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1.
In the summer of 2013, the United Nations and NBC began a season-long collaborative campaign involving the primetime television series Revolution (2012–2014), a show about the global loss of electricity, to promote the former’s energy resource campaigns. The two entities collaboratively produced various texts and events encouraging audiences to learn more about United Nations energy initiatives and how people throughout the world lack consistent access to electricity. This essay offers a close, rhetorical reading of the collaboration’s paratexts, examining stated responses from actors, creators, interviewers, and panel participants within this content. In particular, I argue that contact between the paratexts and the “formative” text (that of the show’s narrative) can encourage viewers to think about electricity from the perspective of their own material practices, dependencies, and fears over losing the technological world. I examine how these invested viewers interpreted the United Nations’ efforts through such commitments. Naming a fictive world, and its feared loss, as metonymic of energy politics illustrates how meaning, emotion, and texts circulate, while also implicating the use of celebrity platforms for sociopolitical issues such as energy access.  相似文献   

2.
Building out from a case study of People for the Ethical Treatment of Animals (PETA), this essay offers a cultural account of popular social protest in the narrowcast era. Founded in 1980, PETA has grown into the world's largest and highest profile animal rights group. I trace the evolution of the group's public relations efforts and describe them via vocabularies of sound— as creating social noise and generating popular rhythms. Through the mid‐1980s, PETA made public noise primarily by orchestrating news‐based controversies, but by 1987 they were increasingly turning to narrowcast and broad circulation music and entertainment media as a way to spread the word to outsiders and ritually express the beliefs of the group. I argue that these cultures of entertainment and celebrity provided structured rhythms of affection that took the cause further than the more discordant sounds of news‐based controversy.  相似文献   

3.
This study utilizes global digitalized books and articles to examine the scientific fame of the most influential physicists. Our research reveals that the greatest minds are gone but not forgotten. Their scientific impacts on human history have persisted for centuries. We also find evidence in support of own-group fame preference, i.e., that the scientists have greater reputations in their home countries or among scholars sharing the same languages. We argue that, when applied appropriately, Google Books and Ngram Viewer can serve as promising tools for altmetrics, providing a more comprehensive picture of the impacts scholars and their achievements have made beyond academia.  相似文献   

4.
Religious defiance that results in publicly leaving religion (apostasy) is an enormous taboo in Arab communities despite the recent surge in apostates’ numbers. Drawing from research on stigma, apostasy, authorship, and critical studies, I explore how a transnational Arab community, which emerges in the crossfire among democratizing politics of self-expression, regulation of public identity by digital technologies, and vast opposition networks, uses digital technologies and the politics of naming to destigmatize its identity. Extending the literatures of stigma and apostasy to ex-Muslims, I conclude that this case reveals religious and nonreligious Arabs’ common struggle against violence and the need for structural changes to protect digital technologies’ emancipatory potential.  相似文献   

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6.
This essay explores the changing character of public discourse in the Age of Twitter. Adopting the perspective of media ecology, the essay highlights how Twitter privileges discourse that is simple, impulsive, and uncivil. This effect is demonstrated through a case study of Donald J. Trump's Twitter feed. The essay concludes with a brief reflection on the end times: a post-truth, post-news, President Trump, Twitter-world.  相似文献   

7.
本文通过分析艾英戈与金德的《事关重要的新闻》 ,讨论了这本书在议程设置理论发展中的重要作用。它不仅通过实验的方法从内在效度上印证了议程设置 ,而且促进了议程设置第二层的研究。本文结合该书突出贡献———铺垫效果的评介 ,兼对其理论来源与意义进行了梳理 ,并以此为出发点 ,探讨了议程设置的第二层研究。最后 ,强调了电视的政治传播方面的意义和议程设置理论在中国的适用问题。  相似文献   

8.
技术理性日益改变人们的生活方式,新媒介的出现也给话语的生成带来颠覆性变化。明星作为公众人物本身就具有强大的社会属性,他们集聚了多重的目光,网络社会给明星带去更为复杂的表演"舞台"。近年来,明星人设崩塌的现象比比皆是,并且通过网络传播形成了恶劣社会影响,这进一步让我们思考明星形象在构建时面临的困境。文章通过探讨明星主体自我塑造的方式来证明其商品化的本质,指出网络环境已然对其形成了"全景监狱"式的监控;明星游荡在"自我"和"他者"间的焦虑引发了畸形的社会认知模式,文章由此强调了当下明星承担社会责任的必要性。  相似文献   

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This paper examines whether or not media coverage is biased by the political orientation of the journalists’ country, specifically illustrated by the 2011 bid for statehood by the Palestinian Authority in the United Nations. This bid represents a symbolic step toward international recognition of a Palestinian state, an important event in the Israeli-Palestinian conflict. A quantitative analysis was conducted on 1577 news reports from American, European, and Middle Eastern outlets to determine the differences in media coverage of the Palestinian bid for statehood among the channels. The findings suggest that Israeli channels broadcasted a relatively low number of items in which the Palestinian declaration itself was the main theme. The BBC broadcasted a relatively high rate of such items, and offered balanced coverage of both Israeli and Palestinian positions, while coverage by American FOX News channel reflected a pro-Israel bias. The findings also suggest that media outlets may be biased toward specific leaders. This work builds on a growing body of research on media framing of political conflicts and the effect of the political context of a country on its media outlets’ coverage.  相似文献   

11.
高校图书馆读者偷书现象、原因及对策   总被引:8,自引:1,他引:7  
王轲 《图书馆论坛》2003,23(4):153-155
通过阐述读者偷书的一些典型例子,分析读者偷书行为的特点,心理特征和原因以及我们应采取的对策,防止、减少图书被盗现象。  相似文献   

12.
“第四堵墙”:媒介化视角下的传统媒体媒介融合进程   总被引:1,自引:0,他引:1  
胡翼青  李璟 《新闻界》2020,(4):57-64,5
自20世纪90年代末以来,新旧媒介之间的关系一直被理解为处于竞合框架中平等主体间的博弈。然而智能媒体平台运作方式所表现出来的巨大能量,使传统媒体处于一种被再度媒介化的进程中。所谓媒介融合指的是新媒体的转译过程。尽管新媒体的技术很容易被传统媒体所采纳,但后者运作的游戏规则却彻底被破坏了,其盈利模式的消解和话语权的旁落使大众传媒的新媒体实践与新媒体之间似乎总有一堵透明的墙壁。竞合框架的思维导致大众传媒在"轻视文本质量,重视技术分发"的道路上越走越远,使大众传媒彻底迷失了自身的发展方向。  相似文献   

13.
网络媒体与传统媒体话语分层研究   总被引:1,自引:0,他引:1  
刘九洲  陈丽 《新闻界》2007,(6):106-107
本文从“个人话语与集体话语、多元模式话语与一元模式话语、碎片式话语与整合式话语、开放性话语与封闭性话语“四个层面的对立性进行了分析,并探讨了产生这种对立性的技术原因.  相似文献   

14.
Representations of celebrities operate as politically and culturally significant resources for the construction, regulation, and even contestation of hegemonic discourses about race and gender in the United States. Not simply meaningful or important to fans, star images may also provide resources to critics aiming to interrogate and intervene against potentially oppressive cultural norms. Forwarding an approach called metonymic criticism, this essay argues that the associative logic of metonymy plays a central role in both the articulation of celebrity personae and the operations of hegemonic discourse formations. The analysis develops by considering the case of a star whose public image has unique probative value for studying the intersecting discourses of race and gender in US culture: Will Smith.  相似文献   

15.
[目的/意义]传统的信息素养教育强调检索技能和方法,联合国教科文组织近年来提出的"媒介信息素养"(简称MIL)概念,首次将媒介素养和信息素养融合形成复合型概念,对目前媒介融合环境下的信息素养教育有着指导性意义,明确提出和媒介素养融合的思路和策略,有利于提高信息素养教育的人文性和社会性,突破学科的局限性,探索新的跨学科结合点,实现创新和发展。[方法/过程]通过归纳分析近年来有关媒介素养和信息素养比较研究的成果,结合国内外的媒介信息素养理论和实践,尝试提出媒介素养和信息素养融合的途径。国内信息素养教育应融合媒介素养教育,实行参与式教学,革新在线课程,建立学科之间融合交流的平台,加强国际合作交流,发挥图书馆的中介作用,实现从技能型向素养型教育的转化。[结果/结论]信息素养教育需要避免单纯的技术至上的取向,将技能学习和媒介信息解读能力结合培养;与媒介素养结合是趋势所向,媒介信息素养概念的提出,拓展了信息素养的学科视野。  相似文献   

16.
刘子龙 《出版科学》2016,24(1):15-17
媒体融合发展是当前国内传统媒体面临的迫切任务,从媒体融合发展的趋势和规律看,笔者认为传统媒体的融合发展过程可能需要经历三个主要的渐进发展阶段,为此,传统媒体也要采取有针对性的发展策略。  相似文献   

17.
Drawing on actor-network theory (ANT), this essay explores the politics of punctualization and depunctualization by closely examining the Digital Advertising Alliance (DAA), an online advertising and marketing trade consortium. I deploy two concepts from actor-network theory, punctualization and depunctualization, as key lenses through which to see the shifting contours of the Digital Advertising Association as it confronts other actor-networks.  相似文献   

18.
李京丽 《新闻界》2008,(1):78-80
媒介终端化和终端媒介化是两种新的市场现象,也是两种营销模式和媒介发展趋势。对这两种关联现象进行分析和梳理后发现,媒介终端化和终端媒介化是一个双向运动的过程,其实质是在新媒体营销背景下,媒介和终端在经过市场价值裂变过后,各自功能和地位发生变化,从而引发的一场市场话语权的重新分配。  相似文献   

19.
ABSTRACT

The online environment has radically changed the way in which users consume, discover and manipulate news. The growing relevance of social media platforms and digital intermediaries for news sharing and consumption increase the likelihood of citizens to be exposed to online news even when they are not seeking it. This digital transformation fundamentally challenges the way online news use and exposure have been conceptualized and measured, affecting also to citizens’ knowledge about public affairs and politics. This article examines the factors that predict the probability to be an “incidentally exposed news user” online. Specifically, based on a representative US sample from the Pew Research Centre, this study analyses the role of media preference, use and trust. Findings indicate that beyond users’ demographics and loyalty, readers’ news preferences, uses and trust, specially of social media platforms, affect their probability to be incidentally exposed to news online. These results have important empirical and theoretical implications for understanding the connection between readers’ news consumption patterns and online exposure, intentional or incidental.  相似文献   

20.
王立新 《新闻界》2007,(6):94-95
针对近期央视《百家讲坛》播出系列讲座,产生的广泛影响和引发的争议,本文分析了在大众传媒参与建构社会文化的时代,传统上作者角色的演变及其在当代社会中的媒介化生存现状.  相似文献   

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