From Artisan to Partisan

This article confronts the question of what a revitalized financial sector might look like if this were to be reconfigured so as to reproduce first an artisanal-like persona for the financial analyst and craft-like organizational structure for financial businesses, and second if this were to be re-territorialized so that it acted like a partisan rather than, as at present, like a disembedded footloose structure of ‘global finance’. Initially the analysis is pitched at a rather abstract and theoretical level – pulling together artisans, nomads and partisans and tracing their intellectual lineages. But the chapter ends with three very concrete illustrations of actual financial relations in practice that meet some of the criteria for being both artisanal and partisanal.     

Mapping the intermediate: lived technologies of money and value

ABSTRACT

As financial transactions are increasingly digitized, old and new kinds of intermediaries are only expanding in importance. Intermediaries, mediators and brokers sit at critical junctures and operate between diverse financial arenas and pathways. We argue that mapping the intermediate entails identifying how different kinds of actors—human and non-human, objects and interfaces, institutions and practices—delimit or reify but also stitch together and overcome spatial and temporal differences in people's financial lives, while taking on varying burdens of risk. Mapping the intermediate is both an empirical and methodological exercise. Empirically, it requires following the agents and traders, brokers and material objects that facilitate transactions and add, extract, or re-work different kinds of value. Methodologically, intermediaries and the intermediate are not only the objects of analysis but act as analytical tools in their own right, making the process and politics of transactions visible and tangible. Attending to the intermediate in our inquiries around money, currency and new digital financial technologies, thereby, offers new directions for grounding finance in politics and history and better connecting micro and macro and local and global economic processes.     

Tipping the Balance

In its emphasis on the legal technicalities this article is concerned with materiality of financial markets – a key theme in social studies of finance. The paper insists on the importance of local legal culture by articulating this concept in distinction to politics. Focusing on the Amendment to Article 1062 of the Russian Civil Code concerning an important class of financial products – cash-settled currency derivatives – it synthesises the insights of actor-network theory and finitism, and argues that local legal culture is a composite of both distributed agencies and interpretative acts.     

FINANCIAL ENGINEERING,NOT ECONOMIC PHOTOGRAPHY

In recent years, significant studies of finance have explored, on the one hand, the ways in which a specific financial theory might act as a ‘performative utterance’ which through its use makes itself true and, on the other hand, the ways in which discourses and practices of finance might act as continuous performatives that constitute key categories of finance and the financial subject. On first glance, the idea of self-actualising financial theory might seem closer to J. L. Austin's original conception of the performative utterance. However, in this article, I argue for the need to reclaim the Austinian heritage for the broader and more generic understanding of performative finance as well. In this sense, I suggest, a return to Austin reveals the importance of maintaining a focus not only on the potential performance of financial theory, but also those discourses and practices of finance that make up the deeper layers of performativity. I use questions about the role of financial engineering in the sub-prime crisis to illustrate that it is only through a conception of performative finance as self-actualising theories and as discourses and practices that the often obscured layers of financial engineering in society can be fully understood.     

‘Then you are making riskless money’: a critical discourse analysis of credit default swap coverage in the financial trade press

Recently, scholars begun to urge an approach to the study of finance that interrogates the accepted wisdom of financial models and practices by examining the forces of power behind their development. Drawing from the field of cultural studies, Hardin and Rottinghaus (in their 2015 article, “Introducing a cultural approach to technology in financial markets”) advocate for a cultural studies of finance, which emphasizes the critical consideration of the co-constructive nature of financial technologies and cultures. This paper builds off that provocation using the concept of ‘rhetorical closure’ (as described by Pinch and Bijker in 2012) to explore how industry media aimed at derivatives developers, traders, and investment bankers worked to define the meanings of new financial technologies. Using critical discourse analysis, this study examines how credit default swaps (CDSs) were presented in the financial industry media in the years 1995–2007, and how this framing contributed to the politics of these artifacts. It finds that the financial industry media produced a discourse about CDSs using multiple overlapping frames that overgeneralized the success of CDSs from narrowly specific evidence and applied constant competitive pressure to adopt new financial technologies. These discourses implicitly encouraged the rapid adoption and broad application of CDSs, thus helping to (re)produce a financial culture in which self-interest and short-term gains were prioritized.     

WAGES OF SIN?

The ‘global credit crunch’ is only the latest and most virulent among a series of financial crises stretching back to the 1970s and beyond. Yet, more than any of its predecessors, the current crisis is being presented in apocalyptical libidinal terms. Accounts of the crisis and its aftermath tend to be predicated on a sharp contrast drawn between prudent, conservative, risk averse, sober financial practice and a more exuberant, greedy, hedonistic, risky counterpart.

This kind psychosexual analysis is neither new, nor does it represent an accurate depiction of the dilemmas and challenges posed by modern finance. It tacitly suggests, for example, that a return to ‘traditional financial values’ (akin to repeated calls for returns to ‘family values’) would restore calm and normality to a system undermined by the excesses of the perverse few.

This paper argues that although a return to ‘traditional values’ is unlikely to solve any of the current problems, the representation of the crisis and its aftermath is significant. The crisis and its aftermath are embroiled in a wider fundamentalist and puritanical backlash against ‘hedonistic’ capitalism. It represents not a crisis of capitalism as a whole, but a schism within (predominantly) financial communities over the morality and acceptability of ‘risk’. As such, a strongly libidinal language already common within the markets is being adapted and redeployed to create new divisions and exceptions in the context of crisis.     

HALDANE'S GAMBIT

This article considers the body of work which Andrew Haldane has published since the onset of financial crisis. It draws a distinction between two kinds of criticism in that work: Haldane's interference through political arithmetic on the costs of finance and Haldane's big concept of the financial network using metaphors drawn from the life sciences. His readers have mainly focused on Haldane's innovation through concept and network metaphor while neglecting his political arithmetic and empirics on the costs of finance. But this article argues that Haldane's political arithmetic on costs is an important radical intervention when the finance sector is deflecting reform with a trade narrative about the social benefits of finance.     

The multiple worlds of equity analysts: valuation,volume, and volatility

This paper contributes to the increasing research on how experts within financial institutions co-produce and organize financial markets, and in particular how equity analysts enact stock markets characterized by high volume and volatility. The 20 equity analysts studied give qualitatively different accounts of what, from an outsider's perspective, appear to be very similar work. The analysts understand investment objects, equity markets, and what constitutes good analytical work in qualitatively different ways. This heterogeneity, or multiplicity, could be one source of the, unexplained by orthodox financial theory, ‘excess’ volatility and ‘excess’ trading volume on financial markets. Therefore, the paper complements accounts within heterodox finance theory and sociology-based studies of financial market activities.     

‘Its gait is too brisk:’ money mobility in Karachi’s foreign exchange market

ABSTRACT

The global spread of finance capitalism has ushered in a speculative nature of currency trade and has given rise to new forms of subjectivity. Narrowing the ethnographic gaze on a thirty-seven year old currency trader in Karachi, this paper advances two arguments. The first argument relates to the materiality of foreign exchange and their effects on traders’ bodies. In spot trading, the currency traders experience foreign currency as an affective quality breathing down heavily on the senses. The second argument points to an interconnected nature of foreign exchange markets. Using Knorr Cetina and Breugger's notion of ‘global microstructures,’ I demonstrate the ways in which a currency trader, operating in a post-9/11 counter-terrorist surveillance milieu in the country, negotiates the micro and global scales of economy. Grounded in ethnographic research in Pakistan, this paper explores the ways in which foreign currency, especially of the metropole, is circulated, exchanged, and imagined in a postcolonial context, and hence contributes to an emerging scholarship of anthropology of money and finance.     

Documenting financial performativity: film aesthetics and financial crisis

Marc Bauder’s finance film, Master of the Universe (2013) won the European Documentary Film Prize in December 2014. Bauder’s film focuses on a series on interviews with a former leading investment banker, Rainer Voss, high up in one of Frankfurt’s deserted bank skyscrapers. Voss’s statements, set against the skyline of Frankfurt’s ‘Mainhattan’ financial sector, allow Bauder to constitute an aesthetic that, I argue, successfully addresses a key problem in moving image studies, namely how to find an appropriate film form to register the workings of contemporary finance. Bauder’s film offers an unusual depiction of the self-constitution and self-understanding of a banker-turned-whistleblower, focusing on Voss’s speech acts of explication and justification. Drawing on Judith Butler’s analysis of performative agency and of the separation of economics and politics through iterative perlocutionary acts, I argue that Bauder’s investigation into the performativity that establishes the autonomy of the financial sector and grants it extensive social power offers a significant aesthetic engagement with financial performativity and contributes to debates about documentary and performativity and about routes to a reconnection of economics and politics.     

Comparative projects and the limits of choice: ethnography and microfinance in India and Paraguay

In recent years, microfinance – the suite of financial products offered to the poor – has been widely adopted in international development policy. Organizations around the world have replicated this model successfully. This essay takes the comparative case more explicitly to read against the tendency to understand microfinance as the globally institutionalized and realized norm, and local unruly credit economies as the exception. We go beyond comparing credit in India and Paraguay in order to illustrate how comparison is actually central to the banking practices of microfinance. Moreover, it is the collaborative anthropological project that helps to show this, allowing not only for empirical grounds of comparison, but also raising theoretical and methodological questions of comparison itself. In juxtaposing microfinance in our two fieldsites, we find that as credit proliferates globally, so do the comparative projects both of borrowers and lenders in the disparate worlds of Kolkata and Ciudad del Este. At the same time, these were constrained by the global financial comparisons between countries made by investors. Ethnographic methods are vital for understanding how microfinance becomes part of a wider repertoire of financial strategies used by women while simultaneously offering the grounds for women to undertake their own acts of comparison.     

Facing future uncertainties and risks through personal finance: conventions in financial education

ABSTRACT

A crucial component of the neoliberal regime is the shift of responsibility for individuals’ financial well-being and security from the state and other public bodies to the individuals themselves, who are required to take responsibility for their own financial decisions and their current and future economic situation. This project of responsibilization presumes a world in which calculative subjects can estimate and manage future risks. Nonetheless, compelled to engage with the financial sphere as a key means of assuring their economic security, individuals are exposed in fact to the fundamental uncertainty of financial markets. In this article, we examine conventions formulated and communicated by financial education programs as cognitive devices geared to prompt individuals to imagine and engage with finance as a site of knowable, calculable and manageable risks, rather than as a site of fundamental uncertainty. Aiming to instill among the general public a particular cognitive frame based on the idea that possible futures are assessable and the risks that they carry can be managed through engagement with financial products and services, these conventions contribute to the normalization of financial logics in everyday life and the incorporation of the general population into the process of financialization.     

Business schools,the anxiety of finance,and the order of the ‘middle tier’

Financial imagination plays a fundamental, yet ambivalent role in the establishment of hierarchies within and between business schools, and in business life at large. This study examines this process in the ‘middle tier’ of business education: that is, in the social space in which students and instructors understand themselves to occupy a ‘mid-range’ position within an order of excellence and success. Largely articulated through business school rankings, this order strongly relies on the centrality of the financial curriculum, proficiency in which is understood as both a proxy for smartness and a sign of moneymaking capacity. In the ‘middle tier’, this order manifests in the form of an anxiety: an order that, though legitimate, is thought not to be attained, or hardly attainable. The study draws from ethnographic investigation in a ‘middle tier’ business school with attention to how finance is made sense of in relation to an alternative curriculum, and in connection with the aim of ‘making it to the top’. A comparison with a ‘top tier’ business school allows furthering understanding of how the order of business schools relies on the anxiety of finance in order to reproduce an acquiescence to dominant financial imagination.     

Introducing a cultural approach to technology in financial markets

This paper offers a cultural approach to technology as an alternative to what we see as a prevailing treatment of technology in social studies of finance. This latter treatment, which we refer to as the ‘tools of coordination’ approach, sees technologies as mediators of market behavior that promote standardization and coordination. While this may be one important function of some technologies, taking a cultural approach to studying financial technologies highlights other important aspects of financial activity – in particular profit making. Instead of focusing primarily on how technologies coordinate market behavior, we focus on how technologies enable profit-making practices, in particular arbitrage. In two different case studies, one examining arbitrage between stock exchanges during the late nineteenth century and the other focusing on contemporary high-frequency trading, we employ the cultural approach to technology. We find that while new technologies do eventually promote greater coordination in financial markets, they are initially deployed for the opposite purpose, to produce what we call network differentials that allow some to profit at the expense of others.     

Uncertain hog futures: life,death, and arbitrage on the factory farm

ABSTRACT

Between 2013 and 2014, PED virus (PEDv) swept through American pig farms, killing millions of animals and causing a market panic that drove the prices of both physical pork and lean hog futures to all-time highs. However, a divergence between pricing in financial markets and on-farm realities allowed some producers to reap record profits via a unique form of biological arbitrage. This arbitrage was novel in that it allowed for an underlier (pigs) to be used to profit from fluctuations in the price of a derivative (lean hog futures). This article explores the case of PEDv to examine the entanglements and divergences between ‘real’ and ‘abstract’ values in financialized industries, paying particular attention to the schisms between the imaginaries and practices of actors in the financial and tangibly productive links of the agricultural value chain. To do so, it examines the historical co-constitution of American agriculture and the financial sector, and shows how in the contemporary moment these two ever-more-intertwined sectors are nonetheless marked by important differences. It argues that the nature of agricultural production can confound the expectations of finance, and highlights the fact that financialization entails contextually-specific practices that can lead to uneven and unexpected market outcomes.     

Shadow banking: a story of the Doppelgänger (the Double) in science of finance

ABSTRACT

After the 2007 financial crisis central bank economists in the US produced a map of shadow banking system, a fragile interconnectedness of regulated and unregulated financial institutions, to explain why the crisis had happened. This piece of cartographic work in banking regulation had two aims: (a) to represent the economic reality, including the parts that were not in regulatory sight, with full realism and (b) to develop a regulatory surveillance regime to monitor shadow banking to prevent future crises. This paper problematises the first aim as a peculiar cognitive response to the knowledge crisis of economics which challenges the consensus on modern finance as post-modern Baudrilliardian simulacra. The paper then introduces a cultural economy perspective to explore the regulatory fear in the second aim of the shadow banking analysis with references to the theme of the Doppelgänger (the Double) in the genre of horror stories. Finally the societal consequences of the control oriented epistemological choices of the shadow banking analysis are problematised by using Michel Serres concepts of foedera natura versus foedera fati.     

COMPLEXITY THEORY AFTER THE FINANCIAL CRISIS

Amongst the many calls for regulatory reform voiced in the wake of the global financial crisis, the contributions of Andrew G. Haldane and his colleagues at the Bank of England stand out as some of the most politically and intellectually ambitious. In 2009, Haldane, the Bank's Executive Director of Financial Stability, delivered a speech advocating the integration of complex systems theory (particularly as developed in the field of ecosystems science) into the toolkit of financial regulation. In an effort to understand what is at stake in such calls for theoretical and regulatory regime change, this article traces the prehistory of complex systems thinking in economics. It focuses special attention on two contributions to this minor tradition – the little-known later work of the Austrian neoliberal, Friedrich von Hayek, who elaborated a philosophy of spontaneous economic order on the basis of complex systems theory, and the more recent work of the so-called ‘new institutionalists’, economists who lay claim to the tradition of ‘evolutionary’ philosophy articulated by the neoclassical Alfred Marshall. These exemplary currents in economic complexity theory articulate very similar critiques of the neoclassical orthodoxy yet diverge sharply in their political commitments. This paper situates recent calls to import complexity theory into financial regulation in ambivalent tension between the Austrian and new institutionalist traditions. It concludes with some skeptical reflections on the notion that the financial crisis signals the ‘death of neoliberalism’.     

Estimating the real growth effects of blockbuster art exhibits: A time series approach

This paper addresses the evaluation of real growth forecasts made by impact studies. Intervention analysis is used to estimate the ex post impact of blockbuster exhibits on economic growth in Jackson, Mississippi (chosen because state and local governments provide regular subsidies to finance the exhibitions). Non-farm employment measures real economic growth and dummy variables capture the occurrence of the exhibitions. Univariate time series techniques identify and estimate a stationary process after filtering the data for seasonal and cyclical effects. The analysis estimates the short run impact on Jackson’s filtered employment series due to the blockbuster exhibitions as approximately 700 jobs.     

Ownership,organization structure and public service provision: the case of museums

This article provides an empirical investigation of the effects of the ownership and organizational structure on the performance of cultural institutions. More specifically, we consider how museums are effective in their function of disseminating culture to audiences and contributing to the local development. By exploiting a unique data set based on the 2011 census of Italian museums, we develop performance indices of accessibility, visitors’ experience, web visibility and promotion of the local cultural context. Using count data models, we regress such measures on the type of organization. We distinguish between governmental museums, public museums whose administration is either outsourced or has financial autonomy and private museums. We control for the most salient characteristics of a museum, competition pressure and some proxies of potential audience. Our evidence shows that private museums, public museums with financial autonomy and outsourced museums outperform public museums run as sub-units of culture departments. This paper contributes to the cultural economics and public policy and administration literature by adding insights into the effect of outsourcing and administrative decentralization in the public cultural sector.