Who is using the .co.uk domain? Professional and media adoption of the web

This paper reports on a survey of 221 web sites chosen at random from a subset of the .co.uk area of the Internet. A breakdown of the types of business represented shows that whilst computing companies continue to have a sizeable presence on the web, certain other types of business now also have a relatively large number of sites. The survey found many media-related businesses and professional-based companies and practices, reflecting the increasing use of Information Technology in these areas but also the increasing knowledge about the Internet that is needed or helpful in many types of job. The results are consistent with general business use of the web in the UK still being in an experimental phase of web site creation by those who can rather than by those who should.