Towards an integrated model of strategic environmental communication: advancing theories of reactance and planned behavior in a water conservation context

This study demonstrates how communication research can be strategically applied to address environmental problems in modern societies. To accomplish this goal, this research advances an integrated communication model based on psychological reactance theory and the theory of planned behavior to explain negative attitude change that can occur when people are exposed to water conservation campaigns [Liang, Y. J., Henderson, L.K., & Kee, K. F. (2017). Running out of water! Developing a message typology and evaluating message effects on attitude toward water conservation. Environmental Communication. doi:10.1080/17524032.2017.1288648]. The data fit the hypothesized model, synthesizing message-, social-, and individual-based processes to predict their effects on behavioral intention towards water conservation. Interestingly, data show that (1) combinations of message strategies affect reactance differently, and (2) subjective norm and perceived behavioral control negatively correlated with threat to freedom. These results point to the practical implication that environmental communication to promote voluntary water conservation are effective when campaign messages are designed to reduce threat to freedom, induce social norms, and increase self-efficacy. We call the documented research process strategic environmental communication, which focuses on the joint application of evidence and theory towards addressing environmentally motivated problems.     

基于荟萃分析方法的移动商务用户采纳研究

移动商务用户采纳是信息系统领域的研究热点。综合32篇相关研究文献中的数据,采用荟萃分析方法研究感知的有用性、感知的易用性、感知的乐趣、感知的移动性、个人创新、信任、主观规范、感知的成本等因素对用户使用移动商务的态度和行为意向的影响。结果表明,感知的有用性、感知的乐趣、信任、移动性和个人创新对用户采纳移动商务有显著的正向影响,感知的成本具有显著的负向影响,感知的易用性和主观规范的影响不显著。最后,对研究结果进行讨论,并提出对策建议。     

当代西方公共广播电视体制的基本类型

当代西方诸国公共广播电视经营机构一方面依法独立运行 ,普遍地具有一系列共同的基本特征 ;另一方面由于同社会众基本政治力量结成不同的政治调控关系 ,而形成彼此相异的体制类型 ,主要有国有公营型、国有国会主导型、社会联合公营型和国有政府主导型等。     

餐饮外卖移动APP信息采纳行为影响因素实证研究

[目的/意义] 移动商务快速发展,O2O模式的移动商务越来越受到大众的关注,研究餐饮外卖移动APP信息采纳行为对于移动互联网环境下用户信息行为的研究及推进O2O模式移动APP的应用起到重要作用。[方法/过程] 以技术采纳和使用整合理论及感知信息质量理论为基础,构建餐饮外卖移动APP信息采纳行为影响因素模型,运用问卷调查的方法进行实证研究、收集调查数据,对数据进行统计分析,探究所构建模型的适用性及各影响因素的影响方向及程度。[结果/结论] 餐饮外卖移动APP信息采纳意向受到绩效期望、社会影响、感知信息质量正向影响;感知风险对采纳意向未达到显著性影响;采纳意向和促进因素正向影响采纳行为。     

使用与满足视角下社交网络用户行为研究综述:基于国外54篇实证研究文献的内容分析

[目的/意义]基于使用与满足这一视角,对国外社交网络用户行为相关的文献进行系统的梳理与分析,以期对国内相关研究提供参考。[方法/过程]采用内容分析方法,遵循Webster和Watson的两阶段综述方法,共获取社交网络用户行为研究相关的实证类文献54篇;逐一阅读与分析这些文献,主要关注与分析每篇文献所应用的研究主题、理论基础、因变量、自变量与实证结果。[结果/结论]研究发现：已有研究通常整合多种理论来构建实证模型;认知需求、个人整合需求以及社会整合需求相关的影响因素被学者关注得最多;与此同时,情感需求与压力释放需求相关的影响因素也逐渐受到关注。后续研究需要关注不同层面的需求满足对社交网络用户行为产生的不同影响、不同代际的用户群体使用社交网络的行为以及社交网络沉迷行为这些日益浮现的重要议题。     

网络报纸信息资源的开发与利用

文章阐述了馆藏印刷型报纸资源的管理和利用现状、网络报纸的含义及发展概况,并就图书馆整合开发利用印刷型报纸资源和网络报纸资源的问题进行了探讨.     

Market uncertainty and mimetic isomorphism in the newspaper industry: a study of Taiwan's mainstream newspapers from 1992 to 2003

Mimetic isomorphic theory explains the process through which organizations in the same environment imitate each other's actions to become more similar to each other. Adopting the theory, this study examined the content of Taiwan's three major newspapers from 1992 to 2003 to investigate the relationship between market uncertainty and mimetic isomorphism. The data analysis shows that the uncertainty in Taiwan's newspaper industry created an environment of mimetic isomorphism, and the findings are congruent with the predictions of mimetic isomorphic theory.     

Love is all you need: A content analysis of romantic scenes in Chinese entertainment television

A large sample of entertainment television programs that were aired on 28 channels in China in 2004 was analyzed for romantic and sexual content. Romantic scenes, typically portraying men and women already in committed relationships, appeared in 80% of the 196 programs analyzed. The analysis suggested that, according to Chinese television in the early part of the twenty-first century, emotional love was more important than physical sexual interaction in romantic relationships. More than half of the 1112 romantic scenes analyzed depicted love between the partners without any discussion or display of physical sexual behavior. Only 8% of scenes included discussion or depiction of sexual behavior (e.g., touching, kissing, and intercourse) without some sense that the partners were in a loving, committed relationship. Sexual intercourse was implied or depicted in fewer than 2% of the romantic scenes. Findings are discussed in light of the Chinese government's periodic regulation of sexually suggestive media content and attempts to filter Internet content. The extent to which such content may affect young viewers' perceptions of romantic relationships and sexual behavior is also discussed.     

《美国国会图书馆分类法》与《中图法》的比较

论文从标记符号、复分表和体系结构三个方面对《中图法》与《美国国会图书馆分类法》进行了对比研究，并给出了两者的类号对照表。     

布什访华——新华社新华网与美联社新闻网的比较分析

本文以布什访华活动的报道为个案 ,定量、定性地对比分析了新华社新华网与美联社新闻网的报道内容、版面安排、标题特征及新闻插图等。论证指出 :美联社新闻网在报道布什访华活动时比较严重地背离了“客观性”这一基本新闻原则。     

香港与内地高校图书谊若干问题的比较研究

论文从文献资源建设、管理机制、社会服务、服务形式以及用户教育等方面,对香港和内地的大学图书馆进行了比较分析,并提出了一些思考。     

《大学图书情报学刊》引文数据比较分析

科学文献的相互引用关系是引文分析的主要依据.引文分析是以文献引用数据为基础,用以揭示其数量特征和规律的一种文献计量分析方法.作者对<大学图书情报学刊>1998年与2004年的引文数量进行了量化分析,指出了刊物在引文数量、引文文献类型、引文语种、引文主题、引文原始来源期刊的发展和变化情况,提出了值得重视的有关问题.     

大学图书馆微博粉丝需求与行为的个案研究简

文章通过个案研究的方法,对广东理工职业学院图书馆微博粉丝的需求与行为进行调查,分析了粉丝使用微博的行为习惯、关注图书馆微博的动机、信息获取需求、转发评论行为和保持关注的原因,提出了理念设定、加强宣传力度、促进与粉丝互动、改进信息发布、微博有效管理等图书馆微博优化的策略。     

从文献计量分析看我国高新技术产业发展理论研究的现状

高新技术产业理论研究在国内还是一个比较新的领域。本文通过对 2 0世纪 90年代以来国内高新技术产业发展理论研究的总体规模、研究成果的增长态势、主要期刊、关注程度、主要研究机构、热点问题等进行统计分析 ,指出关于高新技术产业发展理论研究的重要性     

科技成果转化的一种新模式-基于中关村天合科技成果转化促进中心的案例研究

针对目前科技成果转化乏力、科技服务平台欠缺、市场交易主体不健全等科技成果转化面临的痛点,中关村天合建立起与成果转化新形势相适应的以市场主导的系统化开放性（7-4-5-3）服务平台,开发出一套标准化的科技成果市场转化成熟度（T-CAM）评价系统,提出天合线下6S服务模型和天合EMEB人才培养体系,开展科技成果转化全链条服务,开辟了科技成果转化的一条新路径,探索出科技成果转化一种新模式。该模式已在全国50多个省市地区实践,值得在全国更广范围内推广。     

我国农业科技资源配置中的地方政府行为变异剖析

论文研究农业科技资源配置中某些地方政府行为模式的缺陷及其变异,提出促进地方政府优化农业科技 资源有效配置的地方政府行为创新对策建议。作为公共产品投入,农业科技创新及其作为基础的农业科技资源配置离 不开地方政府行为促进。我国农业科技投入长期不足既有中央政府的原因,也有地方政府原因。因此,要强化地方政 府优化在农业科技资源配置、农业科技创新和农业技术推广中的角色。     

高校图书馆书目数据质量控制与创新建设

文章介绍了新合并高校图书馆书目数据整合的背景以及有关措施,对书目数据库中存在的同种书目数据重复、文献编目字段未规范、空白及不完整记录、文献编目不够深化等主要问题进行归纳分析,提出相应的改进建议,并着重探讨了高校图书馆大力开发创新建设的必要性以及应采取的措施。     

充分发挥水土保持期刊在我国西部大开发中的作用

分析水土保持期刊在我国西部大开发中的作用.介绍<水土保持学报><水土保持通报><水土保持研究>为西北大开发服务的做法和体会.     

A comparative study of wall painting materials and techniques used in fifteenth century Austria by Frederich of Villach and his followers

One of the most important artistic circles in the first half of the fifteenth-century in Austria was the so-called ‘Older Villach's workshop’, founded by Frederic of Villach, a painter who was considered a master of fresco technique. A technical study was made of a number of wall painting cycles by the workshop of Frederic of Villach, first, to gain a broader knowledge of the painting techniques employed, and second, to allow comparison with a further group of wall paintings in Slovenia, which are stylistically related to this workshop and have been studied previously. Of special interest were artworks attributed to Frederic's son Johannes of Ljubljana and a number of other anonymous painters that show important similarities to Frederic's works. Samples of plasters and pigments were analysed by optical microscopy, scanning electron microscopy with energy dispersive X-ray spectroscopy, Fourier transform infrared spectroscopy, and X-ray diffraction. An important difference in the composition of plasters was discovered between the selected artistic groups. The palette used comprised predominantly earth and other mineral pigments. The construction of the paintings from incisions and preparatory drawings to the final modelling is basically similar and shows workshop connections. The principal painting technique was a fresco. The results contribute to a wider knowledge concerning the materials and techniques employed in gothic wall paintings in the Alpine region and offer new information that can be used to inform the future conservation of these selected wall paintings.     

不规范期刊及其验收工作方法研究

不规范期刊不仅影响图书馆的期刊验收工作效率,而且影响期刊管理的整套流程。文章对不规范期刊的12种表现形式进行了概括,对其验收方法进行了论述,为提高不规范期刊的验收质量提供指导。