电视为何如此肤浅

肤浅被认为是电视的一大通病。电视肤浅的主要原因不是其媒介形式,而是其免费播出的收看模式。多频道的收视环境又加剧了电视节目的肤浅化。付费电视有助于克服电视节目的肤浅化。     

教育电视面临的困境与对策

随着传媒产业化竞争的加剧,我国各级教育电视台都程度不同地陷入困境。目前普遍存在的问题是:节目不好看、频道特色不鲜明、办台方向不明确、创收经营不得力等。如何走出困境?教育电视台应该有自己特色鲜明、血肉丰满的频道形象;能生产出好看、耐看、有趣、有益的节目;应该与其它媒体链接,向其它媒体渗透。     

Pupil Opinions and the Relationship of Television Viewing to Academic Achievement

Abstract

An instrument was developed to measure multicultural attitudes of teacher trainees. The Multicultural Attitude Questionnaire (MAQ) was based on the hypothesis that multicultural attitudes would best be reflected by responses in several dimensions. Consequently, the MAQ contains items relating to variety in family and friends, social distance, acceptance of others, opinions on specific groups, and ethnic composition. The MAQ was analyzed through the use of factor analysis, multiple regression, and the correlation of scores with personality variables. The MAQ appears to be a promising tool to assess multicultural attitudes. It appears to be sensitive to differences between students and to offer a method for assessment of developmental differences of teacher trainees in a teacher education program.     

对电大教育成本核算的思考

进行高等教育成本的核算是顺应时代发展的需要,本文针对广播电视大学的办学特点,探索对电大教育进行成本核算的程序、方法,旨在科学核算教育成本,加强成本控制,提高办学效益。     

云南影视衍生品的发展与思考

云南是少数民族最多的省份,拥有让人羡慕且丰富的少数民族影视资源,但影视衍生品的发展,还有欠缺。本文就云南影视衍生品的现状,分析了云南影视衍生品目前存在的问题,并就此提出些许粗浅的应对策略。     

Achievement Goals and the Hierarchical Model of Achievement Motivation

The achievement goal approach has attained prominence in the achievement motivation literature and has produced a valuable empirical yield. However, the precise nature of the achievement goal construct is in need of scrutiny, as is the issue of how achievement goals and their antecedents combine to produce competence-based self-regulation. In this article, we address these important conceptual issues in the context of the hierarchical model of achievement motivation. The approach–avoidance distinction, which has been an integral part of the achievement motivation literature since its inception, is highlighted throughout.     

Problems and Issues in Translating International Educational Achievement Tests

The article reviews research and findings on problems and issues faced when translating international academic achievement tests. The purpose is to draw attention to the problems, to help to develop the procedures followed when translating the tests, and to provide suggestions for further research. The problems concentrate on the following: the unique and demanding purpose of the translation task, the partly contradictory task specifications and translation instructions, the indecision as to whether to produce one or two target versions, the indecision as to whether to use one or two source versions, inadequate revision and verification, deficient translator competences, and a lack of time. To solve the problems, the article suggests the following: ensuring that the translation guidelines provide a right, unequivocal, and balanced picture of the purpose of the translation task; ensuring the equivalence of the two source versions; putting more emphasis on revision, and ensuring that the verification is sufficiently thorough; using only qualified translators, providing them with training in test translation, and including also subject matter and testing specialists in the translation teams; and allotting sufficient time to the translation work. However, the main lesson from the review is that more research in the field is badly needed.     

模拟电视和全数字高清晰度电视的比较研究

本文分析了模拟电视的缺陷, 介绍国际上和我国对全数字HDTV 的研究、开发等情况, 简述全数字HDTV 的各方面优点和技术的可实施性, 说明全数字HDTV 是电视发展的必然性趋势.     

从广播电视的更新换代纵观数字电视发展前景

随着科学技术的飞速发展，广播电视更新换代而迎来了数字化革命，从电视节目源到用户接收终端都将进入全新的数字时代。数字电视将伴随数字化革命进入每个家庭，必将形成我国的社会信息化和家庭信息化，同时对促进国民经济的腾飞，有着十分广阔的应用和发展前景。     

观影动机对观影心理的影响--兼论电影性爱场面的观看

观影情境是影响观影心理的主要因素之一,本文着重从观影动机的角度分析电影性爱场面观看时的心理.     

成就目标定向对中学生成就动机的影响

中学生成就目标的确立与否、确立的成就目标的类型以及对所设定目标的评价性反应这三个因素都会对中学生的成就动机产生影响。成就目标定向对教育的启示,主要表现为教师应该帮助学生设定个性化的成就且标,以更好地激发中学生的成就动机。     

成就目标理论与大学生有效学习

Elliot和Pintrich在逻辑推论和实证研究基础上,将成就目标划分成掌握趋近目标和掌握回避目标、成绩趋近目标和成绩回避目标,不同的成就目标可激发学习者产生不同的动机过程,对学习产生不同的动力和调节作用,从而影响其学习的指向与结果.     

成就目标、自我效能、学习策略和学业成就的关系研究

对545名中学生进行测量，以探讨成就目标、自我效能、学习策略与学业成绩的关系。结果表明：掌握目标、成绩目标与自我效能、学习策略有显著的正相关，回避目标与自我效能、学习策略存在显著的负相关，自我效能与学习策略有显著的正相关；掌握目标、自我效能和学习策略与学业成绩有显著的正相关，而回避目标与学业成绩则有显著的负相关；学习策略直接影响学业成绩，成就目标和自我效能对学业成绩的影响是间接的。     

电视媒体经营策略刍议

电视媒体经营受各种挑战的影响，机制管理趋于企业化，频道走向专业化，节目购买市场化，节目制作社会化，与之相适应，要制定电视媒体经营的整体策赂，以实现电视资源的最佳整合，综合效益的最佳提升，功能效果的最佳实现。     

视频信息的网络化传输及呈现

介绍了数字时代教育电视系统发展的典型代表：视频信息的网络化传输及呈现,并构建了基于流媒体技术的视频信息网络化传输及呈现系统,针对该系统面临的主要问题给出了应对策略。     

《电视摄像与电视编辑》课程实践环节的改革与创新研究

以新闻学本科的专业基础必修课《电视摄像与电视编辑》为例,在介绍课程特点的基础上,重点从四个方面探讨了如何对该课程的实践环节进行改革和创新,旨在提高该课程的实践教学效果,培养具有较强实践动手能力的优秀新闻人才。     

Improving Malay Educational Achievement in Singapore: Problems and Policies

This article traces the development since 1959 of various policies aimed at upgrading Malay educational achievement in order to close the socio-economic gap between the Malay and non-Malay communities in Singapore. It analyses the various economic and political factors that have shaped policy decisions. Several recurrent themes in official discourse on the Malays' educational problems are highlighted, along with the tensions inherent in these policies. The article concludes by discussing the extension of the strategies initiated in the 1980s to encompass the economically disadvantaged sections of the Indian and Chinese communities as well.     

浅谈数字时代科教电视文化软实力的提升

在激烈的媒体竞争中,电视受到来自网络等新兴媒体挑战的同时,各种电视节目之间的明争暗斗也不可忽视。科教电视应以文化为本位,塑造节目的人文内涵与文化气质,全面提升电视文化的软实力,以收视率造成强大的传播效果,这样才能在激烈的市场环境中扩展生存空间。     

浅论电视新闻的语言特点

新闻语言作为电视新闻重要的表现手段,是彰显电视特色和增强画面表现力的重要补充。优美、鲜明的电视语言,不但会给广大电视观众带来美的体验,同时也会引发他们深深的思考和无尽的想象。本文旨在探讨电视新闻语言的特点,进一步增强电视新闻的表现力。     

成就动机、家庭影响力及学业成就的关系研究

以570名中小学生为研究对象,以成就动机问卷和家庭影响力调查表为工具探讨了家庭影响力、成就动机及学业成就的关系。主要获得以下结果:1.家庭影响力与成就动机关系密切;2.不同水平的学校在家庭影响力和学生的成就动机上有差异;3.成就动机对学业成就有一定预测作用,但是,在不同年级会有不同表现。