Using Metadata to Discover the Buried Treasure in Google Book Search

ABSTRACT

Google Book Search presents an opportunity to search millions of books from the Google Library partners and publishing partners. How does metadata compare in Google Book Search and library catalogs?     

Optimal Results: What Libraries Need to Know About Google and Search Engine Optimization

Search engine optimization, or the practice of designing a web site so that it rises to the top of the results page when users search for particular keywords or phrases, has become so prevalent on the modern web that it has a significant influence on Google search results. This article examines the techniques used by search engine optimization practitioners, the difference between “white hat” and “black hat” optimization tactics, and why it is important for library staff to understand these techniques and their impact on search engine results pages. It also looks at ways that library staff can help their users develop awareness of the factors that influence search results and how to better assess the quality and relevance of results listings.     

Academic Libraries as Digital Gateways: Linking Students to the Burgeoning Wealth of Open Online Collections

ABSTRACT

Digital collections of full-text e-books are proliferating on the Web and provide a wealth of open content for students. To examine whether academic libraries are providing a digital gateway to these resources, ten e-book titles from open digital collections were searched in the online catalogs and Web pages of ten academic libraries serving distance learners. Only three of the digital collection e-books were available from any of the library catalogs, and none were found on library Web pages. Availability of the ten e-book titles through Google and other digital discovery tools also had mixed results. Continued projects for improved delivery of open online content are necessary. In order to fulfill their role as digital gateways for their academic communities, libraries must pursue metadata standards to support cross-searching, collaborative projects, and development of e-resource search software, which integrates with the library catalog.     

Search engines’ responses to several search feature selections

The authors of this paper investigated the impact of the advanced search features of three common search engines on retrieval result performance: Yahoo, Google, and Live Search. The authors analyzed 240 search queries with different information need emphases to determine retrieval effectiveness differences among regular search, title search, exact phrase search, and PDF file format restriction search. A one-way ANOVA method and regression analysis method were used for the study. It was found that the PDF file format restriction search achieved the best retrieval performance among Yahoo, Google and Live Search. The regular search achieved the best web page ranking performance among Yahoo, Google, and Live Search. The findings of this study can be used to assist users in formulating an appropriate search strategy to improve search effectiveness, and to shed light on how search engines react to different types of search features in terms of retrieval effectiveness.     

Search engines’ responses to several search feature selections

The authors of this paper investigated the impact of the advanced search features of three common search engines on retrieval result performance: Yahoo, Google, and Live Search. The authors analyzed 240 search queries with different information need emphases to determine retrieval effectiveness differences among regular search, title search, exact phrase search, and PDF file format restriction search. A one-way ANOVA method and regression analysis method were used for the study. It was found that the PDF file format restriction search achieved the best retrieval performance among Yahoo, Google and Live Search. The regular search achieved the best web page ranking performance among Yahoo, Google, and Live Search. The findings of this study can be used to assist users in formulating an appropriate search strategy to improve search effectiveness, and to shed light on how search engines react to different types of search features in terms of retrieval effectiveness.     

数字图书馆的Google之道

Google正在改变用户查询信息的模式,并同数字图书馆展开竞争。Google与数字图书馆相比,虽在某些功能方面有优势,但数字图书馆仍然有很大的发展空间。图书馆员应学习Google的经验,使用其技术来改善自身服务,包括利用Google开展参考咨询,加强与用户的交流互动;向搜索引擎公开元数据,以提高其使用率和社会效益;出版商协作发展本地集成的信息服务;建立同Google的“竞争合作”关系。     

Searching for a New Way to Reach Patrons: A Search Engine Optimization Pilot Project at Binghamton University Libraries

ABSTRACT

Search engine use is one of the most popular online activities. According to a recent OCLC report, nearly all students start their electronic research using a search engine instead of the library Web site. Instead of viewing search engines as competition, however, librarians at Binghamton University Libraries decided to employ search engine optimization strategies to make their Web site more visible on the search engine result pages. Although search engine optimization is used frequently by commercial Web sites, few libraries have attempted to optimize their own sites. This article describes Binghamton University's experiences in developing and implementing an optimization pilot project. The research presented in this article has importance for libraries who may be considering an optimization project for their own sites.     

Google搜索引擎及其技术简介

搜索引擎已经成为人们网络：生活必不可少的工具，因此，国内外的各种搜索引擎纷纷出现。而Google搜索引擎以其雄厚的技术为支撑，凭借其强大的检索功能和高质量的检索服务，逐渐吸引和留住了世界各地的大量网民，成为了世界上最著名的搜索引擎之一。本文在介绍Google基本概况、检索特色及特色功能的基础上，介绍了其核心技术及工作机理，最后对其发展趋势作了分析。     

An introduction to web scale discovery systems

This article explores the basic principles of web-scale discovery systems and how they are being implemented in libraries. "Web scale discovery" refers to a class of products that index a vast number of resources in a wide variety formats and allow users to search for content in the physical collection, print and electronic journal collections, and other resources from a single search box. Search results are displayed in a manner similar to Internet searches, in a relevance ranked list with links to online content. The advantages and disadvantages of these systems are discussed, and a list of popular discovery products is provided. A list of library websites with discovery systems currently implemented is also provided.     

Google Book Search and Metadata

This article summarizes published documents on metadata provided by Google for books scanned as part of the Google Book Search (GBS) project and provides suggestions for improvement. The faulty, misleading, and confusing metadata in current Google records can pose potentially serious problems for users of GBS. Google admits that it took data, which proved to be inaccurate, from many sources and is attempting to correct errors. Some argue that metadata is not needed with keyword searching; but optical character recognition (OCR) errors, synonym control, and materials in foreign languages make reliable metadata a requirement for academic researchers. The authors recommend that users should be able to submit error reports to Google to correct faulty metadata.     

Putting Students in the Driver's Seat

Abstract

Library Web pages are increasingly designed to be the initial entry point for research, whether used from the library or off campus. But the pages must be intuitive and easy to use or students may bypass them completely, in favor of more familiar Web resources. This article presents the process, results, and evaluation of a Web usability study conducted at Linfield College with undergraduate participants. Web usability testing was a relatively quick and inexpensive way to find out how students used the library Web pages, information that proved invaluable in making effective modifications to them. In the process, researchers gained insights into student online searching and research patterns that have informed reference and teaching activities as well.     

略论图书馆资源整合与检索系统的发展——以国家图书馆“文津”搜索系统为例

资源整合与资源检索是图书馆资源建设过程中互为表里的两个层面,图书馆资源整合在广度、深度等方面的飞跃发展,推动图书馆资源检索系统实现了检全率、检准率和检索效率等效能指标的不断提升。国家图书馆“文津”搜索系统各项功能特点的实现与完善,比较完整地体现了图书馆资源整合与检索系统发展之间的关系。为了进一步促进资源检索系统效能的提升,图书馆未来仍然需要从元数据整合、语义关联、用户参与等方面进一步加强资源整合的研究与实践。     

谷歌数字图书馆计划发展历程与版权问题分析

文章首先对谷歌数字图书馆计划进行简单介绍,并对图书馆计划实施至今所发生的事件进行简单历史回顾,然后分析谷歌数字图书馆计划的经济目的与文化目的,最后重点对该计划实施过程中的合理使用、"opt-out"与和解协议存在的版权法律问题进行分析,认为谷歌不能以合理使用来抗辩其行为.     

在竞争中谋求共存和发展——Google数字图书馆计划对图书馆的挑战

自Google于2004年底宣布与世界五大图书馆合作发展数字图书馆计划以来,引发了有关图书馆生存和发展等方面的讨论。该文从四个方面分析了Google数字图书馆计划对图书馆的挑战,提出了图书馆如何在与Google的竞争中谋求共存与发展。     

Google Scholar Beta检索性能的初步分析

利用多个医学提问，通过对Google Scholar Beta、PubMed、ISI Science Citation Index Expanded、CrossRef Search、Scirus等工具检索结果的对比，分析 Google Scholar Beta 测试版搜索引擎在学术信息检索中的性能表现，特别是检索的查全率、结果的相关性、文献被引用检索等方面的性能，指出其存在的不足，并对该搜索引擎对图书馆跨库查询方案的影响进行初步探讨。     

The Internet and OCLC:

The Internet has provided OCLC with another delivery mechanism to support its chartered public purpose of ex- access to the world's information and reducing rising information costs. This network of networks has helped OCLC and its member libraries reach electronically a new audience of end users with new products and new technologies designed especially for them. OCLC offers three reference products via the Internet: The First - Search Catalog, the EPIC service, and The Online Journal of Current Clinical Trials. All can be accessed using the Internet from an enduser's home, office, dorm room, laboratory, hotel room-or any other location with a modem nearby-as well as from a library. FirstSearch is a new online information service designed for library patrons, with an end-user interface that allows patrons to move through the online search process in just a few simple steps, without special training or online searching experience. The EPIC service is an online information service with a command interface designed for the advanced searcher. Both of these services offer access to a number of databases, including the OCLC Online Union Catalog, an electronic card catalog of 28 million records used by more than 16,000 libraries.     

Device-Driven Research: The Impact of Chromebooks in American Schools

Chromebooks and the G Suite group of products, like Google Search, Gmail, and Google Docs, have rapidly expanded in American schools during the past 5 years. The impact of one-to-one Chromebook devices and the pervasive use of Google's software products in American education cannot be overstated. This article explores some of the influences of these products on research, based on the experiences of a librarian and technology coordinator at an elementary education level. The author has several suggestions for effective research with these products in mind.     

动态展现图书馆开放时间的研究与应用

[目的/意义]解决图书馆开放时间的静态展示让用户体验较差的问题。[方法/过程]借鉴国内外图书馆的经验,结合中国节假日的复杂情况,设计开馆时间的元数据和实体模型,研究动态展现机制并应用在图书馆门户网站和微信公众平台中。[结果/结论]在门户网站的总分馆、部门、阅览室、服务等各级页面和微信公众平台的菜单中实现开馆时间的动态呈现和查询以及文化活动的同步揭示,可提升用户体验。     

Discovery Products and the Open Archives Initiative Protocol for Metadata Harvesting

Discovery products promise to offer library patrons one-stop shopping for library resources. In order to accomplish this, they harvest metadata from various library databases and repositories such as integrated library systems, institutional repositories, and digital libraries. Discovery products then index this metadata along with the metadata for resources from the discovery service into a single product for search. The most common method used to harvest local metadata is the Open Archives Initiative Protocol for Metadata Harvesting (OAI-PMH). This column first looks at discovery, then it describes OAI-PMH and some of the issues involved with effectively harvesting library metadata.     

From Google Print to Google Book Search: The Controversial Initiative and Its Impact on Other Remarkable Digitization Projects

Google's initiative to scan and add book content into its search engine has resulted in much praise and protest. Changing its digitization project's name from Google Print to Google Book Search and adding information to its site did not keep Google out of copyright court. However, publicity surrounding this project has spawned renewed interest in book digitization projects, with collaborative efforts quickly growing. This article will look at Book Search's history, highlight how it has been altered along with its name, and point out other interesting book digitization projects that Book Search has spawned or recently brought into the limelight, such as those associated with the Internet Archive.