A lesson from the New York Times: Timing and the management of cultural change

Abstract

The author places newspaper decision‐making models within a timing framework, using the infamous New York Times‐Jayson Blair‐plagiarism case to illustrate how the U.S. newspaper industry can feasibly and sincerely engineer the change in newspaper culture suggested by an earlier industry‐commissioned study. Using arguments from timing theory, the author illustrates how the framework generates timing‐related questions about management style that would not normally get asked. Ultimately, the argument challenges newspaper managers to re‐consider the essence of the managerial concept of control and, eventually, their own managerial style and culture. Cultural transformation, the author argues, does, indeed, start at the top but with management acknowledging that it has much to learn and that popular culture‐enhancing management tools must be used only when managers consider the timing‐induced paradoxes inherent in decision‐making, where the “when”; becomes just as important as the “what.”;     

The good,the bad,and the ugly: Financial markets and the demise of Canada's Southam newspapers

Abstract

The impact of financial markets on media management practices is apparent in Canada, where public trading in newspaper company shares has contributed significantly to concentrated press ownership. Fluctuations in newspaper share values have often shaped firm strategies as a result. This paper presents the Southam newspaper chain as a case study of the impact of financial markets on newspaper management practices. Historical analysis is used to show how Canada's oldest and largest newspaper chain, which was known for its commitment to quality journalism and for allowing its local publishers editorial independence, made a fateful decision when it went “public”; with a share issue in 1945. The increasingly widespread ownership of its stock led to Southam's gradual takeover in 1996 by Hollinger Inc., which cut costs and reduced staff chain‐wide. Sale of the Southam newspapers in 2000 to CanWest Global Communications has seen editorial control centralized at company headquarters and partisan support shown for the ruling federal Liberal party, contrary to Southam's founding principles. As a result, the Canadian Senate began hearings into the media in 2003, bringing the possibility of government regulation to reverse the impact of financial markets on the management of media firms there.     

Measures of concentration in the daily newspaper industry

The author argues that the amount of circulation controlled by, and number of papers owned by, major newspaper firms does not provide adequate measures of economic concentration. The study measures the national newspaper market and thirty local markets using various concentration ratios and finds that all markets surpass the levels of concentration normally associated with monopoly.     

Accounting for losses: The great Detroit newspaper war

This article discusses different accounting treatments of investment expenditures as evidence of financial losses that justify a finding that a newspaper is failing under the Newspaper Preservation Act. It then analyzes the accounting practices used by the Detroit Free Press to show operating losses and the implications of those practices to public policy decisions.     

Newspaper ownership in Australia

The author explores the structure of the Australian news paper industry and regulations governing ownership. He then examines the 1992 report of the government inquiry into the newspaper industry, which acknowledged that the basic cause of newspaper concentration lies in the economic nature of the industry and agreed that current concentration in the Australian press is excessive. The author argues, however, that recommendations of the government inquiry are unlikely to increase diversity of ownership or prevent future takeovers of the remaining papers not owned by the nation's two major publishers.     

Institutional Ownership of Publicly Traded U.S. Newspaper Companies

I explore the role of institutional investors in public newspaper companies. Analyses revealed that institutions own shares in all 17 of the companies under study and are the primary owners of half of the companies. Results also revealed that there is significant cross-ownership of companies by these investors. I argue that various degrees and forms of institutional ownership create different potential for influence by the institutional investors, discuss means of assessing this potential, and show that at least 5 of the newspaper firms examined produce multiple-warning signals of potential influence.     

Keyword: Print‐on‐demand

Abstract

This article examines the state of management in Convergence today and poses questions and potential answers for overcoming cultural problems that exist between newspaper and television newsrooms. The article scrutinizes the seeming abyss between these expected media partners and examines cultural implications through literature in organizational psychology, organizational communications and general business management practices.     

Communicating the Value of Cartoon Art Across University Classrooms: Experiences From the Ohio State University Billy Ireland Cartoon Library and Museum

ABSTRACT

This article is an exploration of the varying applications of comics and cartoon art as primary resources and pedagogical tools within the university setting. Following some background information on cartoon art forms including early American newspaper comics, nineteenth century humor serials, political cartoons and manga, the article explores how the perception of comics has changed and suggests ways librarians can work with academics to better utilize comics and cartoon art as educational resources. Drawing on the literature and the author's experience of working with Faculty and students at The Ohio State University, this article highlights ways to embed comics and cartoon art into the curriculum in disciplines ranging from Women's Studies to Psychology, ESL, History, Fashion, and more. The article aims to serve as a springboard for “thinking outside of the box” to maximize the value and use of library collections.     

Chinese Newspaper Ownership,Corporate Strategies,and Business Models in a Globalizing World

This study takes Beijing Youth Daily (BYD), Beijing's largest newspaper in terms of advertising revenue and second largest in terms of circulation, as a case study to examine and analyze how globalization influences the ownership, corporate strategies, and business models of local newspaper organizations in China; and, thus, accelerates Chinese-style capitalism and media convergence. Declining advertising revenue and the loss of readers due to the digital revolution and the availability of multimedia news channels are global challenges that face newspapers around the world. BYD is no exception. In response, BYD has shifted from an exclusively state ownership model to a split or dual-track management model that has allowed foreign capital into the business operations while the party/state still retains ideological control over the news content. BYD has reoriented its corporate strategies and carried out structural reforms, building a media conglomerate via new titles, acquisitions, concentrations, and convergences; and developed its business models with advertising as a major revenue source. All these measures are market-oriented and intended to maximize newspaper profits by pursuing economies of scale and scope.     

Employee‐owned dailies: The triumph of economic self interest over journalistic ideals

Abstract

Employee‐owned dailies appear to be an ideal concept for the newspaper industry. While fulfilling journalists’ dreams of ownership, the dailies might solve a multitude of problems. This paper examines the concept, which is important because 260 dailies remain independent, and some owners want their publications to remain locally owned. Still, as the United States moves into the 21st century, few owners seem likely to turn their dailies over to their employees, and this paper analyzes the reasons for the concept's apparent failure. During the 20th century, 14 dailies were acquired by their employees, and only four survived. Many of the others were sold, often in just a few years.     

Managerial rhetoric as the metaphor for the World Wide Web

–This article explains how metaphors influence how we experience events, and how the Web, viewed through a different metaphor or lens, currently appears a little less valuable as a tool of education or democracy. Although the Web constitutes a new communication milieu, possessing the potential to revolutionize communication in the next millennium, its rhetoric is currently one of consumerism and capitalism–economic not political ideologies pertain. This article conducts a metaphorical analysis of the World Wide Web positing that the Web might be understood best through a managerial metaphor rather than the current spatial/relational metaphor. Using Sproule's 1988 categories of managerial rhetoric, this article critiques contemporary Web practices in an effort to better understand the Web and its communicative potential.     

Enabling customer relationship management: Multi‐channel content model and management for financial eservices

Abstract

This study examines convergence as both a concept and a process. It examines the current state of convergence, various definitions of convergence, convergence practices, and it identifies Seven Observations of Convergence to be used as a strategy for best practices for organizations to integrate new and old media. Everett Rogers (1995) diffusion of innovations and the five stages of the innovation process in organizations, coupled with innovation management research are theoretical foundations used to examine the infusion of technological changes into business practices in the media industry. The study is based on research conducted during the summer of 2002 that included in‐depth interviews, participation‐observation, and archival documents from three leading corporate media groups and convergence pioneers‐Tribune Company, Media‐General, and Belo Corp at their integrated business units in Chicago, Dallas, and Tampa, Florida. The three organizations were selected for field study because they are convergence pioneers that fell under the grandfather clause of the U.S. Federal Communications Commission 1975 cross‐ownership rule and were allowed to maintain ownership of their television broadcast and newspaper business units in the same market.     

Affordable,Effective, and Realistic Marketing

Abstract

Marketing ideas and techniques can be found from observing and surveying patrons in your library. The marketing techniques discussed in this article were utilized over a seven-year period at the F. Franklin Moon Library, a small specialized academic library. These affordable, effective, and realistic marketing techniques include a variety of adaptable ideas including surveys, pencils, screen savers, signage, college newspaper columns, and e-mail.     

STARS AND STRIPES

Stars and Stripes is a unique newspaper with a distinctive mission, ownership and journalistic staff unlike any in the USA. Despite its parentage in the US Department of Defense, directives give the newspaper editorial independence. Still, military commanders and Pentagon overseers have challenged and interfered with those rights since the newspaper's First World War beginnings in Europe. This study examines the published accounts of that struggle, finding that despite the newspaper's journalistic successes, the military has periodically engaged in control and interference, particularly because of the newspaper's logistical dependence upon the Department of Defense. Stars and Stripes' achievements have largely been dependent upon having the support of various military commanders in charge of US overseas military forces, having military editors or publishers who were resolute against military intrusion, or having the involvement of Congressional oversight committees and other news media willing to expose military news management at the newspaper.     

Internet access in libraries

Abstract

This article compares the newspaper coverage of Internet access in public libraries across two countries, Canada and Singapore. The aim is to discover some of the main concerns and themes that the press identifies with libraries, noting the differences between the two countries in this regard, and then to provisionally link these differences to certain structural characteristics of their respective societies and states. To achieve these aims I compare press coverage produced in terms of dates of publication, discourse producers, and discourse content. Implications of the findings for libraries and librarians are discussed.     

Bouncing off the Paywall – Understanding Misalignments Between Local Newspaper Value Propositions and Audience Responses

ABSTRACT

Declining advertising revenue and print copy sales have propelled extensive paywall experiments in local newspapers to generate new revenue and fund local journalism. The success of these experiments is ultimately depending on whether or not they deliver the value that customers require. This article studies local newspapers’ potential to build successful paywalls by conducting a two-sided analysis of paywall value propositions and local news audiences’ responses to these value propositions. Drawing on mixed methods – in-depth interviews with 20 newspaper managers and a national survey (N = 1586) among local newspaper audiences – our study identifies a major gap between intended value of paywalls and customer value perception and behavior. These are misalignments between the intended attractiveness of paywalled content and audience attitude toward this content, and misalignments between access to paywalled content and use. Local newspapers’ offerings are particularly misaligned with younger, lower income and lower news interest customers. When these groups hit a paywall, they most likely bounce off.     

Cox broadcasting corporation: A group‐ownership case study

One of the oldest and largest of the group owners in radio and television is historically traced in this article, taken from the author's dissertation on group ownership in television, written under the direction of past BEA‐President Rod Right‐mire at Ohio University. The author is on the broadcasting faculty at the University of Tennessee, Knoxville.     

Uneasy Listening: Pacifica Radio's Civil War. Cambridge,U.K.: Black Apollo Press, 2006

This historical account examines the Federal Communications Commission's investigation and hearings into newspaper ownership of radio stations. The hearing, which lasted from 1941 to 1944, were the opening round in what has proved to be a long‐term concern of the commission—cross‐media ownership in local markets. In the years since the newspaper hearings, the FCC has held to its decision to police cross‐media ownership case‐by‐case with the goal to avoid local monopolies. FCC ridings blocking cross ownership have been argued repeatedly, but the commission's authority has been upheld. Thus the hearings had an important result: The FCC reasserted its responsibility to ensure ownership diversification of broadcast stations. The hearings set the stage for future action by the FCC to police cross ownership, action that has been upheld by the U.S. Supreme Court.