Jin Yue Sai: I Love the East

Thirteen years ago an American-Chinese women Jin Yue Sai becamea household figure as the producer and the hostess of the AmericanTV program One World.The program featured the progressive introductionof China and served as the bridge for the Sino-Americancultural exchange promotion.Since Madam Jin Yue Sai got married to James Macmanus in New     

Mitigating South Africa’s HIV Epidemic: The Interplay of Social Entrepreneurship and the Innovation System

With the struggle against apartheid achieved, South Africa faced the new struggle of overcoming the HIV/AIDS pandemic. This paper examines the response of government, the innovation system and civil society in rising to the challenge. The response included a fatal denialism concerning the etiology of AIDS, a fatalism that constitutes political market failure. This political market failure was counteracted through the emergence of social entrepreneurship in the form of the Treatment Action Campaign (TAC) that mobilized civil society and like-minded health practitioners and researchers within the innovation system. Dependency Theory coupled with a Quadruple Helix model of the innovation system offer possible explanations of this complex human tragedy and the way that government was compelled to embark on a massive program of providing anti-retroviral therapy that has now significantly improved life expectancy. The paper provides socio-economic context, appraisal of the innovation system, and a sketch of how the Quadruple Helix took form. Of special importance is the independence of South Africa’s ‘Republic of Science.’ Independent courts were critical in allowing TAC to obtain remedy against government, Big Pharma, and AIDS dissident scientists. It is argued that its Republic of Science met its obligation of objectivity by shifting emphasis to the cause of AIDS research in the face of official denialism. In effect, the system of innovation and social entrepreneurs are shown to have acted in concert in constituting a Quadruple Helix.     

Comparing cultural heritage values in South East Asia – Possibilities and difficulties in cross-country transfers of economic values

Benefit transfer refers to the transfer of economic values from a primary valuation study (study site) to a site where we need to conduct policy analysis (policy site). Due to the considerable costs and time required to conduct primary valuation studies, using benefit transfers to estimate the values for sites not yet valued is likely to attract policy interest. While benefit transfer is being increasingly applied in studies on environmental goods, its application in the field of cultural heritage resources is rare. The unique nature of these public goods, and differences in the size and demographic characteristics of the affected populations lead to a significant risk of benefit transfer providing irrelevant estimates for cultural heritage. In this study, we compared the results of two contingent valuation (CV) studies involving historic temples in Thailand and Vietnam, tested the validity and reliability of benefit transfers between the two sites, and explored the possibilities and difficulties in such transfers. We found that the error in transferring unadjusted mean willingness-to-pay (WTP) ranged from 46% to 129%. Adjustments for differences in purchasing power parity (PPP), income level and income elasticity between the sites substantially increased rather than decreased transfer errors in many instances. Function transfers did not perform better than unadjusted unit transfers. These results suggest that there are other important factors – possibly physical, cultural and institutional variables – that need to be taken into account in explaining the differences in WTP for cultural heritage aside from the usual income and socio-economic variables captured in CV studies. Until we are able to identify these other factors and measure their impacts, the potential policy use of benefit transfer in the case of cultural heritage goods remains limited.     

Cultural discount of cinematic achievement: the academy awards and U.S. movies’ East Asian box office

This study uses the Academy Awards as a window to look into how cultural differences influence the reception of U.S. movies in East Asia. Following the recent research on the concept of cultural discount and the argument that the Academy Awards are indicators of cinematic qualities and achievement, the research questions focus on whether different types of cinematic qualities and achievement would be discounted by cultural differences to different extents. More specifically, a distinction between drama and non-drama awards is made, and it is argued that the cinematic qualities and achievement indicated by the drama awards are likely to be relatively more culturally specific and hence more likely to be discounted by cultural differences. The empirical analysis examines the box office performance of 585 U.S. movies from 2002 to 2007 in nine East Asian markets. It shows that non-drama awards relate positively to box office receipts, but drama awards relate negatively to box office receipts. Moreover, the negative relationship between drama awards and box office receipts is stronger in countries more culturally distant from the U.S. The findings are therefore highly supportive to the conceptual arguments. Other implications of the findings are also discussed.     

The Simon Mann Trial,the Demise of the “Dogs of War,” and the Discursive Legitimation of “Humanitarian” Private Security Companies in Africa

The essay provides a critical intercultural analysis of the 2008 trial of the “mercenary” Simon Mann, accused of instigating an attempted coup in Equatorial Guinea. The author argues that Equatorial Guinean President, Teodoro Obiang, tried to turn this trial into a tactical, neocolonial critique of mercenary activities that were allegedly supported by the United Kingdom, Spain, and other Western powers. Unfortunately, he was only partially successful. The growing influence of private security corporations and the suasory power of new military “rescue” tales meant that there were no shortage of defenders of these types of coups. This study demonstrates how certain actions can, at times, be simultaneously characterized as dominant strategies and subaltern tactics.