媒介公司国际化与全球化中的问题与趋势

祝建华 :本文紧扣传播全球化的核心 ,系统论述跨国媒体公司的成因、方式、影响及其问题 ,有助于我们了解什么是全球化的现实、什么是虚构的憧憬或恐惧。陈力丹 :现任《媒体经济学》杂志 (MediaEconomies)主编、瑞典传媒经济学家皮卡德 ,这次在会上论证了一个非常现实的问题 :跨国传媒公司的经营理念。他的论证全面而深刻 ,令人信服。本期发表的是他发言的要点。     

Shaping the Corporate Perimeter in a Changing Media Industry

ABSTRACT

A constant theme in strategic media management literature is the transformational impact that digital media technologies and deregulation have had on shaping media firms’ corporate strategies. Whilst the role of corporate strategy is to encapsulate a firm’s long-term direction and scope of activities, it will also give a strong indication of how the firm will compete and be positioned in an industry. However, the transformative effects of a highly technological media environment have changed our traditional view of how the media industry is defined, and so developing a strategic recipe for competing in an ill-defined industry becomes more challenging. This paper examines a single media firm’s corporate strategy and perimeter and considers this in the context of a changing media industry. The paper takes a practice-led approach by undertaking a longitudinal analysis of a firm’s acquisition and divestment activities in order to understand its corporate perimeter and by implication the industry or industries where it competes. We argue that by exploring a media firm’s corporate strategy and perimeter over time, scholars will not only be able to better understand the dynamics of media practice and strategy, but also gain an insight into the changing nature of the media industry. The paper concludes that the 'five forces framework' on industry structure, profitability and attractiveness remains a relevant form of strategic analysis that can help media management researchers to conceptualize and understand the evolution of media firm corporate perimeter and the industries in which they compete.     

Mapping the discipline history of education

Inaugurated in 2013, this collective research programme aims to construct an international mapping of the history of education that accounts for recent developments in the field. Our goal is to create a current and retrospective assessment of the discipline’s institutional grounding and of the knowledge produced by its practitioners, stretching across national and cultural borders. Ultimately, the programme will help to increase interactions among scholars and facilitate the creation of collaborative research agendas, thereby augmenting the standing and visibility of the discipline.

This text will briefly introduce the programme’s conceptual basis, explaining the methodological steps taken to ensure the comparability of data gathered and the transnational and transcontinental character of the study’s design. In the second section, we will zoom in on doctoral students’ dissertations, which are the optimal way to study a discipline’s development and potential. Doctoral students and recent graduates are part of a tradition, a school of thought, and yet they constitute that tradition’s replacement and renewal. Therefore, as graduate students carry forth the disciplinary torch, they hold the future of the field in their hands.     

Managing Competition Through Barriers to Entry and Channel Availability in the Changing Regulatory Environment

In this article, we explore factors that influence the number of broadcasters in a market and the achievement of optimal outcomes in broadcast markets.We explore a range of barriers to entry and means of overcoming those barriers in broadcast markets.We argue that choices regarding and influences on barriers to entry and channel availability act as forms of competition management in broadcast markets. Policymakers and regulators indirectly influence markets by altering the effects of those barriers and directly influence market activities by making decisions regarding the number of competitors, market structures,and-indirectly-the financial performance of broadcasters. We argue that barriers to entry can be controlled to produce competition levels and market outcomes that promote optimal social and economic outcomes.     

Capital and Control: Consequences of Different Forms of Newspaper Ownership

Abstract

Debates over the effects and efficacy of different forms of newspaper ownership are rising. This article elucidates the debates by exploring private, public, not-for-profit, and employee ownership using economic and managerial theory about ownership and control of enterprises. It shows the managerial and economic conditions that emerge under the different forms of ownership, their implications, and the advantages and disadvantages of each. The article concludes that there is no perfect form of newspaper ownership.     

Teachers' beliefs about the effects of child abuse

OBJECTIVE: Teachers' expectations about the effects of physical and emotional abuse on children's classroom behaviors were examined in this study. Not only do teachers have to decide if a particular child is the victim of abuse, they may also have to contend with changes in that child's classroom behavior. METHOD: Teachers generated what they thought were typical outcomes of physical and emotional abuse on children's classroom behavior. RESULTS: Responses generally fell into the following categories: lowered self-esteem, heightened aggression, academic difficulties, and poor social interaction skills. Teachers who mentioned lowered self-esteem were more likely to generate it as the result of emotional abuse rather than physical abuse. CONCLUSIONS: Teachers' expectations generally mirrored research findings as to the actual effects of child abuse. Suggestions are made to incorporate the results in training programs designed to increase teachers' self-confidence in reporting potential cases of child abuse.     

Occupational Therapy in Preschools: A Synthesis of Current Knowledge

This paper presents a synthesis of current knowledge about occupational therapy in preschools (for 3–6 year olds) in order to provide a better understanding of this field of practice and to guide the implementation or programming of this service. In the literature, occupational therapy in preschools has been documented mainly in the USA. Results revealed that this service helped all children, with and without difficulties, to improve their skills, especially fine motor and graphomotor skills, and their participation in educational and daily living activities. Occupational therapy also had positive effects on teachers, parents and services. A service delivery model based on Response-to-Intervention or collaborative model should guide the implementation or programming of occupational therapy in preschools, with the focus on prevention/health promotion, screening and early intervention as well as school inclusion and success. Future studies are needed to determine the best intervention approaches and methods to improve children’s motor skills and self-regulation in inclusive preschool settings.