Neuroscience,Affect, and the Entrepreneurialization of Motherhood

Although neuroscientifically informed mothering advice manuals published in the past 15 years speak in the languages of liberation, empowerment, and self-realization, I argue that they ultimately imbricate women in ever-more-dense networks of authority, expertise, and government, and contribute to the proliferation of entrepreneurial models of self-conduct that comprises the defining feature of American neoliberalism. This rhetoric situates motherhood as a practice of freedom, both drawing from and contributing to affective forces that suture freedom to economic models of conduct. Through these discourses, emotion-centric, self-interested mothering practices become a key site for the production and reproduction of entrepreneurial selves.     

Perceived self-efficacy of library and information science professionals regarding their information retrieval skills

This research investigated self-efficacy perceptions of Israeli library and information science (LIS) professionals regarding their information retrieval skills, examining the judgments that participants make about their own searching abilities. The study was based on Bandura's four sources of self-efficacy information: (a) past performance or mastery experiences; (b) vicarious observation of others' experiences; (c) verbal or social feedback; and, (d) affective states. An online survey presenting the Information Retrieval Self-Efficacy Scale was distributed among three existing Israeli LIS discussion groups. The questionnaire was completed by 201 LIS professionals. Findings show that participants reported a high level of self-efficacy regarding information retrieval and all four sources of self-efficacy information influenced the construction of self-efficacy beliefs. Correlations between self-efficacy perceptions and several socio-demographic variables were investigated. The data analysis revealed that men and women are impacted differently by self-efficacy information; women reported a higher score for affective states and men are more prone to frustration. Also, a significant relation was found between age and years of experience, as well as the sources that exerted more influence on participants. Older and more experienced participants reported being more impacted by their mastery experiences and their affective states. Participants in the middle of their careers reported a greater influence of social feedback on their self-perception of self-efficacy.     

Watching TV Series with Horror Content: Audience Attributes,Motivations, Involvement and Enjoyment

This study is the first to explore the motivational, cognitive, affective, and personality factors that influence the enjoyment of and exposure to TV series with horror content. The most-watched TV series identified by 411 study participants were examined in the study. Results indicate that personality traits significantly predict cognitive and affective involvement with these programs and viewing motivations. Viewing motivations significantly influence viewers’ cognitive and affective involvement with these TV series as well as their viewing enjoyment and frequency. While positive affect and negative affect are significant predictors of viewing enjoyment, viewing enjoyment has a positive effect on viewing frequency.     

The effects of substantive and affective verbal conflict on the quality of decisions of small problem solving groups

Most group discussion textbooks emphasize that good solution, emerge from a variety of positions proposed through systematic, rational discourse, which allows for flexibility during problem‐solving which culminates in a high quality solution. This study attempts to test that assumption empirically; that is, quality decisions are produced through rational discourse. The study consists of simulated discussion of the horse‐trading problem, controlling for levels of substantive conflict, affective conflict, and sex. The results indicate (1) no differences in overall quality; (2) significant difference on flexibility between highly substantive and nonsubstantive discussions; (3) the significant difference on flexibility in substantive conditions is accounted for by male participants, not women; and (4) no difference on flexibility between affective conditions.     

Affective learning,teacher clarity,and student motivation as a function of attributional confidence

This study examined the differences in student affective learning, teacher clarity, and student motivation as a function of attributional confidence. More specifically, the degree to which students’ report being able to predict the behavior of his/her teacher should be related to affect toward course and instructor, teacher clarity, and student motivation. Results indicated significant positive correlations between attributional confidence and affective learning, student motivation, and teacher clarity. Results are discussed in terms of implications for Uncertainty Reduction Theory.     

Effects of communication environment,immediacy, and communication apprehension on cognitive and affective learning

This study explores relationships among immediacy, communication apprehension, and learning outcomes between two class formats: mixed-size sections (i.e., large-lecture/break-out sections) versus self-contained sections. The results indicated that students' cognitive learning outcomes were slightly greater in the mixed-size sections versus self-contained sections. In addition, affective learning decreased for all students from the first day of class, though it decreased slightly more for students in the large-lecture/break-out sections. When the teacher was perceived as highly immediate, however, there was no difference in affective learning due to format.     

高校图书馆的生态建设解析

随着社会的进步、科技的发展,人们对绿色生态环境的青睐程度越来越高,图书馆内部环境的设计则更关注读者对绿色的心理需求。本着“环保、生态、人文”的理念,打造“以人为本、全面、协调、可持续发展”的生态图书馆。本文从植物、光、色彩、人本关怀等方面阐述了图书馆的生态建设。     

公正的追寻与思考——关于公共服务体系中的图书馆服务均等化

作为公共服务体系中的图书馆均等化是关注民生、重视民生的热点问题。公共图书馆作为公共物品,实质上是政府以整个社会的名义向每一位读者提供的文化、教育的公共空间。它保证了每一个人接受知识和教育的权利的实现,人们通过对图书馆的免费知识和教育资源的占有,获得分享社会文明成果的机会,参与知识经济的资本和核心竞争力,从而获得发展的能量。     

Engaging the Female Audience: An Evolutionary Psychology Perspective on Gendered Responses to News Valence Frames

This experimental study presents an evolutionary psychology explanation for gender differences in responding to television news. It tests the idea that women are drawn to stimuli that are moderately arousing when they are framed positively and avoid negative ones, while men approach negatively framed stimuli more than positive ones. Men and women's affective and cognitive judgments of news messages in different valence frames (positive, negative, and ambiguous) were measured. The 2 groups exhibited different patterns in their reaction to the news message conditions in line with this hypothesis.     

Reviewing,Rebutting, and Reimagining Fiction Classification

This article explores the topic of fiction classification. The first section attempts to define the field, discussing fiction classification, its schemes, objectivity, aboutness, and shelf classification. The second section suggests three new ideas building upon the foundation of the first: a faceted multi-warrant classification, controlled term affective dimension searching, and the design of a user-oriented recommendation-based system.     

Newer is not necessarily better a reexamination of affective learning measurement

The instrument commonly employed in instructional communication to measure affective learning was subjected to tests of its construct validity as a measure of higher‐order affective learning. The results indicate the instrument is a satisfactory instrument for this purpose. Newer measures of higher‐order affective learning were found to be highly associated with the older measure. Teacher evaluation measures were found to be distinct from both the newer and the older affective learning measures. The construct validity of the commonly used affective learning instrument is good.     

信息查询与检索领域中用户情感因素的界定与应用

[目的/意义]通过调研和梳理信息查询与检索领域情感相关的研究工作，梳理情感因素的界定和应用现状。[方法/过程]从情感视角出发，对国内外信息查询与检索领域中涉及情感的研究工作进行分析，从情感相关提法的概念、情感因素的类型、基于情绪理论的情感表示及其应用等角度进行分析。[结果/结论]情感相关提法多样，大致包括情感、情感因素两类，前者主要包括印象、情绪、情感、感情等。后者比前者更宽泛，还会涉及非情绪因素。总体而言，基于情绪理论界定和表示情感因素的研究最为普遍，大都沿用心理学中相关概念，较少进行严格区分。最后，从情感的概念、情感因素的类型、情感的测量与应用角度进行总结，并展望未来研究方向。     

Affective issues in library and information science systems work: A content analysis

Increasing attention to affective issues is evident in human information behavior work in library and information science (LIS) as well as in a wide range of other disciplines. However, it is questionable whether the LIS systems-oriented literature reflects any serious interest in affective issues such as emotion or confidence, as these affect information behavior. This study analyzes systems work in LIS to determine the relative interest in affective issues being shown. Content analysis of articles published between 1999 and 2003 indicates that systems work in LIS pays little attention to affective variables. In addition, insufficient intellectual access to affective issues is provided by the primary indexing services.     

Against the tyranny of musical form: glitch music,affect, and the sound of digital malfunction

This essay provides a model of how to critically read non-representational sound by attending carefully to its material elements. It presents a novel conceptualization of glitch music, an experimental medium of digital art comprised of the unpleasant sounds of technology malfunctioning. The analysis examines the representative songs of glitch artists Oval and their sonic articulation of the regenerative possibilities of failure. Although Oval largely considers conventional musical form to be tyrannical, its sound art simulates traditional musical elements such as rhythm, phrasing, and instrumentation, and transforms them into their respective glitch equivalents of metrical dissonance, repeated sound textures, and timbral experimentation, thereby altering digital malfunctions of sound into a sensual affective experience. Although music is theorized elsewhere to be persuasive because of its mobilization of emotions within the listener, the glitch art of Oval is suasory because it generates affective intensities that operate at an intercorporeal level of matter-energy. The songs of Oval update the modern directive of the Futurist sound movement to train the listener to accept a life surrounded by the sound of digital technology.     

Race,Media, and the Cultivation of Concern

These reflections on critical communication and cultural studies of race draw on Bruno Latour's idea of ‘matters of concern’ to propose that scholars expand the focus of inquiry from empirical questions of veracity and accuracy in representations of race to concerns with how (and where) media gather and mobilize sentiments and affective investments that increasingly underwrite quotidian practices of racial inequality and racism in the post racial period.     

Television use,stereotypes of African Americans and opinions on affirmative action: An affective model of policy reasoning

This paper proposes and tests an affective model of policy reasoning with television use as a first stage variable in a heuristic causal chain. We predict that TV use leads to affect which then leads to opinions on related issues. We test the power of the model to explain how citizens make up their minds regarding government policies on affirmative action, with stereotypes of African Americans as the second stage, affective variable. Data from White college students indicate that there was good fit (non‐significant chi‐squares) for the model. The paths explaining the most variance were those from perceived negative TV attributes to stereotypes, and stereotypes to opinions. Perceptions of negative TV portrayals predicted negative stereotypes, which predicted opposition to affirmative action policies. Implications for media use and heuristic reasoning models are discussed.     

Postracial fantasies,blackness, and zombies

The essay mainly performs a structural and formal analysis of the logics and affective economies of postracial fantasies so as to eventually offer the Zombie trope as a mode of analysis figuring alternative ways of thinking race relations. The essay contends that the Zombie, when articulated with discourses and feelings of the postracial, signifies the unleashing of black bio-threat bodies upon a population; and that enjoyment of the postracial and the Zombie Apocalyptic genre obscures and resuscitates this signification. As a brief case study, the essay discusses the display, materiality, and “bloody” enjoyment of the “Zombie Obama” target mannequin by gun enthusiasts and preppers.     

Effects of Instructor Speech Rate on Student Affective Learning,Recall, and Perceptions of Nonverbal Immediacy,Credibility, and Clarity

Although research indicates that speech rate affects perceptions of speaker credibility as well as persuasiveness and information recall, research has failed to address how instructor speech rate affects student perceptions and learning. This study randomly assigned basic communication course students to one of three speech rate conditions (slow, moderate, fast), using a videotaped lesson by an instructor. Findings revealed significant differences for credibility, affective leaning, and nonverbal immediacy, but did not reveal significant differences for recall or clarity. Implications for instructional practice and suggestions for future research are discussed.     

Mates or Married? Implications of Gender Composition and Physical Intimacy on Evaluation of Images Tested for Advertising

Drawing upon the theoretical framework of social identity theory and literature on physical intimacy, consumer neuroscience, and social cognitive and affective neuroscience, responses to images featuring same-gender and other-gender pairs are explored through examination of self-reported attitudes and neural activity associated with attention, memory, and emotion. Under the pretense of pretesting the effectiveness of images to be used in a national advertising campaign, participants viewed still images while neuroelectric brain responses were recorded. Each image featured two women, two men, or a man and a woman presented in positions of physical intimacy. Results indicated that event-related brain potentials (ERPs) associated with attention did not differ overall based on couple composition. However, ERPs associated with working memory and emotion were enhanced when processing images with two men. Preference for these images was reflected in self-reported attitudes.     

The Attitude Base as a Moderator of the Effectiveness of Inoculation Strategy

This investigation introduced the attitude base (cognitive or affective) as a moderator in the resistance domain and effectively partitioned the role of affect from cognition by properly delineating its function. A three-phase experiment was conducted involving 290 participants. The results confirmed the role of the original elements in the process of resistance introduced by McGuire: threat and counterarguing output. Furthermore, the results indicated that inoculation messages were most effective when their content matched the attitude base. Cognitive inoculation messages generated greater resistance to counterattitudinal attacks when presented to individuals whose attitude base was primarily cognitive, rather than affective, in nature. The reverse was also found to be true as affective inoculation messages generated greater resistance to counterattitudinal attacks when presented to individuals whose attitude base was primarily affective, rather than cognitive, in nature.