新时期大学生高考志愿选择影响因素研究——以南京农业大学为例

随着我国高等教育的迅猛发展,高校之间的生源竞争日趋激烈,高校招生宣传比以往更受社会关注。本文通过考查考生在选择高考信息媒介上的倾向和个体差异,调查考生填报高考志愿的影响因素,分析研究这些影响因素可以更好地把握考生填报志愿的心理需求,为现有的招生宣传工作提出合理的建议,对明确高校招生宣传工作重点有一定的指导作用。     

做好高职招生宣传工作的几点思考

招生宣传是高职院校争取生源的重要环节,也是沟通招生院校与考生及考生家长的桥梁。高职院校如何有效地做好高职招生宣传工作,须处理好几个方面的问题。     

信息不对称对高校招生工作的影响与应对

作为信息传递终端的考生,在招生信息的获取过程中与高校、社会机构、家长以及其他考生等中介干预因素之间存在着信息不对称现象,强干预状态下使得考生处于相对劣势地位,也致使信息的传递从高校到考生形成了倒金字塔形,极易导致招生录取时出现逆向选择和道德风险。对此,为实现对招生信息的控制,使信息对等传播,高校应从助力考生提升个体对招生信息的研判能力为根本,要以信息宣传的时效性、靶向性、贴近性为出发点,重点开展招生宣传工作,不断强化招生宣传信息的渗透力,从而提升招生宣传工作的质量和效率,吸引更多优质的生源报考,进一步提高生源质量。     

加强招生工作摭谈

目前高校招生工作存在一些问题 ,要之有五 :1 高校招生宣传的误导。招生宣传是招生工作的一个重要组成部分 ,是广大考生和家长了解招生政策和认识高校的窗口 ,它有利于考生正确地填报志愿 ,有利于加强高校与考生之间的联系 ,也有利于扩大高校招生工作的透明度和社会影响。但现在有些高校 ,为吸引更多优秀考生报考 ,在做招生宣传时 ,对学校的办学条件和办学水平作了不适当的夸大和“优化” ;有的则对考生和有关的中学作出不负责任的许诺 ;还有些高校过高或过低地对外公布其上一年的录取分数线等等。另外 ,近年来 ,有关报社、电台或电视台还独…     

考生选择高职院校的主要考虑因素探析

当前,高等职业教育已经占据我国高等教育事业的半壁江山,在每年被高校录取的考生中,大约有一半是被高职院校录取。高职院校数量众多,招生宣传也相对混乱。相比本科院校而言,考生和家长对高职院校了解相对较少,在选择院校和专业时有时感觉无从下手。考生在报考时,可以从以下几个方面加以考虑。     

高职招生宣传工作的实践探索和体会

高职招生不同于一般普通高校的招生.从某种意义上说,宣传工作的好坏将决定高职招生工作的成败.高职学校如何宣传自己,让社会、考生、家长了解高职教育、信任学校,从而获得更多的考生报考是一个值得研究的课题.本文结合笔者所在的浙江经贸职业技术学院近十年来高职招生工作的实践,就如何做好高职招生宣传工作谈一点粗浅的体会.     

影响考生填报高职志愿因素调查——以南通纺织职业技术学院为例

随着江苏省高考生源逐年下降,高职院校生源竞争日趋激烈,招生宣传工作备受各高职院校关注。通过对南通纺织职业技术学院近三年新生的调查统计分析影响考生报考志愿的因素。高职院校要以考生为本,择优选择宣传媒介,努力提供个性化需求,增强招生宣传的有效性。     

招生宣传工作刍议

招生工作是高校所有教学活动的第一环节,也是重要环节。招生工作直接影响的是生源质量,在当前全面推进素质教育,深入进行教育教学改革的形势下,生源质量是直接关系到学校教育教学改革能否深入、能否培养出跨世纪的高素质人才的重要因素。一、建立合格的招生宣传队伍,是做好工作的关键招生宣传人员直接面对考生和家长,代表着学校的形象,其责任十分重大。因而选派招生宣传人员的好坏,直接关系到招生宣传的效果,要选择德才兼备的人。“德”,就是要求招生宣传的人员对工作认真负责,把为考生服务当作自己的责任,把考生的利益放在第一位。参加招生…     

考生选择高职院校的主要考虑因素探析

当前,高等职业教育已经占据我国高等教育事业的半壁江山,在每年被高校录取的考生中,大约有一半足被高职院校录取。高职院校数量众多,招生宣传也相对混乱。相比本科院校而言,考生和家长对高职院校了解相对较少,在选择院校和专业时有时感觉无从下手。考生在报考时,可以从以下几个方面加以考虑。     

高职院校如何做好招生宣传工作

改革开放以来，特别是近几年来，高职院校招生出现了前所未有的复杂局面。争取生源、特别是优质生源已成为各高职院校招生中的重要任务。如何突出自己的宣传亮点，采取有效方式吸引考生、家长的注意力已成为影响高职院校能否完成招生任务及招生质量的重要因素。     

当前形势下示范性高职院校招生宣传工作策略探析——以青岛职业技术学院为例

随着高等教育改革的不断深入,以及高校办学自主权的逐步扩大,高校生源的竞争日趋激烈。在当前形势下,高校生源和人才需求结构也在迅速发生着变化,教育竞争进而教育营销成为高校生存的必然趋势,这使得高校招生宣传工作也越来越重要。示范性高职院校在做好教学和实训工作的同时,必须明确招生宣传指导思想和宣传重点,规范宣传行为,创新高职院校招生宣传工作策略,并及时调整招生专业结构,以适应市场需求,从而求得学院的生存和发展。     

Understanding College-Student Roles: Perspectives of Participants in a High School/Community College Dual-Enrollment Program

Dual-enrollment programs have been proposed as a useful way to ease students’ transition from high school to community college. Several studies have shown that dual enrollment produces positive effects for students, but less is known about the mechanisms these programs use to support student success. Symbolic interactionism suggests that clarity of the role of a college student may help students transition into this role with more ease. With new legislation allowing students to use Pell Grants to attend dual-enrollment programs, and other proposed policies to increase attendance at community college, research on the mechanisms that make dual enrollment successful is well-timed. This study takes a mixed method approach with an online survey (N = 101) and a series of focus groups (N = 15) to explore the experiences of dual-enrollment students from several high schools and one community college. Findings suggest that dual enrollment helped to enhance participants’ clarity of the college-student role, including who attends college, what skills are required, what college can lead to, and their own self-identification as college students. Sources of role expectations for these students included self-reflection and peer, family, teacher, and structural expectations. Students highlighted strengths and weaknesses of the dual-enrollment program in which they were enrolled. These findings have implications for practice, including the potential for dual enrollment to support low-income and first-generation college students in their transition to higher education.     

影响地方高校大学生自主创业的因素分析

高校扩招后大学生的就业形势越来越严峻,大学生自主创业成为缓解就业压力的有效途径之一。地方高校大学生由于受当地社会发展情况的制约,自主创业之路比较艰难。结合地方院校大学生自主创业的现状,分析影响地方高校大学生自主创业的因素并提出对策。     

The Influence of Dual Enrollment on Academic Performance and College Readiness: Differences by Socioeconomic Status

I examine the influence of dual enrollment, a program that allows students to take college courses and earn college credits while in high school, on academic performance and college readiness. Advocates consider dual enrollment as a way to transition high school students into college, and they further claim that these programs benefit students from low socioeconomic status (SES). However, few researchers examine the impact of dual enrollment on academic performance and college readiness, in particular, whether SES differences exist in the impact of dual enrollment. Even fewer researchers consider the extent to which improved access to dual enrollment reduces SES gaps in academic performance and college readiness. I find that participation in dual enrollment increases first-year GPA and decreases the likelihood for remediation. I conduct sensitivity analysis and find that results are resilient to large unobserved confounders that could affect both selection to dual enrollment and the outcome. Moreover, I find that low-SES students benefit from dual enrollment as much as high-SES students. Finally, I find that differences in program participation account for little of the SES gap in GPA and remediation.     

从“蚁族”现象看大学生的择业观

当代大学生的就业问题已成为全社会共同关注的焦点,从择业观的角度来看,大学生择业存在着过分注重功利性、个人主义倾向严重、地域选择倾向单一和诚信意识缺乏等问题。究其原因,主要是由于自身的主观原因、缺乏对职业生涯规划的认知和高校人才培养结构不合理以及大学扩招造成的就业压力、传统观念的影响等因素所导致。为此,应实现个人就业观念、家庭教育观念和高校教育理念的转变。     

Creating College Opportunity: School Counselors and Their Influence on Postsecondary Enrollment

School counselors are the primary facilitators of college transition for many students, yet little is known about their influence on college-going behavior. Analyzing data from the Educational Longitudinal Study of 2002, this study employs coarsened exact matching and multilevel modeling to examine the effects of student-counselor visits on postsecondary enrollment, as well as determine whether the effects of such visits vary by socioeconomic background. Results suggest that visiting a counselor for college entrance information has a positive and significant influence on students’ likelihood of postsecondary enrollment, and that counseling-related effects are greatest for students with low socioeconomic status.     

学前教育专科学生思想现状与对策分析

幼儿师范学校是培养未来幼儿教育工作者的重要渠道,但是近年来受高校扩招等各种因素影响,专科学前教育专业学生的综合素质呈逐年下滑趋势。通过观察、访谈等方式,分析、总结学生中普遍存在的思想状况并就存在问题进行剖析,就如何加强学前专业学生的心理素质教育提出了对策。     

University Advertising and Universality in Messaging

University and college institutional advertisements, which typically are broadcast as public service announcements during the halftime of football games, were the subject of a quantitative analysis focused on commonality in messaging and employment of the semiotic theory of brand advertising. Findings indicate advertisements focus on students’ social lives at the expense of depictions related to an academic focus and that, at statistically significant levels, smaller universities are more likely than large ones to depict their research as having an impact beyond their own campus. Findings suggest that institutions recruit out-of-state students in pursuit of revenue rather than using the advertisements in service of efforts to raise funds.     

Integration Factors Related to the Academic Success and Intent to Persist of College Students with Learning Disabilities

Despite increased enrollment, outcomes such as grade point average (GPA), persistence, and graduation rates for college students with learning disabilities (LD) continue to lag behind those of their nondisabled peers. Reasons for the differences vary but may include academic and social integration, factors identified as important to the success of college students in general. This research investigated the relative influence of background characteristics, precollege achievement, and college integration variables on the academic success and intent to persist of college freshmen and sophomores with LD. While academic and social integration were not unique predictors of college GPA, both integration variables were unique predictors of intent to persist. The findings suggest that beyond high school achievement and background characteristics, college experiences as captured by academic and social integration are promising constructs to help explain the persistence of college students with LD. Implications for future research and practices for high school and college personnel are discussed.