Figures of Speech as Persuasive Strategies in Early Commercial Communication: The Use of Dominant Figures in the Raleigh Reports About Virginia in the 1580s

During the mid-1580s Sir Walter Raleigh, operating under letters patent of Queen Elizabeth, supported two major voyages to establish an initial colony in Virginia. These two voyages produced three major commercial reports that evaluated the economic potential of the region for English colonists and merchants. The reports, written by Arthur Barlowe, Ralph Lane, and Thomas Hariot, represent the beginnings of American commercial communication in English. Using Kenneth Burke's idea of the four major tropes, this article develops the notion of the “dominant figure”—a figure of speech that serves to focus a report's rhetorical power—to analyze the persuasive effects of these reports.     

世界女排强队快攻效果对比

采用观察与现场统计相结合的方法,对世界女排强队2号位与3号位快攻的效果进行比较研究;并将中国女排的快攻与世界女排强队的快攻进行效果比较,从而揭示出存在的问题。     

气候·人类·地球

随着工业化进程脚步的加快,现代化痕迹遍布生活的每个角落,同时人类也不得不面临现代化生产给自然气候带来的不容忽视的严重影响。我们在渐渐失去冬天……     

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