Administrative policies and practices in university speech departments

Adlai Stevenson's speech strategy in the 1956 campaign was radically different from his 1952 approach. How Stevenson conducted his second campaign and why it failed is the subject of this article. The author wrote his dissertation on the 1952 campaign, and in 1956 traveled with Stevenson on his Ohio tour.     

The third persona: An ideological turn in rhetorical theory

Wander finally answers his critics (who had various rejoinders to his “The Ideological Turn in Modern Criticism,” CSSJ, Spring 1983), with an extension of his original position, including development of the concept of “the third persona.”     

A Down Under Reference Experience

Summary

In the summer of 1999, the author, a library science student pursuing his master's degree at the University of North Carolina at Chapel Hill, travelled to Australia to do a field experience at the University of Sydney Law Library. This article talks about his experience, discussing, among other issues, his experiences behind the reference desk and difficulties in learning how to research Australian law.     

Regenerating Stuart Hall

ABSTRACT

In this personal essay I remember Stuart Hall and evaluate his contribution to the foundation of Cultural Studies. Some of his best-known written work comes out of the teacher–student interaction in the working environment of the seminar and classroom. Hall was a great teacher who inspired his students. This, I suggest, is the basis of his renown as a seminal figure in the emergence of Cultural Studies as the global field of inquiry that it is today.     

Developmental problems of speech retarded children

Viewpoints concerning the social thought of Ralph Waldo Emerson have been many and varied, but among the most prominent has been his idealization as the philosopher of democracy in America. This study, primarily of his addresses and lectures, attempts to show him in a newer, truer, and perhaps more definitive light. As such it reveals much that was anti‐egalitarian and hence anti‐democratic, as part of his world view.     

Radio-Television Books

Harry Sova's American Radio: 1927 (available from the author c/o Department of Radio and Television, Indiana University, Bloomington, Indiana 47401, 4)1.00).

Robert Lewis Shayon's Open to Criticism (Beacon Press, $9.95)

LeRoy E. Kennel's Ecology of the Airwaves (Focal Pamphlet No. 21, Herald Press, Scottsdale, Arizona 15683, $1.50 paper).

Noel B. Gerson's Talk Show (William morrow, $6.95) which deals with a Carson or Cavett-like personality and you guessed it–his sex hang-ups which lead to his TV Downfall. The second is Allan Prior's The Contract (Simon and Schuster, $7.95)

John M. Stormes and James P. Crumpler's Television Communications Systems for Business and Industry (Wiley/Interscience, 4)11.95).     

The two faces of Jimmy Carter: The transformation of a presidential debater, 1976 and 1980

Brydon offers a rhetorical analysis and evaluation of Jimmy Carter's debating in two elections. He concludes that Carter reversed his strategies between the two elections, attacking in 1976 but relying upon his incumbency in 1980. The findings indicate that presidential debates are ill‐suited to strategies which rely upon symbols of incumbency.     

Enforcement

Abstract

A Library Enforcement Officer recalls the good old days and speculates about the future of his profession.     

The World of Charles J. Kappler: A Digital Portrait

ABSTRACT

Charles J. Kappler (1868–1946) is known almost exclusively for his Indian Affairs: Laws and Treaties compilation, yet his life and his career were much fuller. Besides serving as Clerk for the Senate Committee on Indian Affairs, he was co-counsel for the Pious Fund of the Californias v. Mexico proceedings before the Permanent Court of Arbitration in The Hague and, in one role or another, played a substantial part in many significant federal Indian law cases before the United States Supreme Court in the years leading up to the establishment of the Indian Claims Commission. A digital Web site has been developed to present lesser known aspects of his personal and professional life.     

Stuart Hall at the Open University

ABSTRACT

Accounts of the influence of Stuart Hall's thought on subsequent developments tend to neglect his work at the Open University. This unjustifiable neglect is illustrated by the example of his contribution to the course on Beliefs and Ideology, especially his article on 'Religious ideologies and social movements in Jamaica' [Hall, S. (1985). Religious ideologies and social movements in Jamaica. In R. Bocock & K. Thompson (Eds.), Religion and ideology (pp. 269–297). Manchester, UK: Manchester University Press].     

Mass Communications

“Popular Culture in America” edited by David Manning White with help from Ray Browne, Marshall Fishwick, and Russel B. Nye

Marshall Fishwick, is author of his latest, a collection of his own essays entitled Parameters of Popular Culture (Bowling Green, Ohio: Bowling Green University Popular Press, 1974—cost not known, but available in cloth and paper)

J. Meredith Neil to assemble Popular Architecture (Bowling Green, Ohio: Bowling Green Popular Press, n.d., but , 1974—price not given, paper)

James Philip Danky's UndergroundS; A Union List of Alternative Periodicals in Libraries of the United States and Canada (Madison: State Historical Society of'Wisconsin, 1974—$12.95, paper)

George D. Brightbill and Wayne C. Maxon's Citation Manual for United States Government Publications (Philadelphia: Temple University's Center for the Study of Federalism, 1974—75¢, paper)     

Adlai E. Stevenson's United Nations audience

As United States Ambassador to the United Nations, Stevenson, with the assistance of his staff, analyzed and prepared to address three widely varied audiences: the primary audience, his fellow diplomats; his secondary audience, representatives of the world press and the radio and television media; and a spontaneous and ever‐changing group of daily visitors. To influence these audiences and to seek the widest level of support and the least antagonism for American policies, Stevenson had to concern himself with their functions, attitudes, and loyalties.     

In Memoriam Dr. Viktor Koressaar(1916–2002)

ABSTRACT

Dr. Viktor Koressaar, the former head of the Slavic and Baltic Division at the New York Public Library, died on October 25, 2002. Dr. Koressaar was also an active participant in various cultural activities of the Estonian exile communities in North America and Sweden. The article tells of some of his life experiences and a few of his publications.     

An analysis of attitudinal and normative variables as predictors of intentions and behavior

A questionnaire was developed to test the hypothesis that an individual's intention to perform a given behavior is a function of (a) his attitude toward performing that behavior and/or (b) his normative beliefs about what others think he should do, weighted by his motivation to comply with those others. It was also hypothesized that an individual's beliefs about the consequences of performing the behavior, weighted by his evaluation of those consequences, should be highly related to his attitude toward performing that behavior. Both hypotheses were supported. In addition, it was found that specificity of the attitude measure was a crucial mediator of the attitude‐intention relationship.     

Employee attitudes toward the broadcasting industry: A report from the APBE‐NAB employment study

A 1965 Journal article by James W. Carey, “Variations in Negro/White Television Preferences,”; aroused considerable discussion when it appeared. The following article is on a similar topic, using a different sample. Alan D. Fletcher earned his Ph.D. in Communication at the University of Illinois; this article is based on a section of his dissertation. He presently is associate professor of marketing at Illinois State University, Normal, Illinois.     

5. Radio and Television

ANCHORS: BROKAW, JENNINGS, RATHER AND THE EVENING NEWS by Robert Goldberg and Gerald Jay Goldberg (New York: Birch Lane/Carol Publishing, 1990—$19.95, ISBN 1-55972-019-0, 399 pp.)

FDR AND THE NEWS MEDIA by Betty Houchin Winfield, 1990—$34.95, ISBN 0-252-01672-6, 276 pp.) takes a broad view of the legendary president and his administration's varied relations with the press throughout his presidency (1933-45)

FOREIGN POLICY AND THE PRESS: AN ANALYSIS OF THE NEW YORK TIMES' COVERAGE OF U.S. FOREIGN POLICY by Nicholas 0. Berry (Westport, CT: Greenwood Press, 1990—$39.95, ISBN 0-313-27419-3, 184 pp.)

SOB SISTER JOURNALISM by Phyllis Leslie Abramson (Westport, CT: Greenwood Press, 1990—$35.00, ISBN 0-313-26513-5, 144 pp.)

THE COURSE OF TOLERANCE: FREEDOM OF THE PRESS IN NINETEENTH–CENTURY AMERICA by Donna Lee Dickerson (Westport, CT: Greenwood Press, 1990—$45.00, ISBN 0-313-27534-3, 272 pp.)     

Your verbal slip is showing

This article describes how William Russell, one of the early contributors to the elocutionary movement in this country, and at the time a prominent figure in the professional education movement, attempted to integrate his theories on education and elocution.     

Carl Becker and the epigrammatic force of style in history

Among historians in America, Carl Becker attained fame for style in discourse. Although his stylistic prowess was evinced in scholarly works which brought him eminence in his profession, epigrammatic style also was prominent in his writing of popular history, first in a polemic essay called “Kansas” which led to his role as propagandist in World War One, and then—and of particular interest to those interested in mass persuasion—an eminently successful high school textbook, Modern History. The objective of historiography herein is to establish causal relationships between epigrammatic style in those popular works and resultant, rhetorical effects upon Becker's readers mainly in the general public over a span of several decades. Primary source evidence of effectiveness is in letters to Becker, and other correspondence, that indicate which concepts and precise sentences in Modern History were salient and persuasive for a mass readership largely because of the epigrammatic style with which they were phrased.