The effect of site quality on repurchase intention in Internet shopping through mediating variables: The case of university students in South Korea

We performed a study to determine the influence that site quality has on repurchase intention of Internet shopping through customer satisfaction, customer trust, and customer commitment. Appropriate measures were developed and tested on 230 university students of Gyeongnam province in South Korea with a cross-sectional questionnaire survey. The results of the empirical analysis confirmed that site quality can be conceptualized as a composite of six dimensions of shopping convenience, site design, information usefulness, transaction security, payment system, and customer communication. Second, site quality positively affected customer satisfaction and customer trust, but did not affect customer commitment and repurchase intention. Third, site quality can affect repurchase intention by enhancing or attenuating customer satisfaction, customer trust, and customer commitment in online transaction situation. The mediating effect of customer satisfaction, customer trust, and customer commitment between site quality and repurchase intention is identified. Fourth, site quality indirectly affected customer commitment through customer satisfaction. Customer satisfaction indirectly affected repurchase intention through customer trust and customer commitment. Thus, it is found that site quality can be a very important factor to enhance repurchase intention in the customer perspective.     

科技强国品牌原产地形象对品牌再购意愿的影响：基于科技创新与建构思维的分析

基于人们对科技强国具有刻板印象，探究来自非科技强国的品牌如何从科技创新和消费者思维的角度突破“来源国偏见”。采用实证研究法，通过实验证明相比于来源于非科技强国的品牌，来自科技强国的品牌将会让消费者产生更高的再购买意向，而实现科技创新中的技术创新能有效扭转非科技强国对消费者购买行为的负面影响，消费者建构思维也将调节消费者固有的来源国效应。最后根据实证研究结果，从国家层面、行业层面以及消费者层面提出具体的突破路径建议。     

The mediating role of consumer trust in an online merchant in predicting purchase intention

It is widely known in related literature that trust in a merchant reduces the perceived risk of an online transaction. However, there are theoretical reasons to postulate that the perceived risk acts as a barrier to consumer trust. Furthermore, existing studies suggest that trust is an important predictor of purchase intention. Thus, this research aims at investigating the mediating role of consumer trust in an online merchant in the relationships between components of perceived risk and purchase intention: (1) examining the total effect without mediation, and (2) examining the mediation effect. When we probed the total effect, the findings revealed that performance, psychological, financial, and online payment risks have a significant negative influence on purchase intention. On the other hand, an examination of the mediation effect indicated that trust in an online merchant completely mediates the effect of performance risk, but partially mediates that of the psychological risk. Given the mixture of unmediated as well as mediated effect of perceived risks on purchase intention, the paper concludes that efforts, made by online merchants, to lessen certain types of risk will first improve consumer trust, and then ultimately, increase consumer's intention to buy online.     

Impact of information use architecture on load and usability

Information use is defined as the application of acquired and transmitted information in the decision making of an organization at the strategic and tactical levels. The purpose of the research is to investigate how information use architecture impacts information load and usability at the operational level of manufacturing where machines, humans and the production processes are information users. A new approach to information load is introduced which takes all the characteristics of information use (tacit, mechanical, paper and digitized) and possibilities of users (machine, operator and process) into consideration. Information use nodes are conceptualized building blocks for information use architecture which impact information load and usability. The results suggest that information use load is sensitive to information encoding/decoding. A combination of the federated and integrated information use architectures tends to result in a low information use load and can become a strategic tool for waste reduction. How information usability relates to load varies depending on the usability characteristic in view. The major conclusion is that a holistic approach to information systems includes the consideration of information use architecture which is an important factor in the management of information load and usability at the operational level.     

开放获取期刊网站建设规范要求与优化策略

【目的】 探讨开放获取期刊网站建设的规范要求,为我国建设开放获取期刊网站提出优化策略和指导建议。【方法】 结合DOAJ(Directory of Open Access Journals)的期刊收录标准和信息架构、信息化建设规范,归纳总结开放获取期刊网站建设的规范要求,调研我国开放获取期刊网站建设的发展现状和存在的问题,对比国外同类网站建设的发展状况,提出相应的解决方法。【结果】 构建开放获取期刊网站建设规范的层次结构模型,从期刊信息、内容组织、运营维护管理3个方面归纳总结开放获取期刊网站建设的规范要求,并提出若干优化策略和指导建议。【结论】 我国开放获取期刊网站建设存在诸多问题,应当从规范性、技术性、服务性、运维管理等方面加强网站建设。     

社会化购物社区技术特征对购买意向的影响研究

随着社会化商务的兴起,一种新的商业模式即社会化购物社区诞生了。对于社会化购物社区,消费者的购买转化率至关重要,然而到目前,还尚未有文献探讨社会化购物社区的技术特征对消费者购买意向的作用机制。本研究基于刺激-机体-反应框架,从认知信任和情感信任的集成视角,构建了社会化购物社区技术特征与消费者购买意向的关系模型。以社会化购物社区美丽说中的成员作为调查对象进行实证分析,结构方程模型分析结果表明,社交性技术特征显著正向影响消费者对社区诚实的认知信任和对社区的情感信任;自我参照性技术特征显著正向影响消费者的认知信任和情感信任;消费者对社区的认知信任和情感信任又最终对消费者通过社区购买产品的意向产生正向影响;情感信任对购买意向的作用要强于认知信任。研究结果为社会化购物社区提供商通过设计与监控社区的技术特征来提高社区的购买转化率提供了有价值的理论依据和建议。     

独立动机与主观规范对创业动机的影响机制

创业动机是个体开展创业活动的内在驱动因素,本文基于“个体-情境互动”理论,通过问卷调查广东省370个90后青年样本,采用结构方程与分层回归分析,探讨了中国集体文化情境下,独立动机与主观规范对90后青年创业动机的影响机制。研究表明,独立动机通过个人对创业的态度的完全中介效应影响创业动机;主观规范通过个人对创业的态度和感知的行为控制的部分中介效应影响创业动机;独立需求对主观规范与创业动机的关系具有负向的调节作用,对个人对创业的态度与创业动机的关系具有正向的调节作用。     

Continuance intention of online technologies: A systematic literature review

Given the dynamic nature of digital technologies, understanding why users intend to continue to use them or not is important for practitioners and academics alike. This paper presents an up-to-date Systematic Literature Review (SLR) of Continuance Intention (CI) for online technologies. The SLR classifies and analyses 147 relevant articles on CI in the field of online technology. It analyses papers according to the type of online technology as well as four groups of antecedents (psychological, technological, social, and behavioral) of CI and reviews the consequences of CI. Based on the SLR, the paper outlines two broad directions for future research relating to a conceptual framework and research design, highlighting promising research areas linked to the new features of emerging technologies, such as hyper-connectivity, and intention-behavior gaps.     

Satisfaction and post-purchase intentions with service recovery of online shopping websites: Perspectives on perceived justice and emotions

This study explores post-recovery satisfaction and post-purchase intentions with service recovery of online shopping customers from the perspectives on perceived justice and emotions based on twenty scenarios that combine five service failures and four recoveries. Analytical results indicating that in addition to enhancing post-purchase intentions and post-recovery satisfaction among customers, distributive justice increases positive emotions and decreases negative ones. Additionally, procedural justice enhances post-recovery satisfaction as well as increases positive emotions and decreases negative ones, while interactional justice only increases post-recovery satisfaction of customers. Moreover, while positive emotions increase post-recovery satisfaction, and vice versa. Post-recovery satisfaction positively affects post-purchase intentions. Results of this study provide a valuable reference for operators and managers of online shopping websites.     

Exploring antecedents and consequence of online group-buying intention: An extended perspective on theory of planned behavior

With the development of electronic commerce, many dotcom firms are selling products to consumers across different countries and regions. The managers of online group-buying firms seek to increase customer purchasing intentions in the face of competition. Online group-buying refers to a certain number of consumers who join together as a group via Internet, for the purpose of buying a certain product with a discount. This study explores antecedents of intention to participate in online group-buying and the relationship between intention and behavior. The research model is basaed on planned behavior theory, electronic word-of-mouth, network embeddedness, and website quality attitude. An online survey is administered to 373 registered members of the ihergo website. Data is analyzed using the partial least squares method, and analytical results demonstrate that for potential consumers, experiential electronic word-of-mouth, relational embeddedness of the initiator, and service quality attitude influence intention to engage in online group-buying; for current consumers, intention to attend online group-buying is determined by the structural and relational embeddedness of the initiator, system quality attitude positively affects intention, and intention positively affects online group-buying behavior. This study proposes a new classification of electronic word-of-mouth and applies the perspective of network embeddedness to explore antecedents of intention in online group-buying, broadening the applicability of electronic word-of-mouth and embeddedness theory. Finally, this study presents practical suggestions for managers of online group-buying firms in improving marketing efficiency.     

国内外科普期刊网站资源及功能建设调研分析

【目的】 通过选取国内外科普期刊样本,调研分析国内外科普期刊网站的建设情况,为我国科普期刊网站建设提供参考。【方法】 以国外12种科普期刊网站为典型案例,结合国内的36种科普期刊网站,对比分析两者在网站资源建设和功能设置方面的异同。【结果】 国外科普期刊网站建设较为成熟,网站资源具备一定规模,交互服务功能完善。与国外科普期刊网站相比,国内科普期刊在资源和服务建设方面还存在一定的发展空间。【结论】 在互联网科普迅猛发展的时代,国内科普期刊需要提高期刊数字化程度,打造视听结合、形式丰富的科普资源,加强网站服务功能,促进国内科普期刊网站进一步发展。     

Designing the information architecture of a complex website: A strategy based on news content and faceted classification

Information architecture (IA) is an essential component of a website, and its design significantly impacts the user experience. Within complex, large-scale organizational settings, the practice of IA must address a number of critical management issues. This paper describes a pilot action research project whose aim was to develop and test a model for designing the IAs of complex institutional websites. The resulting model is based on the strategic use of news content organized in accordance with a faceted classification approach. The model was piloted during the redevelopment of the website of the Istituto Zooprofilattico Sperimentale delle Venezie (IZSVe), a large Italian healthcare and research organization. Based on the collected data, the proposed IA model was found to effectively manage the website and to greatly reduce the need for structural changes in the 12 months after the intervention. The model also permits the collection of web analytics data that can be useful for web content editors and organization managers. Further research will be needed to validate or improve the model.     

北京市立交桥指路交通标志可用性研究

通过对200位驾驶员进行问卷调查,获得195份有效问卷,由此分析了北京市立交桥指路交通标志的可用性。研究结果表明驾驶员的驾驶效率与指路交通标志牌的易读性、简洁性、连续性及兼容性4个维度存在着显著的相关性,其中简洁性、兼容性对驾驶员的影响更多。最后给立交桥指路交通标志的设计、设置提出了相应的建议。     

协同创新对中小企业供应链融资绩效的影响信号理论视角

基于信号理论,本研究探究协同创新信号如何影响中小企业供应链融资绩效,并识别信息技术应用与环境竞争性对信号甄别的优化作用。基于234份中小企业有效样本进行实证分析发现：（1）协同创新是促进中小企业供应链融资绩效提升的关键信号;（2）信息技术应用对协同创新与中小企业供应链融资绩效之间的关系具有积极作用;（3）协同创新、信息技术应用与环境竞争性三项交互作用与中小企业供应链融资绩效正相关。本研究将信号理论拓展至供应链金融研究领域,丰富了供应链金融的研究视角,为复杂变革情境下中小企业供应链融资实践提供了一定的管理参考。     

Predicting online grocery buying intention: a comparison of the theory of reasoned action and the theory of planned behavior

This paper tests the ability of two consumer theories—the theory of reasoned action and the theory of planned behavior—in predicting consumer online grocery buying intention. In addition, a comparison of the two theories is conducted. Data were collected from two web-based surveys of Danish (n=1222) and Swedish (n=1038) consumers using self-administered questionnaires. These results suggest that the theory of planned behavior (with the inclusion of a path from subjective norm to attitude) provides the best fit to the data and explains the highest proportion of variation in online grocery buying intention.     

The mediating effects of habit on continuance intention

How do the behavioral-cognitive-emotional constructs of attitude, satisfaction, and habit drive consumer continuance intention of incumbent mobile technologies? From a survey of 528 consumers, we ran two structural equation models: model #1 is a base model of direct effects of attitudes and satisfaction on continuance intention; model #2 adds habit as a mediator variable. We show that consumer attitudes are stronger predictors of continuance intention, without mediation effects from habit. Consumer satisfaction only weakly predicts continuance intention and is mediated by habit. While satisfaction is correlated with consumer attitude, and satisfaction is correlated with habit, consumer attitudes seem unrelated to any habits. Attitude seems to be the strongest determinant of continuance intention; second, in the absence of compelling rational data, or given beliefs that competitors are largely undifferentiated, consumers might continue using the same product. Such complex interactions between variables may not be adequately captured in a straightforward variance model, however this study extends research in habit and continuance intention and provides for future research exploring the importance of habit over satisfaction and predominance of consumer attitudes in predicting continuance intention.     

The antecedents of customer satisfaction and its link to complaint intentions in online shopping: An integration of justice,technology, and trust

Complaint behaviors are critical to maintaining customer loyalty in an online market. They provide insight into the customer's experience of service failure and help to redress the failures. Previous studies have shown the importance of customer satisfaction as a mediator for complaint intentions. It is important to examine the antecedents of customer satisfaction and its link to complaint intentions. Online shoppers are both buyers of products/services and users of web-based systems. Trust also plays a critical role in forming a psychological state with positive or negative feelings toward e-vendors. In this context, there are three major concerns: justice, technology and trust. This study proposes a research model to combine these issues, in order to investigate complaint intentions. Data were collected from an online survey wherein subjects were encouraged to reflect on recent service failure experiences. The results from testing a structural equation model indicate that distributive and interactional justice contribute significantly to customer satisfaction and, in turn, to complaint intentions, but procedural justice does not. Technology-based features and trust are also important in determining the two target variables. The implications for managers and scholars are also discussed.     

The role of digital information use on student performance and collaboration in marginal universities

Using technology to facilitate learning in universities and other higher education institutions (HEIs) has become common practice due to its ability to reduce barriers related to time and space in traditional learning environments. However, current literature mostly focuses on the use of the technology and not on the use of the information it conveys. Also, very few studies focus on technology adoption in universities and HEIs in developing countries, especially those in Africa. Thus, we propose a model that explains the changing information behaviors of students in this digital age and the effect this has on their learning outcomes. We collected questionnaire data from 303 students and analyzed the data using structural equation modelling partial least squares (SEM-PLS). We found that our proposed model explains 60.2 % of student satisfaction, 24.2 % of academic performance, 24.1 % of information sharing, and 19.8 % of their information exchange behavior. This study confirms that the use of digital information and its antecedent factors have significant effects on the college experience of students. This has several implications for information systems research and practice, especially in the design and assessment of technology use in learning environments.     

高校大学生创造力对创业意愿的影响研究

以温州4所本科高校的605名在校生为研究对象,主要探讨大学生创造力、创业自我效能感、创业态度、感知控制以及主观规范对其创业意愿的影响。采用问卷调查的方式获取数据,应用Spss20.0对数据进行描述性分析和探索性分析,应用Amos22.0对数据进行验证性因子分析,最终得出创造力对创业意愿有显著性影响,创业自我效能感对感知行为控制有显著性影响,感知行为控制、主观规范及创业态度对创业意愿有显著影响,因此创业教育应该关注对学生创造力的培养,并增强其自身创业效能感,在提高其创业意愿的同时,也提升创业质量。     

学术博客持续使用意愿的影响因素研究

以Bhattacherjee的ECT-IS模型为基础,整合体验价值这一关键概念,通过在线问卷调查从科学网博客社区搜集数据,利用基于PLS的结构方程模型,研究了学术博客持续使用意愿的影响因素。结果表明,ECTIS模型同样适用于学术博客情境。而体验价值对用户满意感产生不同程度的正向影响:使用者投资回报的影响最显著,其次是愉悦感和优质的服务,美感则不产生影响。