Euro-Asia Economic Forum Highlights Public Cultural Service

Public cultural ser vice has gained increasing attention worldwide in recent years. It has become ever y government’s top priority to build a well-developed public cultural service system, provide diverse cultural products and promote cultural consumption by the public. In one-day disccusions of the Cultural Session, participants shared each other’s experience in public cultural service, in particular, concepts and practices of Xi’an City. Participants reached a consensus of increasing exchanges and cooperation in the sector of public culture in the future.     

Wenjin Block Printing Museum: A Cultural Landmark of Beijing

<正>A Western saying has it that "Printing, the mother of progress". Dr. Sun Yat-sen, founder of China’s modern democracy, noted in The Plan for Industrial Devel...     

The New Donator to the Forbidden City Museum

In mid-August, the ceremony to donate the oil painting ＂The Year 1974 ·the Yangtze River＂ by Mr. Wu Guanzhong was held in the Jingren Palace in the Forbidden City Museum. Theother two donations were ＂Village by the River＂ and ＂The Megranate＂.     

New Book on Cultural Tourism Released

Cultural Tourism Institute under Xi＇an Qujiang Cultural Tourism Group recently published Views on Cultural Tourism： Cases about Tourist Attractions Themed on Histocv and Culture ＆ Tourist Behavioral Analyses, It has received attention from all parties within the industry. The book is the brain child of Xi＇an Qujiang Cultural Tourism Institute as it summarizes the operating and managerial expertise gained from its ten years of experiences and compiled the information based on in-depth researches into representative tourist attractions themed on history and culture all across the country.     

New Breakthroughs Made in Cultural Finance

On March 17, 2014, the Ministry of Culture, People＇s Bank of China and the Ministry of Finance jointly issued the Opinion Concerning the Deepening of Culture-Finance Cooperation （hereinafter referred to as ＂Opinion ＂）. This landmark document has drawn nationwide attention, as it calls for the innovation of the financial system for cultural development and the design of financial products and services that meet needs of cultural industries. What actions have been taken by local banking institutions in response to this reJorm policy and what efforts have been made to seek innovative approaches to culture-finance cooperation？ Here is the news story by China Culture Daily.     

Translife: International Triennial of New Media Art

Ahuman being whose organs have evolved into USB plugs is experiencing a certain state of existence through camera lens, microphones and speakers. In the future, human organs may be replaced by USB organs and human beings tend to receive signals from various electronics. This magic scene is a works of art by Chinese artist Wu Juehui, currently on display at     

Language Teachers’ Intercultural Identity in the Critical Context of Cultural Globalization and Its Metaphoric Realization

ABSTRACT

This study used questionnaires and interviews to investigate Iranian English language teachers’ intercultural identity and its metaphoric realization in the context of cultural globalization. While questionnaire findings revealed that the majority held first language cultural identity, factor analysis indicated teachers’ preference for American culture as representative of globalized culture. Interview data indicated teachers’ imagined direct exposure to the global village through the media. Metaphoric analysis revealed the conceptualization of local culture as closed home, which was valued by anti-cultural globalization teachers as protection while devalued by pro-cultural globalization teachers as a limitation. These findings have implications for expanding teachers’ intercultural identity.     

Influence of Cultural Orientations on Electronic Word-of-Mouth (eWOM) in Social Media

This study explores how horizontal/vertical individualism and collectivism (HVIC) orientations influence electronic word-of-mouth (eWOM) (i.e., opinion leadership and opinion seeking) in social media. Online survey panel data through Amazon MTurk were collected from American social media users to address the research purpose. The results, using the structural equation modeling, show that the paths from horizontal individualism to opinion leadership, vertical individualism to opinion leadership and opinion seeking, horizontal collectivism to opinion leadership, and vertical collectivism to opinion leadership and opinion seeking were significant. This study provides theoretical and managerial implications regarding the influence of HVIC orientations on eWOM in social media.     

Chinese Contemporary Art Museum Complex at Mt.Qingcheng

For European officials and architects, it may sound like an unbelievable story that an art museum complex project only needs four months for designing and eight months for construction. But it happened in China as a reality. China Contemporary Art Museum Complex, well underway in Mt. Qingcheng Resort in Dujiangyan, southwest Sichuan Province, is a paragon that fully demonstrates the incredible speed and passion of contemporary China. Like a surrealistic movie, this ambitious construction project faces both opportunities and challenges.     

New Policies Adopted to Revive Intangible Cultural Heritage

At the quarterly news conference of the Ministry of Culture of China （MOC） in August, Ma Shengde, vice director-general respon- sible for intangible cultural heritage af- fairs released MOC＇s new approach- es and policies for the better protection and continuation of intangible cultur- al heritage. Ma said that these new mea- sures include producing documentaries by using literature kept in storehouses and archives, encouraging ICH and folk art showcases and performances at local houses of culture and squares, and im- proving the development oflCH-relat- ed derivative products, with an aim to revive ICH elements and make them an integrated part of people＇s lifestyle.