危机事件中的媒体沟通效能

危机事件处理中,媒体沟通是决定组织危机沟通成败的关键因素。媒体在组织危机处理中具有扩音、媒体审判功能,媒体对组织的形象设定效果将直接决定公众对组织形象的接受与评价程度。提高媒体沟通效能从而改变媒体对组织的形象设定效果,是组织在危机处理中的关键环节。     

手机媒体背景下的思政课课外移动学习研究

现今思想政治课课外学习效果不理想,主要存在学习时间少、学习方法单一、师生互动不足的问题.手机媒体融合新媒体和移动学习的双重特色,为思政课提供新的教学途径.文章构建基于手机媒体的五力分析模型,对思政课课外学习的北京高校调研情况进行系统分析.旨在进一步推动基于手机媒体的移动学习新方式,为思想政治教育创新发展提供新途径.     

运用电教媒体提高小学语文教学质量

随着素质教育在我国的不断深入,电教媒体作为一种新型的教学手段,为教师组织教学提供了重要辅助作用。实践证明,电教媒体参与教学对于激发学生的学习兴趣,发展智力因素,培养学习能力,提高教学质量有着积极的影响。因此,笔者结合教学实际,浅谈几个电教媒体在提高小学语文教学质量中的应用方法。     

基于多元读写能力培养的媒体英语阅读课程教学模式研究

在日常生活信息化、网络学习常态化、语言学习日常化的今天,为了满足国际化创新性人才培养目标的需求,以及信息化时代学生的学习和交往需求,如何拓展大学生英语应用能力培养外延成为大学英语教学中需要研究和实践的问题.本研究探索了基于多元读写能力培养的媒体英语阅读课程的教学路径和教学模式设计:以多介质的教学资源输入引导学生主动获取和整合媒体资源,提升媒体识读能力;以多渠道的合作学习引导学生积极建构学习意义,提升媒体思辨能力;以多项目式的课堂活动鼓励学生自主设计学习模式,培养媒体应用能力.     

合理选择恰当运用——浅析课堂教学与电教媒体的整合

现代教育媒体的丰富多彩的教学形式,提高教学效益,促进师生角色变化,在发挥学生主体精神等方面大放异彩,作为教学一线的教师,深切感觉到现代媒体的选择与运用恰当与否直接关系教育教学的成效.首先我觉得要根据教学实际,精心选择电教媒体,其次要围绕课堂教学,科学运用电教媒体,因此在教学过程中,精心选择和科学运用电教媒体,就能优化课堂教学结构,为学生创设良好的学习条件,从而充分调动学生学习的积极性和主动性,最终获得最佳教学效果.     

多媒体教学的理论探索

多媒体教学是指在教学过程中，根据教学目标和教学对象的特点，通过教学设计合理选择和运用多种教学媒体，并结合传统手段，共同参与教学全过程，以多种媒体的信息形态作用于学生，使学生在最佳的学习环境中进行有效地学习．因此，开展多媒体教学必须做好以下三点：(1)积极开发和应用现代教学媒体；(2)将现代教学媒体与传统教学媒体有机结合，共同参与教学全过程；(3)通过教学设计，合理安排和组织多种媒体资源，为学生创造最佳的学习环境．     

依托电教媒体,优化幼教课堂教学

幼儿教育对幼儿来说是至关重要的,对于幼儿后期学习和成长发挥启蒙作用。因此在幼儿教育阶段采用电教媒体能够丰富幼儿教育课堂形式,更好地帮助幼儿理解相关教学内容,能够更形象和具体地传授给幼儿相关知识。电教媒体在教学中的运用,较好地帮助解决诸多问题,促进幼儿学习有效性提高。在平时组织教学活动时,合理利用电教媒体,往往有多重收效。     

远程教育中的媒体技术分析

媒体技术是远程教育的物质基础,是远程教育实施、发展的前提条件.目前在远程教育领域,媒体技术的应用仍存在着一些问题,通过研究印刷媒体、广播电视媒体、网络教育媒体等各种媒体技术的特点及其在远程教育中的应用价值,提出了几点对媒体进行总体设计的原则,总结出在远程教育中要对各种媒体进行总体设计,以发挥各种媒体的优势,服务于远程教学与学习.     

社会化媒体支持下的教师专业发展模式研究

社会化媒体使教师的学习模式由“读”信息的模式向“写”信息的模式转变以及建构“共享共建”的学习模式方向发展,而教师专业发展强调实践性、反思性和合作性.文章在对国内外现有的信息化环境下教师专业发展模式进行分析的基础上,提出社会化媒体支持下的教师专业发展模式.该模式以社会化媒体环境为基础,分别构建高校教师学习共同体及中小学教师学习共同体,并在二者之间形成学习共同体联盟,实现相互促进.     

谈课件媒体在中学数学教学中的应用

把课件媒体应用中学数学教学中 ,使教学变得形象、直观、生动、有趣 ,更能激发学生学习兴趣 .课件媒体的应用值得深入研究 .     

社会化媒体支持下的企业学习框架及体系设计

嵌入在工作情境的非正式学习、社会化学习是企业学习的最重要方式之一。社会化媒体是一个开放、协作的读写网络,天然具有支持企业非正式学习的能力,它为企业员工学习新知识和技能,增强问题解决能力,促进企业知识分享与创新,提供了新的方法与手段。社会化媒体支持的企业学习提供多样化的学习生态环境,强调组织记忆与知识的积累,强调员工参与和问题解决。社会化媒体支持的企业学习应以社会化学习为核心,其设计需要从学习主体、内容生成方式、学习方式和学习环境等多个角度进行考虑,从而构建有效的企业学习框架。     

开放与远程教育体验式教学模式探索——以广播电视大学经济法律基础课程为例简

以经济法律基础课程为例,采用问卷调查法、实验研究法对太原电大2010年秋-2013年春课程学员学习方式、学习诉求、学习习惯、学习体验等调查研究,探索基于自我传播、群体传播、组织传播、大众传播等全媒体传播方式形成的体验式教学模式,注重传播学基础理论在远程开放教育中的运用,形成多种传播方式共享共融的体验式教学路径。     

大规模协作支持的 在线学习集体智慧生成路径研究

在线学习环境中,大规模群体通过深度交互,充分交织个体智慧,能生成具有重要价值的集体智慧。然而,在大规模协作实际运行中,群体协作和群体知识建构效果不佳,导致个体智慧孤立,集体智慧形成的基础薄弱。构建在线学习集体智慧生成路径(OCIG):以个体智慧为起点,在媒介供给、组织策略和社交互动的支持下,能实现个体参与群体协作,最终生成集体智慧。并依此设计大规模协作方案,进行实践与分析,结果表明:适切的媒介功能,为集体智慧生成提供技术保障;多样的组织结构,转变集体智慧生成方向;提供逐级的互动支架,能够提升集体智慧层次。     

The effects of instructional media: identifying the task demand/media match†

Task instruction may be presented in many forms. However, training system designers are often forced to depend on intuition when choosing a presentation medium. Though past research has investigated the effectiveness of instructional media types, results have been mixed with no clear recommendations of which medium to use for instruction. An organizational framework for matching the appropriate medium or media to a learning situation is necessary for progress to occur in this research area. Through three experiments, we investigated the attributes of audio and video as instructional media, identified tasks for which we might predict the most beneficial instructional media, and tested our proposed organizational framework by manipulating the difficulty of the task and the complexity of the instructions. Older and younger adults participated in the experiments to help us understand differences in training needs for varying cognitive and perceptual abilities. We provide the basis for a taxonomy of instructional media and task demands, to be added through further research.     

Teachers’ capacity for organizational learning: the effects of school culture and context

This paper investigates how key elements of school culture are associated with teachers’ capacity to find and act on new information. We analyzed survey data from 3,579 teachers located in 117 schools which were a randomly selected sample from 9 states in the US. We found that school cultural components such as academic press, student support, and trust and respect among teachers promote teachers’ capacity for organizational learning. We also found that the role of teacher professional culture in molding the capacity for organizational learning is critical. In terms of school contexts, we identified that school level (elementary, middle, and high school) was associated with teachers’ capacity for organizational learning in 2 different ways. First, as the school level increases, the capacity for organizational learning tends to decrease. Second, as school level increases, the positive relation between reflective dialogue and teachers’ capacity for organizational learning is weakened. Implications of these results are discussed.     

全媒体学习生态:应对大规模疫情时期上学难题的实用解方

面对2019新型冠状病毒肺炎造成的大规模疫情,教育部发布了延期开学通知。为紧急应对全国学生即将面临的“在家待学”困境,该研究针对变教学组织结构从共位集中式为异位散布式学习的难题,提出将全媒体学习生态环境作为问题解方:利用实时通讯媒体构建虚拟教室,利用认知交互媒体构建个人学习空间,利用学习资源媒体联通这两个学习环境。在此基础上,研究进一步详实论述了此解方的三种应用模式:直接教学、自主学习、翻转学习。最后,研究从平台服务准入机制、过程评估监督机制、经费保障机制、各级协调机制四方面解读了实施上述解方的政策保障机制。希冀能为制订“停课不停教、不停学”紧急预案献计献策。     

Effects of school organizational conditions on teacher professional learning in China: The mediating role of teacher self-efficacy

Current education reforms have increasingly advocated schools to create facilitative organizational conditions to promote teacher learning. However, limited research has examined the effects of different aspects of school organizational conditions on teacher professional learning in China. Using a sample of 339 primary and secondary school teachers in Shanghai, this study examined the effects of three aspects of school organizational conditions (i.e., learning-centered leadership, learning opportunities, and cultural barriers) on teacher professional learning in China, with a particular focus on the mediating role of teacher self-efficacy as an important psychological condition. The results showed that two aspects of school organizational conditions (i.e., learning-centered leadership and learning opportunities) had significant and positive effects on teacher learning. Teacher self-efficacy significantly mediated the effects of both learning-centered leadership and cultural barriers on teacher professional learning. Practical implications are also discussed.     

Creating the Potential for Organizational Learning Through Interactive Simulation Debriefing Sessions

High‐end and high‐cost technologies such as interactive simulation are increasingly being applied to government operations such as police, emergency management, SWAT, and fire fighter training to maintain readiness and improve performance. The simulation experience, when combined with after‐training debriefing sessions, creates the potential for organizational learning. This research reports findings from field observations of debriefing sessions following organizational operations in interactive simulation systems. The findings focus on the relationship of different debriefing session techniques to identification of potential organizational learning opportunities.     

Strategic factors and barriers for promoting educational organizational learning

This article uses a global model to analyse empirically how the personal and professional development of educators (personal mastery) facilitates the creation of a series of basic shared values (shared vision) and of team learning by the members of the educational centre, these inter-related strategic factors favouring, in turn, educational organizational learning and subsequent improvement in organizational performance. Likewise, verification is made of different learning barriers that hinder the acquisition, dissemination and sharing of knowledge by blocking shared vision and team learning. Using a national survey in educational centres in Spain, we found that these hypotheses are verified and that organizational learning plays a key role in the generation of organizational performance.     

大众传媒组织文化的结构与功能分析——基于沙因组织文化模型的探讨

对于普通组织而言,组织文化是控制组织的重要因素之一;对于大众传媒组织而言,组织文化不仅仅是控制组织的重要因素,它植根于大众传媒的信息传播活动之中,潜藏在大众传媒生产的文化产品之内,它是影响社会主流文化构建的关键因素。沙因的组织文化模型自提出以来即被管理界奉为经典,更是学界进行组织文化研究的有力工具。沙因的组织文化模型同样适用于大众传媒组织文化的研究,运用这一模型探讨大众传媒组织文化的结构与功能是认识大众传媒组织文化实质的有效途径。