Use of social networking in a linguistically and culturally rich India

Besides highlighting the uses and problems related to social networking, the paper reveals its impact on the linguistically and culturally rich India. It also describes some of the top Indian social networking sites and pinpoints some instances where people have used such sites to raise their voice against the bad elements harming their culture.     

学术社交网站用户社交不足的影响机理：基于质性方法的探索

[目的/意义]探析用户在学术社交网站中社交不足的影响机理,为用户优化学术社交行为提供理论指引,同时也为学术社交网站探索和开发社交功能提供一定借鉴与参考。[方法/过程]借助NVivo 11质性分析软件,对获取的41篇研究文献进行内容分析,梳理出学术社交网站用户社交不足的9个关键影响因素并聚焦为3个主要影响因素,在此基础上构建学术社交网站用户社交不足影响因素理论模型。[结果/结论]通过文献梳理表明,个体意向因素是学术社交网站用户社交不足的直接影响因素和内部驱动因素,平台客观条件与信息因素是间接影响因素和外部情境因素。其中,个体意向因素包括学术资本、主观规范、分享意识以及时间精力;平台客观条件包括学术声誉机制和后发劣势;信息因素包括信息效益、隐私信息和专业知识。     

An exploratory study on institutional repository,social networking,and bibliographic databases of scholarly communication in Nigeria's academic landscape

This study seeks to explore institutional repository, social networking, and bibliographic databases of scholarly communication in Nigeria. Six institutional repositories (IR) were selected and five leading authors had their works manually crosschecked in two citation indexes and self-archived in social networking sites. The results reveal that faculty members have embraced self-archive on academic social network platforms, while their records in the IR do not reflect this. The study recommends Universities' management to implore academics to self-archive their publications into their IR, while the libraries too could search bibliographic databases and social network sites to update their respective IR platforms.     

社交网络用户参与动机的测量

以使用过社交网络的中国用户为研究对象,在文献回顾的基础上,设计社交网络用户参与动机的测量量表,运用探索性因子分析和验证性因子分析的方法,分别考察该量表的信度和效度。研究结论表明：该量表具有较好的信度和效度。社交网络用户的参与动机包括信息性动机、娱乐性动机、维旧动机、扩新动机和从众动机等方面。     

利用结构方程模型分析社会化媒体营销影响因素——以“开心网”为例

社交网站是伴随web 2.0技术迅速发展的网络社区平台,越来越多的机构或名人在社交网站进行社会化媒体营销。以“开心网”为研究样本,构建社会化媒体营销影响因素结构方程模型,对影响因素及相互关系进行分析与评价,为改进社会化媒体营销策略提供参考和借鉴,同时为社会经济统计分析提供实际应用价值。     

学术社交网络信息质量的治理和提升

[目的/意义] 信息质量是平台提高竞争优势与可持续发展的重要前提，学术社交网络所秉持的自由开放精神造成了信息质量控制的障碍，因此需要通过关键要素的分析，实现信息质量的优化和提升。[方法/过程] 在前期研究工作的基础上，构建面向管控规则、平台技术、信息内容和信息用户4个维度的学术社交网络信息质量治理决策模型，基于DEMETAL方法对各个影响策略进行识别与分析，确定影响学术社交网络信息质量的关键策略。[结果/结论] 通过数据分析，梳理出5条重要的结论，并在此基础上凝练出两条管理启示及实施步骤，克服定性研究中的主观臆断，能够为学术社交网络平台的人机交互、质量管控和服务设计提供可行的实践参考。     

国外高校图书馆社交网络应用调查与分析——以Facebook为例

通过对国外100家高校图书馆Facebook服务平台的网络调查,从建站时间、服务内容、提供的功能、应用程序、活跃度等方面对Facebook应用的现状进行分析,为国内高校图书馆建设社交网络平台进行服务提出一些建议,并指出图书馆应用社交网络仍需深入研究和思考效果、隐私和安全3个主要问题。
     

Is Your Academic Library Pinning? Academic Libraries and Pinterest

Academic libraries are flocking to online social networking sites in an effort to meet users where they are. Pinterest is the latest of these rapidly growing online social networking tools. The author of this article reports results from a survey on academic libraries’ presence on Pinterest. The survey found most academic library pinboards are in their infancy. Findings suggest that before establishing a presence on Pinterest, libraries should focus on planning institutional profiles and boards. Example institutions are highlighted, and tips are offered for setting up profiles and pinning, based on information from the survey.     

Use of Social Networking Sites by Academic Librarians in Six Selected States of Nigeria

The attractiveness of social networking sites (SNSs) has extended to almost all professionals in numerous human organizations including the library. Librarians as a result of this development are now making use of these sites to connect to other libraries and librarians both within and outside their environment. However, it is observed that the use and benefits derived from social networking sites by Nigerian librarians, generally, and those in academic libraries, particularly, has not been well documented. It is against this backdrop that this study examined the use of social networking sites to both the libraries and the librarians in selected academic libraries in six Nigerian States. A survey research design approach was adopted. The simple random study drew upon 200 academic librarians from academic libraries across six selected States in Nigeria. Five research questions were raised and answered by the study. The results demonstrate that Facebook and Twitter are mostly use by academic librarians. Academic librarians are making use of SNSs on a weekly basis and partially on a daily basis. Many potential benefits of SNSs were indicated both to the librarians and their libraries such as creating opportunity to connect with people across the globe, which includes those that have never been seen and those that one is not sure of coming in contact with. It was also found that SNSs give opportunity for academic libraries to incorporate SNSs as a means of creating more interactive user centered library and information services. Examples of the defects identified associated with SNSs include sexual harassment, cybercrime, fraud, and spreading of spam. It is expected that the outcomes of this study will serve as pioneer data upon which future related studies will be anchored.     

Use of Social Networking Sites by LIS Professionals in Higher Education Institutions in India: A Study

The study investigates how library and information science professionals working in higher education institutions in India integrate social networking sites (SNS) into their routine work. It was revealed through the questionnaire that the majority of respondents are members of the institution's official group on the SNS, whereas only one fifth are members of an unofficial student group. These information professionals use SNS to socialize, keep themselves up-to-date, find jobs, and acquire information about conferences and seminars in their respective fields. Some of the legitimate concerns of library and information science professionals are privacy and cyberbullying. To increase use, social networking applications must be incorporated into the curriculum of master's degree courses for library and information science.     

Exploring Library 2.0 on the Social Web

Library 2.0 literature has described many of the possibilities Web 2.0 technologies offer to libraries. Case studies have assessed local use, but no studies have measured the Library 2.0 phenomenon by searching public social networking sites. This study used library-specific terms to search public social networking sites, blog search engines, and social bookmarking sites for activity associated with librarians and library users. Blog search data about the recentness of activity or the popularity of a blog post indicate that Library 2.0 technology has many early adopters but provides less evidence of sustained use. The results follow a curve resembling the 80/20 rule and also resemble Chris Anderson's “long tail” effect, in which very few authors create the vast amount of content. These exploratory results can be used as a starting point for future studies. Librarians who use tags to describe Web-based content might use these findings to select more effective tags. Librarians implementing a blog or a social networking presence might use this study to balance the benefits with the amount of work required to maintain an up-to-date presence.     

Fear of Isolation and Perceived Affordances: The Spiral of Silence on Social Networking Sites Regarding Police Discrimination

The spiral of silence (SoS) framework elaborates the factors that determine whether individuals are willing to express their opinions in public. Although previous scholarship has examined differences in between face-to-face and computer-mediated communication, research studies have rarely tested how perceived affordances of the channel influence whether individuals express opinions or self-censor. In this study (N = 399), we examine several propositions of SoS within the context of discussing police discrimination on Facebook. To extend the theory’s relevance to social networking sites, we examined how users’ perceptions of network association, social presence, anonymity, and persistence related to opinion expression. Findings indicate support for some of the theory’s original tenets, as well as the role of multiple perceived affordances in determining whether people will express an opinion to their online social network. We discuss the implications for measuring and understanding political expression and silencing on social media as well as offline.     

Investigating Antecedents to the Experience of Flow and Reported Learning Among Social Networking Site Users

Using an online survey (N = 888), this study investigated if the experience of flow mediated the influence of perceived social networking site credibility and social capital affinity (the sense of community and likeness felt for people online) on perceived focused and incidental knowledge gain among social networking sites users. The findings indicated that flow acted as a partial mediator in this context. However, social capital affinity strongly predicted perceived social networking site credibility and flow. Both perceived social networking site credibility and flow were predictors of perceived focused learning while social capital affinity was a strong, direct predictor of perceived incidental knowledge gain in this sample.     

图书馆服务与社交网络整合研究——清华大学图书馆书友会实践案例

社交网络服务是图书馆在数字网络环境下的一种新服务形式。本文介绍了清华大学图书馆在融合图书馆服务和社交网络方面进行的具体实践。通过在社交网络平台上建立图书馆俱乐部,开发信息推送、图书搜索、智能聊天机器人等应用功能,为读者送去各种图书馆服务,以社交网络新模式开展主动服务。     

科研社交网络的推荐系统对比分析

[目的/意义]科研社交网络与大众社交网络一样存在信息过载问题,利用推荐系统向科研人员推送个性化信息是解决该问题的重要手段。通过与国外主流科研社交网络相比较,找出我国科研社交网络的推荐系统存在的问题,进而寻求解决之道。[方法/过程]从推荐项目、推荐策略、冷启动方案、用户偏好学习4个方面,对科研之友、学者网、ResearchGate、Academia这4个科研社交网络的推荐系统进行对比。[结果/结论]我国科研社交网络的推荐系统在上述4个方面都与国外同行存在明显的差距,存在推荐项目较少、推荐策略单一、冷启动效果差、用户偏好学习能力弱等问题。针对这些问题,提出改进建议。     

Research universities on the ResearchGate social networking site: An examination of institutional differences,research activity level,and social networks formed

As one of the largest active academic social networking sites, ResearchGate (RG) has been utilized by scholars to share publications, seek collaborators, communicate work in progress, and build scholarly reputation. This study collects data from RG users from 61 U.S. research universities at different research activity levels, as categorized by the Carnegie Classification of Institutions of Higher Education, to examine the impact of institutional differences on RG reputational metrics. The results confirm that RG is a research-oriented academic social networking site that closely and realistically mirrors the research activity level of institutions. With an increase in the research activity level of a university, its affiliated RG users tend to have higher RG scores, more publications and citations, and more profile views and followers, while the average number of reads of their publications and followees tend to be lower and fluctuant. In addition, RG users primarily follow others from institutions of a higher research activity level, forming virtual social networks centered around esteemed institutions. The study suggests academic social networks can serve as indicators in evaluation of research activities among research institutions, and such sites can be helpful and credible for acquiring resources, keeping informed about research, and promoting academic influence.     

图情领域用户对学术社交网络的真实利用研究——以iSchools全职教学研究人员为例

[目的/意义]研究学术社交网络中图情领域用户的真实利用水平与特征,有助于指导图情学科合理利用学术社交网络开展学术交流并提升学科影响力。[研究设计/方法]以ResearchGate(RG)为例,在核实用户身份信息的基础上筛选出iSchools全职教学研究人员为真实样本用户,通过对机构真实用户参与度、高质量用户比及其它RG交互利用指标数据的挖掘,分析揭示iSchools成员真实利用学术社交网络的现状,并基于机构和个体视角比较分析不同群体的真实利用特征。[结论/发现]图情领域用户对RG的真实基础利用程度有限,尽管全职教学研究人员已经成为iSchools在RG上的高质量用户,但其对平台的利用效果依然不足;男性和北美iSchools全职教学研究人员等较低真实用户参与度的用户群体可能表现出更为充分的交互利用行为,而交互利用指标能够较好的映射诸如用户职称级别、机构层级所反映的学术影响力差异。[创新/价值]基于iSchools全职教学人员用户身份的核实,揭示机构整体真实利用状况和个体真实利用差异,指导iSchools合理利用学术社交网络,以期为其他高校图情院系提供标杆,并为平台相关评价指标优化与平台建设提供参考。     

The Visibility of Authority Records,Researcher Identifiers,Academic Social Networking Profiles,and Related Faculty Publications in Search Engine Results

Information about faculty and their publications can be found in library databases such as the Library of Congress Name Authority File, VIAF, WorldCat, and institutional repositories; in identifier registries such as ORCID and ISNI; and on academic social networking sites such as Academia, Google Scholar, and ResearchGate, but the way search engines use such identifiers and profiles is unclear. Therefore, researchers at a large comprehensive university conducted several rounds of web searching before and after the creation and modification of faculty authority records. The sample consisted of 24 faculty and the 35 publications associated with their authorities. The researchers searched for the faculty and their publications on the social networking and identity websites directly, and then used Google, Bing, and Google Scholar to record which of the faculty members’ profiles and publications were found within the top 50 results. Faculty with more profiles were more visible in search engine results, and faculty with authority records ranked more highly in Google. Results related to publication discovery and ranking were more inconclusive, but revealed clear differences between search tools. The implications of this exploratory research can support educational efforts about academic identities and scholarly profiles, begin a research agenda, and inform methodological development surrounding the influence of identity records and academic social networking profiles on web visibility.     

An Evaluation of Online Reference Services Through Social Networking Sites in Selected Nigerian University Libraries

The study evaluated online reference services through social networking sites in selected university libraries in Nigeria. A survey approach was adopted to ascertain patrons’ level of awareness, their preferences, and the sources from which they were informed of the existence of the service. Findings revealed that patrons are aware that their university libraries are on social networks but are still not familiar with reference services. Facebook, Twitter, and Ask-a-Librarian were ranked as the most preferred methods for delivering online reference services, and online reference service was indicated as more convenient than traditional desk reference service because communication is available anywhere and anytime with a reference librarian and is easily accessible.     

Catalogers’ Perceptions and Use of Social Media and Conventional Information Sources for Professional Development

Many professional development information sources are available to catalogers, who may be constrained by limited time and money to devote to them. This article reports the results of a survey gathering information on six types of information sources: journal articles, conferences, electronic discussion lists, blogs, microblogs, and social networking sites. Catalogers rated these resources regarding their importance to filling professional development needs, the reliability of the information disseminated, and their usefulness for obtaining specific types of information. The results should help catalogers and their administrators decide where to focus their attention both as consumers and disseminators of continuing education information.