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《Journal of Cultural Economy》2013,6(2):218-234
With what mechanisms and cultural resources do market actors pursue change? Based on an analysis of business-to-business advertisements in two US food industry trade publications, we show the generative influence of social movements on perceived market opportunities. Building on recent scholarship on market-making, we find that market actors articulate and reshape critiques of their own industry by making claims about what consumers ostensibly want and about how their products can satisfy those desires. We find that business-to-business food ingredient advertisements selectively articulate precepts of the emergent ‘good food’ movement by urging manufacturers to develop healthy, natural, and ‘clean’ foods. While ‘good food’ advocates typically portray processed and packaged food as inherently unhealthy, suppliers and trade associations' advertisements transform this critique by claiming that products will be more marketable to consumers if they are made with ingredients designed to provide specific health benefits and to comply with federally mandated product labeling regulations. As such, we find that these business-to-business advertisements mediate between imagined demands and pragmatic constraints while serving as a conduit for the influence of social movements on industry practices and products. 相似文献
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What price culture? 总被引:1,自引:1,他引:0
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This paper examines the earnings, work patterns, and work histories of individuals employed in the field of dance using data from a survey of graduates of the Five College Dance Department. The respondents to our survey include not only those currently working in dance, but also some who never entered the profession and many others who entered but later left the field. We find that graduate education in dance, age, and prior dance experience are highly correlated with employment in the field of dance. Our findings are similar to those of other studies on artists, in showing that the returns to dance are low and that many of those employed in dance rely on non-dance jobs to supplement their dance earnings. 相似文献
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It is tempting to conjecture that the Viennese aristocrats who provided financial support to Beethoven were afflicted by a curse. At the very least, their tales demonstrate the risks that beset even the most privileged members of their society at the onset of the nineteenth century. Here we recount the lot of six of the composer's most readily recognized supporters – Archduke Rudolph, the Princes Kinsky, Lichnowsky andLobkowitz, Count (later prince) Razumovsky and Count Waldstein. Two of them suffered serious accidental occurrences (Kinsky's fatal fall from a horse and the Razumovsky conflagration, about which more will be said presently), the Archduke was apparently forced by arthritis to give up his beloved musical activity and five of the six (as well as other Beethoven patrons) underwent severe financial reverses, at least one of them, Waldstein, dying in poverty. In good part, these misfortunes were attributable to a combination of bad luck and the behavioral propensities of the individuals in question. But behind this story there are also the economic circumstances of the Habsburg Empire at the beginning of the nineteenth century, which constituted a threat to the wealth of the nobility in general. This paper offers some material on this more general subject as well as its biographical observations on some of Beethoven's most significant patrons. 相似文献
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Denise Thwaites 《Culture, Theory & Critique》2020,61(1):79-98
ABSTRACT This article explores how breakthrough neuroscientific research regarding the Microbiome-Gut-Brain-Axis (MGBA) resonates with Catherine Malabou’s discussions of a delocalised, decentralised, plastic brain. Inspired by Malabou’s materialist methodology, as well as her confrontation of neuroscientific and psychoanalytic paradigms, the article unpacks the imbrication of symbolic and neuro-microbiological treatments of the gut and its excreta. Interlacing the thought of Julia Kristeva, Melanie Klein and Malabou alongside current MGBA research and critical studies of science and technology, I reveal how symbolic and microbial transmissions in early childhood development reflect a multimodal and multitemporal formation that challenges the established imaginary associated with functional gut and subject development. Secondly, I consider how MGBA research bears upon questions of difference, examining its further materialisation of Malabou’s otherness in a world without exteriority. Through this discussion I question the significance of this biological paradigm shift, as it disturbs notions of agency and the subject/environment distinction, opening to pressing ethical questions at this moment in human history. Through these varied interrogations and provocations, I provide a preliminary window into the potential of MGBA research to enable new departures for thinking the fragmentary movement of form and time underpinning Malabou’s motor schema of plasticity. 相似文献
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