The Russian Book Market in 2006

The authors examine trends in Russian book publishing in 2006, including statistics and subjects covered. Russia has been the guest of honor at several recent international book fairs, a testament to the vibrancy of its publishing culture. Major prizes and anniversaries related to books, journalism, and scholarship are discussed. The article concludes with a consideration of past, present, and future price increases for books and serials—wholesale prices in Russia and Russian Press Service's prices for its library customers.     

Advertising

Francesco M. Nicosia (ed.) Advertising, Management, and Society: A Business Point of View (New York: McGraw-Hill, 1974—available in hardback and paper but prices not given)

W.A. Evans' Advertising Today and Tomorrow (London: Allen & Unwin, 1974—about $15.00)

Robin Wright's The Day the Pigs Refused to Be Driven to Market: Advertising and the Counter Revolution (New York: Random House, 1974—$7.95)     

Price indexes for the new media: a cd-rom case history

This article is based on a presentation given July 1, 1991, at the American Library Association's annual conference. It reports on an attempt to develop a CD-ROM price index modelled on the price indexes for serials and other materials produced under the aegis of ALA's Library Materials Price Index Committee and conforming to ANSI Standard Z39.20-1983. This proved to be an impossible task, primarily because of the inability to define a reliable unit of measurement for CD-ROM prices and the difficulty of tracking a sufficiently representative sample of the universe of CD-ROM titles purchased by libraries over the period from 1988–1991. However, the value of simply tracking the prices of a data sample without a base index year—a price inventory—was recognized by the Committee. The data gathered thus far were analyzed to show price trends by LC subject classification and publication types (monographs and serials). The 4.3% increase from 1989 to 1990 reflects the change from $1,783 to $1,860 in publication price for the average CD-ROM title. The evolution and stabilization of the CD-ROM publishing industry in the 1990s should support the eventual establishment of a CD-ROM price index, on which work continues.     

Medical books in an age of technology: selection and purchase

相似文献   

British journal pricing: Enigma variations,or what will the U.S. market bear?

Dissatisfied with the usual explanations British publishers have offered for the large price differentials between their U.K. and U.S. customers-explanations such as increased distribution costs and currency fluctuations—the author examined 108 journals published by seven major British publishers. He compared their U.K. and U.S. prices and price differentials against four “value indicators”: local use, citation frequency, a listing in Katz's Magazines for Libraries, and OCLC holding libraries. He has found that high prices and high price differentials correlate with high indicators of use/value. He concludes that the data suggest that British publishers are pricing their journals in the U.S. market according to what that market is apparently willing to bear. He further suggests that the challenge for libraries arising from this pricing strategy is to identify on-going mechanisms for measuring value against price, in order to ensure that the price any publisher demands for a title corresponds to the value delivered.     

Textbook Affordability: Is There a Role for the Library?

Try searching the library catalog, as many students do each semester for the latest version of the textbook being used in a class at many universities and you will likely come up empty-handed. Many academic libraries—due to high prices, frequently issued new editions, and a tendency to go missing from the collection—have justifiably chosen to play only a marginal role in the provision of textbooks on campus. However, the dynamics of the textbook market are changing rapidly and this presentation explored the question: Should libraries reconsider the roles they play in the provision of course materials on campus? This session focused on the issue of affordability in the context of the rapid evolution and increased availability of e-textbooks (electronic versions of textbooks). Topics covered included: an overview of the e-textbook market, purchasing options and outlets for e-textbooks, new business models for institutional access to e-textbooks, potential savings from e-textbook adoptions, information on negotiating with publishers and platform providers, and why the library is well-positioned to play a prominent role in the provision of e-textbooks.     

Conditions and Survival: Views on the Concentration of Ownership and Vertical Integration in German and Swedish Publishing

This paper compares publishing in two European countries with fixed respective free book prices: Germany and Sweden, when it comes to the phenomenon vertical integration. Concentration of media ownership is a central issue in today’s global publishing industry and large international media groups are consolidating at a fast pace, taking over more and more links in the value chain of books. One of the foremost examples is Amazon—established in Germany and fast expanding in Europe, but not yet present in Sweden. This paper presents a broad overview of the two markets and interviews with several actors in the German and Swedish book trades are analyzed and compared. Amazon’s impact on the respective book markets as well as strategies for independent publishers are discussed. The question whether concentration of media ownership in the book trade affects publishing and distribution of “quality literature” is also raised.     

Are the national technical information service's prices too high?

Some have claimed that prices charged by the National Technical Information Service (NTIS) for its information products and services are inappropriately high. The National Technical Information Service commissioned a study, carried out by the author, to determine whether these claims were substantiated. The study focused on 15 selected information products and services, and asked whether prices for these products were too high relative to NTIS' costs, relative to prices for comparable commercial products, and relative to prices for comparable products from the Government Printing Office (GPO). NTIS breaks even in the aggregate, showing neither profit nor loss at the end of the year, although individual products may be priced higher or lower than cost. NTIS prices appeared to be competitive with comparable private sector prices, and 17 executives from information industry firms believed NTIS prices were about right or not too high. For comparable products from GPO, NTIS prices tend to be lower because of administrative decisions to underprice GPO. The study examined, in greater depth, issues surrounding two new information products, Big Emerging Markets and World News Connection. NTIS prices are not too high relative to costs, to comparable commercial products and GPO products.     

International communication

COOL WORDS, COLD WAR: A NEW LOOK AT USIA'S PREMISES FOR PROPAGANDA by Leo Bogart, abridged by Agnes Bogart (Washington, DC: American University Press, 1995: distribution by University Publishing Associates, 4720 Boston Way, Lanham, MD 20706—prices not given, ISBN 1–879383–34–9 hard, 0–879383–41–1 paper, 250 pp.)

RADIO HOLE‐IN‐THE‐HEAD: RADIO LIBERTY—AN INSIDER'S STORY OF COLD WAR BROADCASTING by James Critchlow (Washington: American University Press with distribution as with title above, 1995—$21.95, paper ISBN 1–879383–48–9, 192 pp.)

MARSHALING TECHNOLOGY FOR DEVELOPMENT: PROCEEDINGS OF A SYMPOSIUM by the World Bank and National Research Council (Washington: National Academy Press, 1995—price not given, paper, ISBN 0–309–05349–8, 250 pp.)     

Foreign Media

Meheroo Jussawalla, and D.M. Lamberton COMMUNICATION ECONOMICS AND DEVELOPMENT (Elms ford , New York : Pergamon Press, L982—$30.00)

Gunnar Andren and Hans Strand MASS COMMUNICATIONS AND CULTURE (Centre for Mass Communication Research, University of Stockholm S-10691, Stockholm, Sweden—price not given, paper)

Itzhak Galnoor STEERING THE POLITY: COMMUNICATION AND POLITICS IN ISRAEL (Beverly Hills, CA: Sage Publications, 1982—$25.O0)

Henry Mayer COMMUNICATIONS (Thompson Publications, Australia, 47 Chippen Street, Chippendale NSW 2008—prices vary: apply to publisher for further information/monthly)

BC ANNUAL REPORT AND HANDBOOK 1982 (London : British Broadcasting Corporation, 1981-1E3.50 or about $7.00, paper).

SOCIAL IMPLICATIONS OF THE INFORMATION ECONOMY, by Iris Fitzpatrick-Martin (Paper #5, April 1979—$6.00, paper):

PUBLIC ACCEPTANCE OF THE NEW INFORMATION TECHNOLOGIES: THE ROLE OF ATTITUDES, by W. Lambert (Scot) Gardiner (Paper #9, April 1980— $6.00, paper)

INDUSTRIAL STATEGY AND THE INFORMATION ECONOMY: TOWARDS A GAME PLAN FOR CANADA, by Kimon Valaskakis and Peter S. Sindell (Paper #10, April 1980— $12.00, paper)     

PHYSICS AND CHEMISTRY JOURNAL PRICES IN 1977-1978

Double-digit inflation in the prices of physics and chemistry,journals, previously reported by the authors for the years 1973 through 1976, continued in 1977 and 1978. The sustained high rate of inflation in journal prices has perpetuated the acquisitions crisis in academic science libraries described in the earlier article. National officials are urged to try to persuade Congress to provide the federal aid needed to alleviate this crisis.     

Access Pricing to a Digital Broadcasting Platform

This article studies a television market where operators can sell access to programs and to advertising time. First, we determine the retail prices paid by viewers and advertisers to a monopoly platform when there are externalities between these two markets. We compare the prices that an unregulated platform would establish with the welfare maximizing prices. Second, we obtain the access charge that an independent programmer should pay to a television platform for using one of his channels. We show that the optimal access charge takes into account the direct cost of access and the platform's opportunity costs in the viewer and advertiser markets, which are affected by the externalities between the two markets.     

等待期权对数字保存项目投资评价的影响--基于用户访问价格的离散变化分析

计算项目投资收益的净现值（NPV）可以评价投资产生的经济效益。由于数字保存项目的投资过程存在着许多不确定因素,在不同时间进行的投资可能会产生不同的收益净现值,所以数字保存项目的价值受等待期权价值的影响。文章引入等待期权定价理论,分析影响用户访问价格的因素,进而采用模型分析法,分别建立了基于用户访问价格的二阶段和三阶段离散变化模型案例,量化了等待期权的价值,给出了最优投资决策,说明了用户访问价格对项目投资评价的重要影响。     

我国互联网信息服务业的价格问题研究

以互联网接入服务为例,对我国互联网信息服务的价格现状进行分析,指出我国目前出现的互联网信息服务业亏损情况下的降价行为是影响主动降价和被动降价诸因素共同作用的结果。在此基础上提出通过国家政策的扶持和调整以刺激需求、提高ISP的销售水平、降低成本和通过并购实现规模效益等措施改善和提高我国互联网信息服务业的效益。     

What Influences Advertising Price in Television Channels?: An Empirical Analysis on the Spanish Market

Advertising has an important role in the media industry. In a context where advertising generates a negative externality for viewers, this article analyzes the factors explaining ad prices in free TV empirically. This article also considers the participation of government-owned broadcasters in the Spanish market. This study finds that private ownership is associated with higher advertising prices. The results show a positive relation between audience size and ad price and a negative relation between ad price and advertising time. In addition, this study finds that higher prices are associated with the percentage of the population between 14 and 29 years old and the regional gross domestic product per capita in the broadcast area.     

Costing information services

Information centers are being established for many disciplines. For the medical profession, users can benefit directly from these centers by having information searched by medical library professionals and readily available. If the users of an information system are to share in the operating expenses, some equitable system of charges must be established. The numerous systems of establishing user charges are listed and discussed, with the advantages or disadvantages of each system explained. After the systems have been reviewed, alternative methods of establishing prices are presented along with a typical example of what these prices might be, ranging from $7.50 to $2.50 per request. The implementation of the cost system is outlined and certain philosophical questions are posed.     

F. Facsimile/Fax

INFORMATION AND ELECTIONS by R. Michael Alvarez (Ann Arbor: University of Michigan Press, “Michigan Studies in Political Analysis,”; 1997— $39.50, ISBN 0–472–10779–8, 257 pp., tables, notes, references, index)

MEDIA SCANDALS: MORALITY AND DESIRE IN THE POPULAR CULTURE MARKETPLACE edited by James Lull and Stephen Hinerman (New York: Columbia University Press, 1997—$45/17.50, ISBN 0–231–11164–9 hard, 0–231–11165–7 paper, 259 pp., notes, index)

POLITICAL COMMUNICATION: POLITICS, PRESS, AND PUBLIC IN AMERICA by Richard M. Perloff (Mahwah, NJ: Lawrence Erlbaum Associates, 1998—prices not given, ISBN 0–8058–1794–8 hard, 0–8058–1795–6 paper, 492 pp., endnotes, references, index)

HYSTORIES: HYSTERICAL EPIDEMICS AND MODERN CULTURE by Elaine Showalter (New York: Columbia University Press, 1997—$24.95/14.95, ISBN 0–231–10458–8 hard, 0–231–10459–6 paper, 244 pp., notes (index)

REVIEWING THE ARTS by Campbell B. Titchener (Mahwah, NJ: Lawrence Erlbaum Associates “LEA's Communication Series,”; 1998 [2nd ed.]—$39.95/19.95, ISBN 0–8058–2774–9 hard, 0–8058–2809–5 paper, 187 pp., reading list, index)

THE MEDIA AND THE MILITARY: FROM THE CRIMEA TO DESERT STRIKE by Peter Young and Peter Jesser (New York: St. Martin's Press, 1997— $59.95/19.95, ISBN 0–312–21011–6 hard, 0–312–21012–4 paper, 391 pp., notes, bibliography, index)