Librarians as hidden gems in a clinical team

Medical librarians typically contribute to patient care from the confines of the library in response to practitioners' requests for literature searches, information pearls, and evidence-based information. While this model has long served the needs of active clinicians, the learning environment of residency programs is ripe for innovative librarian involvement. This paper illustrates how the librarian can become part of a clinical team outside of the library and provide real-time reference services while teaching by example. Benefits of the alliance include the integration of disciplines to provide enhanced resident learning and improved patient care.     

Creating a consumer health outreach program for Western New York senior citizens: continuing a library school project

The Internet has made accessing information a simple task. Each day millions of Americans log on to the Web in search of information on a variety of subjects. One of the most sought after type of information is medical information. Individuals are taking a more proactive role in their personal health care and the health care of their friends and families. Attempting to locate and evaluate quality health care information can pose a variety of problems for the consumer. Academic libraries have an opportunity to play a crucial role in facilitating the consumer's access to quality, reliable health information by developing and implementing consumer health outreach programs designed to address search problems and information interpretation difficulties. The benefits for both the community and the library are numerous when a consumer health information outreach program is successfully employed. This article will chronicle the creation of a Consumer Health Outreach program, entitled "WNY Consumer Health," intended for senior citizens in Western New York. This program was designed to satisfy the requirements of a graduate special project for the completion of the authors' MLS degree.     

The changing scholarly communication landscape: an international survey of senior researchers

This survey reports on the behaviour, attitudes, and perceptions of 5,513 senior journal authors on a range of issues relating to the scholarly communication system.     

Teaching communication and conflict as a game

Courses: Communication and Conflict.

Objectives: Through the use of a game-based framework, students will build intrinsic motivation to engage with course material and course content, and will engage their critical-thinking, problem-solving, and communication skills in relation to conflict management over the length of the course.     

Human need as a justification for communication rights

This article extends reasoning about social policy, as a response to basic human need, to the treatment of communication policy. The idea of communication as a basic human need is of vital importance in a contemporary world in which so much social interaction of a private and public nature occurs through technological mediation. Through an examination of arguments in social and political theory about human needs, this article emphasizes how “needs talk” is used to justify “rights talk,” with particular attention given to how assumptions about communication needs—what they are, how they can or should be satisfied, and the politics of need recognition—are or can be used to justify communication rights.     

作为一门学科的网络信息传播

网络信息传播已经成为学术界的研究热点,但对网络信息传播作为一门学科认识还很模糊。文章从学科的角度对网络信息传播的研究对象、学科属性以及与相关学科的关系进行了研究。     

Interpretation as oral communication

Oral interpretation is a communicative configuration in which no single element can be over‐stressed nor any one neglected. Presently, the emphasis in the theory of oral interpretation appears to center on a scheme of analysis based on the “new”; criticism. In this concern with analysis, we must not overlook the place and function of the vocal‐physical elements in the total process of interpretation as oral communication.     

The department of communication at Michigan state university as a seed institution for communication study

A seed institution is an organization that plays a dominant role in a new scholarly field by shaping intellectual directions for theory and research. The Department of Communication at Michigan State University was a seed institution in defining the new field of communication study in the 1960s because (1) of its focus on an integrated perspective of communication, emphasizing commonalities across mass and interpersonal communication, (2) of its quantitative focus, (3) of its internationalization and intercultur‐alism, and (4) of its considerable resources devoted to research and doctoral training. We focus here on how Wilbur Schramm ‘s vision for communication study was implemented and modified by David K. Berlo and his colleagues at Michigan State University.     

Food as social justice: Critical ethnography as a lens for communication activism

Courses: Public Speaking.

Objectives: This semester-long service-learning activity examines access to affordable healthy food as a social justice issue, using critical ethnography as a framework to help students understand the link between activism and public speaking skills. After completing the project, students will be able to: (1) develop a narrative speech that links their respective identities to food justice; (2) adapt a persuasive message that connects a community partner's food justice goals to a target audience; and (3) communicate ethically with a public while participating in a food justice campaign.     

以计算机为中介的知识交流

本文主要论述将计算机和网络技术应用于知识交流的条件下,交流过程的四个基本要素(交流主体、交流客体、交流内容、交流形式)的特征、障碍及性能需求,并分析预测其发展趋向,提出一些应对措施.     

Advancing communication as a science: Research opportunities from the federal sector

The centrality of communication in health promotion is described in Healthy People 2010: Objectives for Improving Health, which noted that "health communication can contribute to all aspects of disease prevention and health promotion." In this paper we build on this argument by suggesting that communication science can be advanced by pursuing a "big-science" strategy where important and challenging questions about the role of communication in modern life are studied through rigorous research designs and research findings are applied to addressing significant social issues and problems. A significant dimension of a "big-science" strategy is the pursuit of programs of research using longitudinal designs and large samples with adequate controls. Given that such large-scale studies necessarily involve funding, we review some major funding initiatives and programs in different agencies of the federal governmental.     

Advancing communication as a science: Research opportunities from the federal sector

The centrality of communication in health promotion is described in Healthy People 2010: Objectives for Improving Health, which noted that "health communication can contribute to all aspects of disease prevention and health promotion." In this paper we build on this argument by suggesting that communication science can be advanced by pursuing a "big-science" strategy where important and challenging questions about the role of communication in modern life are studied through rigorous research designs and research findings are applied to addressing significant social issues and problems. A significant dimension of a "big-science" strategy is the pursuit of programs of research using longitudinal designs and large samples with adequate controls. Given that such large-scale studies necessarily involve funding, we review some major funding initiatives and programs in different agencies of the federal governmental.     

Inoculation messages as a preemptive financial crisis communication strategy with inexperienced investors

This study focuses on the problem of collapsed ‘stay in the market’ (SIM) beliefs during financial crises. More specifically, the goal of this investigation was to ascertain whether or not inoculation messages are a viable preemptive crisis communication strategy to protect the SIM beliefs of inexperienced investors amidst a major stock market downturn. Inoculation messages were compared to both supportive messages and no-message controls to determine their effectiveness in protecting SIM beliefs. Additionally, the impact of inoculation messages on beliefs in the absence of a crisis and the impact of crisis message modality (i.e. video versus print) on inoculation-generated resistance were explored. A between-subjects factorial design (3?×?2 plus one additional condition) was designed to explore three hypotheses and two research questions. Results indicate that inoculation messages can serve as a viable preemptive financial crisis communication strategy and that inoculation messages did not harm SIM beliefs in the absence of a crisis.     

Performance as content in speech communication education

Certain behavior patterns, or junctions, are uniquely related to speech communication and these junctions can only be fully actualized through performance, performance deserving of being identified as content.     

Gladwell and group communication: Using The Tipping Point as a supplemental text

Objectives: Students will apply group communication concepts, terms, and theories to their reading of The Tipping Point through short quizzes, presentations, and papers.

Courses: Undergraduate Group Communication courses (could also be adapted for Organizational, Leadership, or Interpersonal classes)     

Relational progression as a dialectic: Examining turning points in communication among friends

This study claims that relationship development can be viewed as a dialectic. Evidence for this hypothesis is obtained by examining friendships of three different intimacy levels: casual, close, and best friends. Over one-half of the friendships examined exhibited patterns of recalled relational development predicted by viewing development as a dialectic. Five trajectories for friendships were found. The most commonly reported turning points consisted of activities that the friends shared. Few differences were found between casual, close, and best friends; however, number of turning points was negatively related to satisfaction for casual friends. Implications for the conceptualization of relational development and interpersonal communication research are discussed.     

Teaching EBM teachers: a team approach

A collaborative Evidence-Based Medicine (EBM) course, co-taught by medical and library faculty, targets the needs of health care and information professionals involved in teaching and practicing EBM by introducing concepts, methods and tools of the EBM process. The one-week course engages working teams of health care and information professionals in case-based activities to encourage participation in the learning process and the "Train the Trainer" approach of the course. The interdisciplinary partnership, both of teachers and learners, has led to a successful and effective educational program that accentuates the strengths and contributions of each group. Further research will determine whether this collaborative experience leads to ongoing partnerships between these professional groups in the clinical setting.