An experimental cancer information service using AIM-TWX

The Pacific Northwest Regional Health Sciences Library and the Washington/Alaska Regional Medical Program jointly conducted a service to provide photocopies of articles on cancer topics within twenty-four hours after receiving telephone requests for information from Central Washington physicians. AIM-TWX was utilized as the initial source of references whenever possible, and its benefit as such was evaluated. In the three-month experimental period, twenty-seven requesters made fifty-six requests and received photocopies of 185 articles; the estimated total cost was $1,000, less than $18 per request.A sample of requests showed AIM-TWX to have reduced the total work time per search; moreover, when it was used, AIM-TWX retrieved more than 70% of the articles selected to be sent. Physician response indicated that the service was both needed and appreciated. Further investigation by a similar information service is suggested.     

Physician's referral letter bibliographic service: a new method of disseminating medical information

At the time this paper was written a unique trial project for disseminating medical literature to physicians had been in operation for six months (October 1971-April 1972) at the Virginia Medical Information System. Doctors in the state who referred patients to the Medical College of Virginia received short lists of references relevant to the problems of their patients as described in referral letters sent them by MCV consultants. Doctors receiving such lists were offered free photocopies of the articles cited if they could not obtain them locally. Of some 700 reference lists sent out, VAMIS received 12(1/2) percent direct responses, and 22 percent of respondents to a questionnaire reported obtaining articles elsewhere. Ninety percent of the respondents favored the service and approved of its method. Funding problems necessitated revision of the service in the summer of 1972. Presently the service is provided only on request of the referring physician.     

Online LATCH

The LATCH program developed as a means of expanding the library's circle of communication. Online LATCH was initiated to save time, reduce paperwork and to provide information that impacts directly on patient care. Initiated at the unit by physicians or nurses, the LATCH request is typed onto the CRT, relayed through the Hospital Information System (HIS), and is picked up by the library staff who forward the literature directly to the unit to be attached to the patient record. Eighty-nine per cent of LATCH requests are answered the same day. Online LATCH demonstrates a shift in identification of the library as an isolated unit to an interactive resource center.     

Radio and Television

Ralph M. Jennings and Pamela Richard's How to Protect Your Rights in Television and Radio (Office of Communication, United Church of Christ, 289 Park Ave. South, New York 10010—price not given, paper)

Ted C. Smythe and George A. Mastroianni's Issues in Broadcasting: Radio, Television, and Cable (Palo Alto, Calif.: Mayfield Publishing Co., 1975—price not given but around $7.00 we learned from editors, paper)

James D. Secrest's Electronic Industries Association: The First 50 Years (Washington: EIA, 1974—price not given)

Ann M. Velia's KOB: Goddard's Magic Mast, Fifty Years of Pioneer Broadcasting (Las Cruces, N.M.: New Mexico State University Press, 1972—$6.95)

Harold Niven's Broadcast Education 1975: 14th Report (Washington: National Association of Broadcasters, 1975—$5.00, paper)

Broadcast Programming and Production (bimonthly/$7.00 per year, with first three issues free on request)

Joel L. Efrein, Cablecasting Production Handbook (Blue Ridge Summit, Pa.: TAB Books, 1975—$12.95)

NCTA is Over the Cable (Washington: National Cable Television Association, 1975—free on request, paper)

Community Antenna Television Journal (4209 N.W. 23rd St., Suite 106, Oklahoma City 73107)     

Some Final Note

Television Station Employment Practices: The Status of Minorities and Women (Office of Communications, United Church of Christ, 289 Park Ave. South, New York 10010, November 1972 -- free on request to poverty organizations and citizen-action groups, $10.00 to others to help recover costs)

Guide to Understanding Broadcast License Applications and other FCC Forms

Perry's Broadcasting and the Law (Box 8357 Knoxville, Tennessee 37916 -- $48 per year/published twice a month)

Perry's Digest of Communication Law

Wilbur Schramm and Lyle Nelson's The Financing of Public Television (Communications and Society, 770 Welch Road, Palo Alto, Cal. 94304, October 1972 -- $2.00, or $1.50 each for six or more, paper)

The Michigan Speech Association's Radio, Television, and Film in the Secondary School (Skokie, Ill.: National Textbook Co., 1972 -- $2.40, paper)     

Reference Works

COMPUTER SCIENCE RESOURCES: A GUIDE TO PROFESSIONAL LITERATURE, compiled and edited by Darlene Myers (White Plains, New York: Knowledge Industry Publications, 1981—$59.50, paper).

LIBRARY AND REFERENCE FACILITIES IN THE AREA OF THE DISTRICT OF COLUMBIA, edited by Margaret S. Jennings (White Plains, New York: Knowledge Industry Publications, 1983—$39.00, paper).

STATISTICAL SERVICES DIRECTORY: A GUIDE TO THE ORGANIZATIONS, CORPORATIONS, PROFESSIONAL AND TRADE ASSOCIATIONS, RESEARCH CENTERS, UNIVERSITIES, PUBLISHERS, FOUNDATIONS, AND GOVERNMENT AGENCIES THAT PROVIDE STATISTICAL SERVICES (Detroit, Michigan: Gale Research Company, 1984—$150).

CAREERS IN INFORMATION, edited by Jane F. Spivack (White Plains, New York: Knowledge Industries Publications, 1982—$34.50/27.50).

VIDEOTEX: A SELECTED BIBLIOGRAPHY, Volume 1, 1979-1982 (Technical and Education Center of the Graphic Arts, Rochester Institute of Technology, P.O. Box 9887, Rochester, New York—price not given, but about $15.00, paper).

TELEMANAGEMENT NEWS SERVICE: THE NEWS SERVICE ON THE TELEPHONE INDUSTRY FOR OFFICE, DP AND COMMUNICATIONS MANAGEMENT (SRG Publications, P.O. Box 335, Palmyra, New Jersey 08065—$260.00 per year/weekly).

SPACE ENTERPRISE TODAY: THE NEWSLETTER ON COMMERCIAL SPACE VENTURES (Phillips Publishing Inc., 7315 Wisconsin Avenue, Suite 1200 N, Bethesda, Maryland 20814—$297.00 per year/monthly).

LINK-UP: COMMUNICATIONS AND THE SMALL COMPUTER (On-Line Communications, Inc., 3938 Meadowbrook Road, Minneapolis, Minnesota 55426-$23.95 per year/monthly).

RESEARCH NOTES (Policy Development and Planning, Corporation for Public Broadcasting, 1111 Sixteenth Street, N. W., Washington, D.C. 20036—apparently free on request/irregular).

SCA: RADIO SUBCARRIER REPORT (Waters & Company, Security Mutual Building, Suite 322, Binghampton, New York 13901—$185.00 per year/monthly).     

Costing information services

Information centers are being established for many disciplines. For the medical profession, users can benefit directly from these centers by having information searched by medical library professionals and readily available. If the users of an information system are to share in the operating expenses, some equitable system of charges must be established. The numerous systems of establishing user charges are listed and discussed, with the advantages or disadvantages of each system explained. After the systems have been reviewed, alternative methods of establishing prices are presented along with a typical example of what these prices might be, ranging from $7.50 to $2.50 per request. The implementation of the cost system is outlined and certain philosophical questions are posed.     

6. GENERAL MEDIA

Robert D. Singer and Robert M. Kaplan, eds. &;ldquo;Television and Social Behavior,&;rdquo; The Journal of Social Issues 32:4 (Fall 1976, $4.00 per copy from Society for the Psychological Study of Social Issues, Publication Office, Box 1248, Ann Arbor, Michigan 48106)

Jon Baggaley and Steve Duck's Dynamics of Television (Lexington, Mass.: Lexington Books [D.C. Heath] , 1977—$15.00

Symposium on Television Violence(Ottawa: Printing and Publishing Supply and Services Canada, 1976—$5.00 in Canada; $6.00 to other countries, paper [also available in the U.S. from Unipub in New York—for $9.25, paper] )

Toward a National Endowment for Children's Broadcasting (Center for Action Research, 20 Nassau St. [Suite 211] , Princeton, N.J. 08540—apparently free on request)

Maureen Harmonay, ed. ACT's Guide to TV Programming for Children— Promise and Performance: Children with Special Needs (Cambridge, Mass.: Ballinger Publishing Co. [Lippincott] , 1977—$1230/6.95)

Scott H. Robb's Television/ Radio Age Communications Coursebook (Communications Research Institute, 25 Central Park West [Suite 1B] , New York, N.Y. 10023—$14.50, looseleaf format).

Claude and Barbara Hall's This Business of Radio Programming (Billboard Publications, 1515 Broadway, New York 10036—$15.95)

Frazier, Gross &; Clay Inc.'s Raio in 1985 (Washington: National Association of Broadcasters, 1977—$10.00 to non-members; $5.00 to members, paper)

Traveling F.M. Radio Guide (And/or Press, P.O. Box 2246, Berkeley, Calif. 94702— $2.95, paper     

Telecommunications

Robert S. Magnant's Domestic Satellite: An FCC Giant Step– Toward Competitive Telecommunications Policy (Boulder, Colo.: Westview Press, 1977—$20.00)

Anthony G. Oettinger and Carol L. Weinhaus, National Stakes in the Communications Revolution: Jurisdictional Cost Separations (Program on Information Resources Policy, Harvard University, 200 Aiken, Cambridge, Mass. 02138—$10.90, paper—request Working Paper WP-79-2)

Clayton L. Hallmark's Lasers: The Light Fantastic (Blue Ridge Summit, Pa.: TAB Books, 1979—$9.95 with a paperback also available)

Fred B. Wood, et al. Videoconferencinq via Satellite: Opening Congress to the People (Program of Policy Studies in Science and Technology, George Washington University, Washington D.C. 20052—free on request, paper)

Audience Diversion Due to Cable Television: A Statistical Analysis of New Data by Rolla Edward Park (April 1979, R-2403-FCC—$5.00, paper)

Audience Diversion Due to Cable Television: Supporting Data by Rolla Edward Pack (April 1979, R-2403/1-FCC—$7.00, paper)

The Spartanburg Interactive Cable Experiments in Home Education by William A. Lucas (February 1979, R-2271-NSF—$7.00, paper)     

Media-Related Works

Eugene P. Sheehy, comp. Guide to Reference Books (Chicago: American Library Association, 1976—$30.00)

Richard Kuhn, Susan Rumsey and Diane Willis, An Annotated Bibliography of Aspen Institute Publications (Aspen Institute Publishing Program Office, 360 Bryant St., P.O. Box 1652, Palo Alto, Calif. 94302—$4.00, paper)

Albert D. Talbott and Malcom S. MacLean, Jr., Use of Simulation and Games for Mass Communication Education: A Symposium (1974, 143 pp. spiral bound, $3.50, paper)

Hanno Hardt, ed. Experience and Learning: A Collection of Papers on Communication Education (Occasional Paper No. 1, 1976—$3.50, paper)

The Journal of Communication Inquiry: Essays in Honor of Malcom S. MacLean, Jr. (Spring 1976—$3.00, paper)

Conference on Culture and Communication: Program and Abstracts (Dept. of Anthropology, Temple University, Philadelphia, Pa. 19122—apparently free on request, paper)

The Popular Culture Scholar: A Journal of Theory and Analysis (Department of English, Frostburg State College, Frostburg, Md. 21532—exact price not known, but about $5.00 or $6.00 per year/quarterly)

John P. Robinson's How Americans Use Time: A Social-Psychological Analysis of Everyday Behavior (New York: Praeger Special Studies, 1977—no price given)

James D. Halloran, ed. Mass Media and Socialization: International Bibliography and Different Perspectives (International Association for Mass Communication Research, Center for Mass Communication Research, University of Leicester, 104 Regent Rd, Leicester, United Kingdom, 1976—price not given, paper)     

International Communications

Henry 0. Hart's Mass Communication and Social Change Process and Practice (An Attempted Extension of Basic Models) (East European Area Audience and Opinion Research Dept., RFE/RL, Inc., Oettingenstrasse, 67 AM Englischen Garten, 8000 Munich 22, West Germany—apparently free on request, paper)

World Directory of Mass Communication Periodicals ($15.00)

Mass Communication Research–Current Documentation ($10.00 per volume)

Directory of Mass Media Research Centres in European Socialist Countries ($5.00)

Harold D. Lasswell, Daniel Lerner and Hans Speier, eds. Propaganda and Communication in World History, Volume II: Emergence of Public Opinion in the West (Honolulu: University of Hawaii Press, 1980-825.00)

Stephen L. Vaughn's Holding Fast the Inner Lines: Democracy, Nationalism, and the Committee on Public Information (Chapel Hill: University of North Carolina Press, 1980—$21.00)

Mock and Larson's Words That Won the War (1939)

Oswald H. Ganley's The United States-Canadian Communications and Information Resources Relationship and its Possible Significance for Worldwide Diplomacy (Working Paper W-79-7, November 1979—$10.90, paper, 97 pp.)

Anthony Crawford's Posters of World War I and World War II in the George C. Marshall Research Foundation (Charlottesville, Virginia: University Press of Virginia, 1979—$9.95)     

Bookstores and Other Book Sources

Ruth Adler's A Day in the Life of the New York Times (Philadelphia: J.B. Lippincott, 1971—$6.77)

Les Daniels and The Mad Peck, Comix: A History of Comic Books in America (New York: Outerbridge &; Dienstfrey, 1971—$7.95)

75 Years of the Comics (Boston: Boston Book and Art Co., 1971—$9.95)

International Newspapers from University Microfilms (Ann Arbor, Michigan: University Microfilms, 1971—free on request, paper)

Chilton R. Bush (ed.) News Research for Better Newspapers (New York: American Newspaper Publishers Association Foundation, 750 Third Ave., 1965-date (annual), $2.00 or $3.00 each (set of last five volumes available for $10.00), paper)

Maurice F. Tauber and Hilda Feinberg's Book Catalogs (Metuchen, N.J.: Scarecrow Press, 1971—$15.00)

Martin E. Dann (ed.) The Black Press: 1827-1890 (New York: Putnam, 1971—$7.95)     

International Communications

James L. Tyson, TARGET AMERICA: THE INFLUENCE OF COMMUNIST PROPAGANDA ON U.S. MEDIA (Chicago: Regnery Gateway Inc., 1981—$12.95)

Harry L. Helms, HOW TO TUNE THE SECRET SHORTWAVE SPECTRUM (Blue Ridge Summit, Pa.: TAB Books, 1981—$7.95, paper)

U.S. INTERNATIONAL COMMUNICATION AGENCY'S OVERSEAS PROGRAMS: SOME MORE USEFUL THAN OTHERS (Washington: GAO, Report ID-82-1, February 11, 1982, —free on request, paper)

"New Communication Order," HISTORICAL BACKGROUND OF THE MASS MEDIA DECLARATION (Paris: Unesco, n.d., but 1981—free on request, paper)     

Books of the Month: The BBC's 50th Anniversary

Edward Pawley's BBC Engineering: 1922-1972 (London: BBC, 1972—L 7.00, or about $18.00)

Peter Black's The Biggest Aspidistra in the World (London: BBC, 1972—L2.00, or about $5.00)

BBC Handbook 1973 (London: BBC, 1972—75p, or about $1.75, paper)

British Broadcasting: 1922-1972—A Select Bibliography (London: BBC, 1972—75p. or about $1.75, paper)

Broadcasting Technology—Past, Present and Future (London: Institution of Electrical Engineers, P. O. Box 8, Southgate House, Stevenage, Herts. SG1 1HQ, England, 197 2—L5.O0 or about or about $12.50, paper)

Andrew Boyle's Only the Wind Will Listen: Reith of the BBC (London:Hutchinson, 1972—L4.50, or about $11.25)

John Snagge and Michael Barsley's Those Vintage Years of Radio (London: Pitman, 1972—L3.00, or about $7.50)

Violence on Television: Programme Content and Viewer Perception (1972, 220 pp., L2.00, or about $5.00)

Charles Curran, "The BBC in the Eighties" (1972, 22 pp., gratis)

Taste and Standards in BBC Progammes: A Study by the BBC for its General Advisory Council January 1973, 11 pp., gratis

BBC Record (bi-monthly, gratis on request)

Annual Report and Accounts of the British Broadcasting Corporation (annual, cost varies but now approximates $4.00 per year)

George Hills, Broadcasting Beyond One's Frontiers (1971, 59 pp., gratis from BBC, P.O. Box 76 Bush House Strand, London WC2B 4PH)

Brian Groombridge's Television and the People: A Program for Democratic Participation (Baltimore: Penguin Educational Specials, 1972—$1.95)     

Journalism

Ernest C. Hynds' American Newspapers in the 1970s (New York: Hastings House, 1975—$13.50/7.95)

Writing Craft and Art (214 pp.)

Finding Facts: Interviewing, Observing, Using Reference Sources (226 pp.)

Finis Farr's Fair Enbugh:.The Life of Westbrook pegler (New Rochelle, N.Y.: Arlington House, 1975—$8.95)

Fair Trail/Free Press:Voluntary Agreements (American Bar Association, 1155 East 60th St., Chicago 60637—single copies free on request, multiples at $3.50 each)     

Radio and Television

Television and Children: Priorities for Research (New York: Ford Foundation, 1976—free on request, paper),

Bob Shanks' The Cool Fire: Flow to Make it in Television (New York: Norton, 1976—$9.95).

Clas Zilliacus' Beckett and Broadcasting: A Study of the Works of Samuel Beckett for and in Radio and Television(Acta Academiae Aboensis, Library, 20500 Abo 50, Finland—priced at 40 FmK, paper),

Edward N. McNulty's Television: A Guide for Christians (Nashville, Tenn.: Abingdon, 1976—$3.50, paper).     

British and Canadian Broadcasting

R.A. Critchley, Television and Media Effect: A Review of the Relevant Research (BBTA Occasional Papers No. 9, 1974—E 3 or about $7.50, paper):

Colour 69: An Advertiser's Guide to Colour Television (1969, about El or $3.00)

Canadian Ownership in Broadcasting: A Report on the Foreign Divestiture Process (Ottawa: Canadian Radio-Television Commission, 1974—apparently free on request, paper).     

Which Document Delivery Service Best Serves Your Patron: UnCover2® or ILL?

ABSTRACT

When deciding whether to use UnCover2 or ILL for document delivery, consider these factors: accessibility of the article, how quickly it is needed, and how much it costs the patron. Then within your ILL unit, determine the average delivery time for libraries that own the material. An informal study of UnCover2 shows that within Colorado, ILL can usually deliver quickly enough at no charge to the patron. If the owning libraries cannot deliver within the time frame needed and the patron will pay an average of $10 to $12, UnCover2 can do the job.     

A union catalog of monographs: another approach

The rationale for and the production of the 1977 TALON Union Catalog of Monographs are described. The 158,859 records include the existing machine-readable records for six health sciences libraries plus the cataloging of six others, converted by matching other data bases and by keypunching. The method and costs of production are discussed. Use of Computer-Output-Microfiche (COM) significantly decreased the cost and time required for publication. The $.076 unit cost per entry, with both author and title access for the COM method, is almost one-half the unit cost for the previous method which offered only main-entry access. The TALON Catalog compares favorably with the Midwest Medical Union Catalog. The addition of the title index significantly increases its usefulness. However, the unique feature of the TALON Catalog may be its machine-readable form which offers the potential for quantitative analyses of health sciences library collections. Such data may be essential for rational management of limited library funds.