Is Body-to-Body Communication Still the Prototype?

Body-to-body communication has widely been accepted as the prototype for mediated communication. This article interrogates the assumption that there is a dividing line between body-to-body and mediated communication. It shows that body-to-body communication intermingles profoundly with forms of mediated communication, to the point that it becomes very difficult to tell them apart. Starting from this framework, it analyzes the great imitative capacity of mediated communication with regard to body-to-body communication, and analyzes how this similarity is destined to grow in time. It concludes that because of these changes, body-to-body communication is an increasingly evanescent prototype.     

微信用户沟通与市场增长的关系研究

通过文献回顾和实证研究,结合微信以满足用户需求为目的的功能设计,探讨微信市场增长是否与微信满足用户沟通需求相关。从微信不同功能满足人们不同层次沟通需求的角度,将沟通分为浅层沟通和深层沟通,同时将浅层沟通和深层沟通作为两个自变量,微信市场增长作为因变量进行分析研究,提出微信浅层沟通对微信的市场增长并无显著的影响和微信深层沟通对微信的市场增长有显著的影响两个假设。研究中采用了实证研究中问卷调查法,获得有效问卷140份。数据分析结果表明,微信浅层沟通对微信市场增长并无显著的影响,微信深层沟通对微信市场增长有显著的影响,所提出的两个假设验证都得到通过。这个研究结论不仅是对微信市场增长原因的探析,也是对人们需求的一个解读,有利于学者展开对微信进一步研究,也有利于微信团队研究出更多的满足用户需求的功能,使微信在激烈的竞争环境中保持领先。     

基于传播视角的企业声誉塑造与提升研究

借鉴Balmer和Gray(2000)的"分层传播思想",构建了一个基于传播视角的声誉提升动态模型。企业可以通过第一层次传播、第二层次传播和第三层次传播来塑造和提升企业声誉。把传播划分为拙劣型传播、失衡型传播、完美型传播三种类型。由拙劣型传播、失衡型传播到完美型传播等构成了企业声誉提升的传播路径。企业声誉塑造和提升的传播对策:加强对传播的认知,遵循传播规律,制定传播战略,加强传播管理等。     

重构与再造:预印本平台对科学交流体系的影响

预印本平台从诞生伊始便被学界赋予了对抗学术垄断，实现学术自由的重要使命，其在发展的流变中逐步确立了“去中心化”的科学交流体系。本研究通过案例分析，结合传播学、管理学的相关理论，探析了预印本平台对科学交流体系的影响。研究认为，预印本平台弥合了科学交流的时滞鸿沟，打造了符合学术共同体共享愿景的信息空间，但其过度开放可能引发科学交流的信任裂痕，产生新的数字鸿沟。未来，预印本平台需调和即时性与信息质控，资本化与科学公共性，资源整合与期刊利益之间的矛盾，推动科学交流的繁荣。     

Universal Service: Separating the Grain of Truth from the Proverbial Chaff

The prevailing notions of information egalitarianism impel us to seek uniform solutions for all those who lack adequate access to information and communication resources. However, a careful separation of the symbolism of universal service from the real issues reveals that uniform solutions make sense for some resources and not others. This article proposes that uniform solutions should be formulated for resources used in the communication mode, but a segmented approach should be adopted for those used in the information access mode.     

Anonymous Communication Policies for the Internet: Results and Recommendations of the AAAS Conference

The Internet offers new opportunities for anonymous and pseudonymous communications. Users can, for example, engage in political advocacy, receive counseling, and perform commercial transactions without disclosing their identities. The cloak of anonymity can also facilitate socially unacceptable or criminal activities because of the difficulty in holding anonymous users accountable. This article reports the results of a conference on anonymous communication organized by the American Association for the Advancement of Science. Among the findings were that online anonymous communication is morally neutral; that it should be considered a strong human and constitutional right; that online communities should be allowed to set their own policies on the use of anonymous communication; and that individuals should be informed about the extent to which their identity is disclosed online. The article discusses how anonymous communications can be shaped by the law, education, and public awareness, and highlights the importance of involving all affected interests in policy development.     

From group-based work to organisational learning: the role of communication forms and knowledge sharing

This paper examines the role of group-based work as a knowledge sharing mechanism in fostering organisational learning. Relying on insights from communication research, the paper develops a set of propositions highlighting the role of communication forms in mediating the effect of group-based work on knowledge sharing. Our view on group-based work is grounded in the philosophical perspective on organisational learning as occurring through interaction. This perspective emphasises the role of communication as the foundational basis for knowledge sharing and learning. Group-based work structures communication and creates conditions for sharing knowledge among organisational members. Drawing on cultural psychology research that reveals that people from different cultures have different cognitive styles and, thus, process and interpret information differently, the paper proposes a link between cognitive styles and preferences for different communication forms. It suggests that effectiveness of knowledge sharing in group-based work depends on whether the latter supports culturally preferred communication forms.     

通信服务对外开放度的测量及其对净出口显示性比较优势的影响

通信服务对外开放不仅是自身国际化的标志,同时也直接促进了货物贸易与国际旅游、国际金融和国际运输等其他服务贸易的发展。构建通信服务开放测度的公式,测量我国通信服务业2001—2012年的开放度,结合净出口显示性比较优势建立VAR模型。研究结果表明我国通信服务国际竞争力的提升依赖于其开放程度,但该行业的开放对其国际竞争力的提升作用有限。     

论网络载体环境下科学信息交流过程的基本特征

The paper indicates that the scientific information communication process in the network environment has lots of new characters compared with the traditional paper-based communication process. In this paper, the author dissertates 4 of these characters, that is, shortening of the communication process; quickening of communication speed and increasing of information quantity; virtualization of information organization and weakening of the door-keeper.     

如何运用符号系统建立良好的人际关系

符号系统是人类交往的工具,人际交往过程实际上是借助言语符号和非言语符号载体,进行传递信息和有效沟通的过程,本文运用心理学和语言学理论,主要阐述人际交往过程中,如何正确地使用符号载体,讲究交往的技能和技巧,准确地传情达意,希望能为人们灵活运用人际交往的符号系统,建立良好的人际关系,提供参考依据。     

如何利用网络传播加快高新技术产品的扩散

高新技术企业成功的关键是实现产品的快速扩散，网络为高新技术产品的扩散提供了强有力的支持。分析探讨了网络媒体的特点，指出目前我国高新技术产品利用网络传播的可行性，最后给出了网络传播在高新技术产品扩散中的优势和高新技术产品网上传播策略。     

战略咨询过程中的知识沟通问题研究

从知识管理角度研究了战略咨询过程中的知识沟通问题,提出知识势差、知识惯性的存在以及咨询顾问知识母体的相对不完备性与顾问——客户知识发酵吧的不稳定性导致了沟通障碍,并相应提出了障碍消除机制。在此基础上构建三主体的知识沟通模型,揭示了战略咨询过程中知识沟通的关键控制节点和知识方案产生的动力机制。     

论中职班主任与学生心理沟通的障碍及解决对策

中职班主任与学生间的心理沟通障碍,主要是因为班主任与学生间的情感沟通方式存在问题。班主任不了解学生的心理需求、采用枯燥说教等方式造成了与学生沟通困难;学生的逆反、自闭等心理倾向也造成难以与班主任沟通。对此,本文从中职班主任与学生心理沟通障碍的主要表现分析入手,阐述了消除心理沟通障碍的对策。     

图形化摘要对学术交流的推动作用辨析

[目的/意义]该研究的目的是考察最近十多年以来,图形化摘要在国际学术期刊出版和学术交流领域的使用现状及其作用。[方法/过程]作者通过数据库检索、阅读国内外最新相关文献,识别出该领域的主要概念、关键发现,以及国内外发展的不平衡性;进而评析这一事物的现实意义及发展态势。[结果/结论]已有两项研究表明图形化摘要对影响因子没有直接影响。据此结论从4个方面评述图形化摘要对学术交流的影响：1图形化摘要兴起的历程;2否定、阻力、限制因素及国内现状;3促进学术交流与科学传播的长远影响;4结论及给未来研究的建议。     

我谈班主任与家长的沟通方法

学生在学校经常会出现一些违反校纪校规的现象,为了达到好的教育效果,老师和家长之间应加强沟通、合作,在沟通的过程中只要让家长能感受到班主任所做的一切都是为了孩子,就一定能获得比较好的教育效果。     

科技传播研究:疆域的扩张

随着 20世纪最后二三十年科学技术本身的发展、知识经济的出现、国家创新体系的建设等一系列社会变化,科技传播改变了其过去的传统社会角色,进入到一个新的发展阶段,功能和范围也在不断扩展。科技传播本身的这些新发展,要求我们重新审视科技传播研究的范围,适时扩展其研究领域并为它建立一个更适应时代发展的学科体系。作者认为,这样的学科体系应该包括科技传播的基础理论研究、宏观问题研究、微观问题研究三个基本部分。     

网络环境对传统信息交流理论的影响

本文阐述网络环境对传统信息交流理论的冲击。作者从信息交流的基本概念和交流体系的影响两方面分析，试图揭示传统信息交流理论需产生变革之处。     

Assessing the Need and Potential of Community Networking for Development in Rural India

This article reports the results and conclusions of a mixed-methods research strategy designed to assess the potential of community networking in rural Tamil Nadu, India. The data reported and analyzed in this article include socioeconomic and household spending, agricultural marketing and price search, availability and use of information on agricultural problems, and communication media use. We use these data to define a framework of existing sources of information for various community agents, with a special emphasis on farmers. We analyze the methods and costs at which these agents obtain information, and identify information and communication gaps that information and communication technologies (ICTs) may help alleviate. This study allows us to demonstrate opportunities for socioeconomic development through ICT-enabled information access. The article concludes by stating the importance of basic communication technologies and contextually relevant information services, and suggesting recommendations for future research in this area.     

组织沟通方式对沟通满意度的影响:沟通认知与沟通倾向的调节作用

随着知识经济时代的到来和推进,增进员工的沟通满意度成为提高组织人力资源管理水平的重要途径。以沟通认知和沟通倾向作为调节变量构建沟通方式对沟通满意度的影响模型。在对来自黑龙江23家企业373位员工调查数据研究的基础上,采用相关分析、回归分析等统计方法对影响模型进行检验。结果显示:在组织的纵向沟通中,正式沟通和非正式沟通方式都能够对沟通满意度产生正向效应,而正式沟通方式的效果更为明显;在这种正向关系中,沟通倾向表现出比沟通认知更显著的调节作用,且非正式沟通比正式沟通方式受到的调节作用更强烈。     

用CSocket类实现点对点通信

本文简要介绍了在VC＋＋中网络编程的几种方式及通信协议，重点讲解了在VC＋＋中使用CSocket类按照二进制数据格式点对实现点通信的一种简单方法。