什总统相比,三位女性都只能算小人物。然而,小人物     

Politicking for the Public Library

ABSTRACT

In today's current political environment raising support for millage renewals, bond campaigns or even millage continuations for public libraries is affected by national politics, and a tendency towards tax aversion on principle across the country. The lessons we can learn from the governing boards of small and rural public libraries are worth raising up to a greater national consciousness. Board governance, community consciousness, and facilities management are clear and logical tools that elected boards of public libraries can use to politick for support of libraries.     

British Writings on Romania: From Travel Accounts to Studies

This article surveys a sample of sources of the information about Romania available to British readers in nineteenth century British newspapers and periodicals. It traces first contacts between the Romanian lands and Britain after the union of the principalities of Wallachia and Moldavia in 1859, then after their independence from the Ottoman Empire. The article highlights an increased Romanian interest in British periodicals, which reported and reviewed Romanian literature and scholarship. The article concludes that nineteenth century British newspapers and periodicals offer a great variety and wealth of new material previously unavailable or unknown to researchers. It also states that only a portion of a large quantity of this material has been indexed and is therefore available via the bibliographic sources mentioned in the article. The author argues for the need of a new and updated British-Romanian bibliography, which can draw on new online resources offering access to thousands of new newspapers and periodical records.     

Slavic Approval Plans: What Works and What Doesn't

ABSTRACT

The paper looks at library approval plans for material published in Slavic, East European, and Eurasian countries from the selector's point of view. Reasons why a selector would or would not want one are examined. Success with approval plans requires monitoring receipts, as well as good and ongoing communication among the selector, the acquistions department, and the vendor. A preliminary list of vendors offering approval plans for the countries of the region appears in the appendix.     

Architectures of Knowledge and Literary Tradition: A History of the Almanac in Croatia

ABSTRACT

The history of the almanac in Croatia is reconstructed through primary research in bibliographic and archival sources. The almanac is a vehicle for knowledge communication in informal contexts, engaging both oral tradition and literary forms traceable to medieval literacy and ways of structuring knowledge. The history of the almanac in Croatia reflects the changing context of the book trade, literacy, and the evolution of language. Four main stages are identified: (1) the beginning of the annual almanac in the seventeenth century; astrological almanacs reflecting the sensibility of the Baroque period; (2) the Enlightenment's stimulation of almanac publishing in the spirit of contemporary secular reforms in agriculture and education; (3) nineteenth-and twentieth-century almanac trade, showing complex and overlapping networks for the production, distribution and appropriation of printed almanacs;(4) roughly the end of World War II, when the almanac slowly moved out of the role of a popular mass medium and into specialized niches represented by regional, diaspora, and religious almanacs.     

How Digital Content Resellers are Impacting Trade Book Publishing

Some key questions for publishers in today’s market are: Could Amazon’s recent merger and acquisitions strategy create a disruptive or paradigm shifting business model in the publishing industry? Do their recent actions post mergers and acquisitions illustrate a predicable pattern of behaviour that publishers can strategize around? This paper will explore these questions and look at some of the possible reasons behind Amazon’s business practices and the possible consequences to publishers.     

由“资源集聚”向“需求导向”转变——对武汉科技信息服务平台建设的思考

为进一步提升武汉科技信息共享服务平台使用效率,本文从平台资源建设、资源应用、供需对接方式和供需特点等方面分析了武汉科技信息资源服务现状;基于需求和利用的角度,结合平台管理实践和走访用户、问卷调查等研究方法,从信息资源需求主体和平台自身建设管理两个维度,找出制约科技资源供需对接的主要因素;以市场化和制度化为创新理念,从政策创新、机制创新、市场化服务、环境营造、人才培养等方面提出平台建设由“资源集聚”向“需求导向”转变的对策建议.     

Germany's New Culture of Welcome—Our Libraries are an Essential Part of it

ABSTRACT

German authorities are expecting more than 1 million refugees by the end of 2015. These people come to Germany to seek protection and assistance and to build a new life, therefore it is important to welcome them and to assist them in their integration as soon as possible. This situation creates a versatile and perfectly fitting opportunity for cultural and educational programs, including libraries, which can play a vital role in this integration process. The key to integration is the knowledge of the German language, and the most important challenge now is to teach the necessary language skills to as many asylum-seekers as possible.     

Syndicating Rich Bibliographic Metadata Using MODS and RSS

Abstract

Many libraries use RSS to syndicate information about their collections to users. A survey of 65 academic libraries revealed their most common use for RSS is to disseminate information about library holdings, such as lists of new acquisitions. Even though typical RSS feeds are ill suited to the task of carrying rich bibliographic metadata, great potential exists for developing applications that can exploit metadata exposed to Web services via RSS. Using the MODS metadata format, entire catalog records can be seamlessly embedded in RSS 2.0 feeds. Existing tools, such as Library of Congress Java toolkits and XSLT stylesheets, can facilitate this process, while a new XSLT stylesheet may be used to create the RSS feeds complete with MODS records. As an example of the added functionality these MODS/RSS feeds can offer, records from a MODS-enriched RSS feed can be ingested into a non-RSS application such as Zotero. As more emerging library technologies use Web services architectures to handle data objects, the ability to syndicate catalog records will become more critical to providing innovative library Web services.     

Selling Women on PDAs from “Simply Palm” to “Audrey”: How Moore's Law Met Parkinson's Law in the Kitchen

This essay investigates key moments in the history of personal digital assistant (PDA) marketing to women. Analyzing promotional texts for three PDAs that received considerable press coverage from 1999 to 2001, this essay explores the cultural significance of the convergence of anxieties about women's place in the gendered division of labor with the computer industry's changing marketing imperatives. Drawing on an array of promotional texts, including news articles, press releases, promotional Web sites, and ads appearing in newspapers and magazines, this paper tells the story of how the computer industry aimed to sell smaller, faster computing devices to women while promising to mediate and thus reproduce women's overwork as paid and familial laborers. After experimenting with the PDA as a sexy fashionable gadget for working women, marketers approached women as mothers with “Audrey,” an Internet appliance designed for the kitchen.     

Communicating With Bank Stakeholders During Recession: Why It's Important,Who Is Doing It,and How to Stay in the Loop

This study explores the attitudes and actions of bank managers toward communication spending during recession. Results of this study indicate that organizational leaders cut communication spending early during recession and also erroneously rely on the bank's financials to mitigate irrational customer withdrawals. This research is used to illustrate the need for public librarians to meet the needs of bank stakeholders when their institution ceases to communicate during crises, for academic librarians to educate students in undergraduate and graduate programs regarding heightened information needs during recession, and for corporate librarians to understand a potential avenue for competitive advantage during recession.